Second Nature by Hand LookBook 2019

2
2019019
LOOKBOOK
























































WALL DECOR TOWELS PAPER GOODS APPAREL
S E C O N D N AT U R E B Y H A N D . C O M









The world doesn’t make things the way they used to, but we do.

Who we are...





Second Nature by Hand is a sentiment company focused on bringing
love and laughter to your home through innovative product design.
We are well-known for creating high quality products, both Made in
America and through small business partnerships around the world,
backed up by an incredible customer service experience in our front
office. The secret ingredient in our small business recipe is amazing
people.

Just like you...


we are a business grown from daily hard work, an
entrepreneurial heart, and amazing people who stand behind us, reminding us
why the work of small business is so important. Just like you, Dave and I come
to work early and stay late, working both on and in the business. As we lay our
heads on the pillow at night, we worry that there aren’t enough hours in the
day to get it all done...ever.


And then we are reminded, at just the right moment, about how we make
a difference in the lives of others. It’s the story about our artwork that was
purchased for a woman struggling with cancer, or the email from a store
owner who is grateful that our product is such an important part of her bottom
line each month, or the heartfelt laughter we enjoy with all of you when we
attend market. We must remember why we walk this path of small business
ownership, because we do make a difference for one another.


Thank you, fellow business owners, for all that you do for Second Nature by
Hand. Our Main Street stores are our bread and butter and we are made from
your interaction and ideas. Yes, the world’s online presence is significant, but
buyers seek human touch and interaction. They want to hold the product in
their hands, feel the weight, and see the beauty of handmade. They want to
hear the story and laugh with you in your store, which will remind you of why
you enjoy the life of small business. Thank you for walking the curvy path of Images contributed by:Two Sisters and Tia’s Boutique.
small business ownership each day. We are proud to stand shoulder to shoulder
with you.
- Dave & Jen

2 2 3

Who we are...





Second Nature by Hand is a sentiment company focused on bringing
love and laughter to your home through innovative product design.
We are well-known for creating high quality products, both Made in
America and through small business partnerships around the world,
backed up by an incredible customer service experience in our front
office. The secret ingredient in our small business recipe is amazing
people.

Just like you...


we are a business grown from daily hard work, an
entrepreneurial heart, and amazing people who stand behind us, reminding us
why the work of small business is so important. Just like you, Dave and I come
to work early and stay late, working both on and in the business. As we lay our
heads on the pillow at night, we worry that there aren’t enough hours in the
day to get it all done...ever.


And then we are reminded, at just the right moment, about how we make
a difference in the lives of others. It’s the story about our artwork that was
purchased for a woman struggling with cancer, or the email from a store
owner who is grateful that our product is such an important part of her bottom
line each month, or the heartfelt laughter we enjoy with all of you when we
attend market. We must remember why we walk this path of small business
ownership, because we do make a difference for one another.


Thank you, fellow business owners, for all that you do for Second Nature by
Hand. Our Main Street stores are our bread and butter and we are made from
your interaction and ideas. Yes, the world’s online presence is significant, but
buyers seek human touch and interaction. They want to hold the product in
their hands, feel the weight, and see the beauty of handmade. They want to
hear the story and laugh with you in your store, which will remind you of why
you enjoy the life of small business. Thank you for walking the curvy path of Images contributed by:Two Sisters and Tia’s Boutique.
small business ownership each day. We are proud to stand shoulder to shoulder
with you.
- Dave & Jen

2 2 3

Words










MATTER











Create your own personal sanctuary. Stirring
sentiments uplift, encourage, and invite
laughter.


Blended with high quality artistic formats,
these words will tell a story for years to come.















































View entire collection and order online at:

4 5

Words










MATTER











Create your own personal sanctuary. Stirring
sentiments uplift, encourage, and invite
laughter.


Blended with high quality artistic formats,
these words will tell a story for years to come.















































View entire collection and order online at:

4 5

Authenticity









SPEAKS















With a finish only age
and the elements can
produce, our reclaimed
wood and metal
collections are created
from material carefully
selected from vintage
buildings across the
Midwest.


Each handmade item
is a celebration of the
authenticity of the
materials and the
meaning of the
sentiment.


























View entire collection and order online at:

6 7

Authenticity









SPEAKS















With a finish only age
and the elements can
produce, our reclaimed
wood and metal
collections are created
from material carefully
selected from vintage
buildings across the
Midwest.


Each handmade item
is a celebration of the
authenticity of the
materials and the
meaning of the
sentiment.


























View entire collection and order online at:

6 7

Emotion









IS ESSENTIAL
















































Laugh, cry, dream, hope and partner with us. We have the sentiment
guaranteed to engage your customers as they find the perfect message.
Whether it is an endearing gift for a new mom, a deeply meaningful message
for a cancer survivor, something silly for a dog lover, or a sassy statement for
a girlfriend who loves sarcasm, we’ve got you covered!

