Eros 2017 ML

EROS2017

PICCADILLY

40%INCREASE IN VISITOR NUMBERS TO
THE WEST END AT CHRISTMAS

12,000,000 Visitors to Piccadilly Circus in
the run up to Christmas

PICCADILLY CIRCUS HAS THE HIGHEST
FOOTFALL IN THE UK

3 BILLION WORTH OF SALES RECORDED IN

THE 6 WEEKS UPTO CHRISTMAS

5.1Million spent each hour

STRONGEST FOOTFALL IN
THE WEST END

Visible to 1 Million motorists on Piccadilly, Shaftsbury Avenue
and Regent Street each fortnight

PREVIOUS
DESIGNS

2015

EROS PRESENTS

2014

THE SNOW GLOBE

2013

PROPOSAL
EROS 2017

DESIGN2017 Mirror your Christmas
shop window or promote
SHOP a new product. Combine
WINDOW with full motion, LED
THE screens for extra
CHRISTMAS impact to support your
BOX Christmas campaign and
THE brand message.
PHOTO
POD Be sure to cause a social
media frenzy with this
exclusively branded
giant Christmas box and
corresponding product.
Promote your product
your way across 8 digital
screens and xxxm of
branded vinyl wrap.

Experiential campaign
+ digital advertising +
corresponding hastag=
an undeniable Christmas
presence targeting both
highstreet and online
shoppers.

THE
SHOP
WINDOW

THE
CHRISTMAS
BOX

THE
PHOTOGRAPHY
POD

EROS2017

PICCADILLY