Special shout out to Mrs. Cindy Nolen who hung the “Fear Not” sign on
her wall as a reminder that God was with her through every step of her
chemotherapy treatments.

Images contributed by: Southern Finds, 115 Main Gifts, Sundance Clothing,
Serendipity, and Boca Boutique.


View entire collection and order online at:

8 9

Emotion









IS ESSENTIAL
















































Laugh, cry, dream, hope and partner with us. We have the sentiment
guaranteed to engage your customers as they find the perfect message.
Whether it is an endearing gift for a new mom, a deeply meaningful message
for a cancer survivor, something silly for a dog lover, or a sassy statement for
a girlfriend who loves sarcasm, we’ve got you covered!

Special shout out to Mrs. Cindy Nolen who hung the “Fear Not” sign on
her wall as a reminder that God was with her through every step of her
chemotherapy treatments.

Images contributed by: Southern Finds, 115 Main Gifts, Sundance Clothing,
Serendipity, and Boca Boutique.


View entire collection and order online at:

8 9

Quality









STANDS OUT









Second Nature by Hand is a brand cherished for high quality and good value. We carefully source our
reclaimed materials and choose to work with others who share the same high standards so that in the end,
you will be thrilled with the individually crafted works of art. The detailed handiwork is reminiscent of
days gone by when people made things to last.





















































View entire collection and order online at:

10 11

Quality









STANDS OUT









Second Nature by Hand is a brand cherished for high quality and good value. We carefully source our
reclaimed materials and choose to work with others who share the same high standards so that in the end,
you will be thrilled with the individually crafted works of art. The detailed handiwork is reminiscent of
days gone by when people made things to last.





















































View entire collection and order online at:

10 11

Small business











PARTNERSHIPS WORK















































Our retail partners are extremely important to us and our team is committed to extraordinary customer
service. Dave and Linda from The Woods Gifts have been with Second Nature since the very beginning,
and feedback and support from the two of them and so many other like-minded small business owners has
helped us continually grow and evolve.


Partnerships with carefully selected vendors who share our beliefs and work ethic have helped us
maintain our high standards in all that we offer to our valued customers.


Most recently, we have had the privilege of working with some of the top songwriters in the country
through our Artist Series project. Blending their exclusive and beautiful lyrics with our well-established
products gives you the opportunity to set your store apart.

View entire collection and order online at:

12 13

Small business











PARTNERSHIPS WORK















































Our retail partners are extremely important to us and our team is committed to extraordinary customer
service. Dave and Linda from The Woods Gifts have been with Second Nature since the very beginning,
and feedback and support from the two of them and so many other like-minded small business owners has
helped us continually grow and evolve.


Partnerships with carefully selected vendors who share our beliefs and work ethic have helped us
maintain our high standards in all that we offer to our valued customers.


Most recently, we have had the privilege of working with some of the top songwriters in the country
through our Artist Series project. Blending their exclusive and beautiful lyrics with our well-established
products gives you the opportunity to set your store apart.

View entire collection and order online at:

12 13

Design.








Growth GUARANTEED QUALITY CUSTOMER SERVICE
CREATIVITY.
.


OUTSTANDING
We take pride in every product
we create. Our goal is for
you to receive well-made
team is here to assist with
products that sell quickly. Our friendly customer service
everything from order help to
product display tips for
your store.













FAST HELPFUL
TURNAROUND MARKETING TOOLS
Your pieces are lovingly made to Let us save you time! We
order and we are committed to have professional images,
SHOW OFF YOUR compromising quality. Most orders posts that have been created
marketing tools and social
processing and shipping orders
as quickly as possible without
GREAT DISPLAYS!
with your store and
Email or tag us in a picture of your ship in 5-10 days. customers in mind.
for a chance to be featured in our and Garage Girls.
Let our materials, design, and quality set your store apart. Second Nature by Hand display Images below contributed by: Aranelle, Sundance Clothing, Two Sisters,
next LookBook or on our
social media pages!

























View entire collection and order online at:

14 15

Design.








Growth GUARANTEED QUALITY CUSTOMER SERVICE
CREATIVITY.
.


OUTSTANDING
We take pride in every product
we create. Our goal is for
you to receive well-made
team is here to assist with
products that sell quickly. Our friendly customer service
everything from order help to
product display tips for
your store.













FAST HELPFUL
TURNAROUND MARKETING TOOLS
Your pieces are lovingly made to Let us save you time! We
order and we are committed to have professional images,
SHOW OFF YOUR compromising quality. Most orders posts that have been created
marketing tools and social
processing and shipping orders
as quickly as possible without
GREAT DISPLAYS!
with your store and
Email or tag us in a picture of your ship in 5-10 days. customers in mind.
for a chance to be featured in our and Garage Girls.
Let our materials, design, and quality set your store apart. Second Nature by Hand display Images below contributed by: Aranelle, Sundance Clothing, Two Sisters,
next LookBook or on our
social media pages!

























View entire collection and order online at:

14 15

REWARDS FOR REPEAT ORDERS!























































































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