Hornblower Encore Studio

Multichannel
Ticketing Platform

Alcatraz Cruises | Niagara Cruises | Hornblower | New York City Ferry

The Encore Studio is responsible for the creation of quality software,
integration of third party partners, ingestion of all data, and produc-
tion of centralized solutions.

Online On-site Partners

Custom web sites catered to high Ticketbooth solutions with integration Backend portal and API for
conversion rates or drop-in widgets for both Boca and Epson printers, along OTAs, Concierges and partners
that allow for instant web-sales with with an iOS based scanner to manage
to have connectivity into the
minimal code. the scanning of tickets Encore Ticketing platform

$80M 2M 10 20+
TICKET SOLD
TICKET SALES ENGINEERS YEAR EXPERIENCE

Web Presence
is not Enough

Having presence on the web is not enough anymore, the real-estate on a person’s phone is key.
This is why we developed mobile apps as part of our offering so the consumer has a wallet solu-
tion to carry the tickets, audio tours, games, augmented reality experiences, and real-time
notifications.

Wallet Augmented Games
Reality
Carry your tickets with you in your An image puzzle or trivia are
Apple Mobile Wallet or on our Take your camera out and look at both available in our Alcatraz
Native Applications the world with the added details of mobile application to keep the
a tour guide using Augment Reality
guest engaged

Push Upselling Audio Tours
Notifications
Photos, food, beverage, or mer- Multiple languages of audio
Notify the guest of any last minute chandise can all be upsold via the tours can be heard via the app
changes or simply give them a mobile app or the web interface
reason to open up the app

Ticket Delivery and
Redemption

The delivery of tickets is not limited to printing a ticket anymore. People expect to be able to add
their tickets to a wallet, to have a QR code that they never print, to text their tickets to their friends,
and to keep things purely digital.

Paperless Solution

The confirmation page allows you to immediately text your
tickets, the confirmation email allows you to add the ticket
to your Apple Wallet, and the QR code is scannable without
ever printing the ticket.

Redeem Vouchers

Our scanners are integrated with CityPass,
Sightseeing Pass, and Military Tickets. We will
automatically generate an invoice for them
upon every redemption.

Ticket Validation

Our scanning tool, called Dock Access, will
give you the ability to retrieve reservations in
multiple ways and scan a QR code for easy
check-in

Hardware Integration

Not only do we scan with the existing camera
of an ipod or iphone, but we can also scan
using a hardware solution offered by Infinite
Peripherals

GPS Tracking Offline Access Food & Beverage

Our scanners allow you to handle the Every scan carries with it a GPS coordinate Our scanners allow you to handle the pre-or-
pre-ordering of food, beverage, and so that we know what entry point the guest dering of food, beverage, and merch so that
merch so that the guest has a seam- has utilized and we can leverage that data to the guest has a seamless experience
less experience optimize the check-in experience

Improve Your
Online Conversion

On average we double the conversion of the sites we take over. We have a highly optimized
checkout flow that gets the guest through the purchase seamlessly, while offering them upsells &
insurance.

Apple Pay Google Pay Website Integration

Our scanners are integrated with CityPass, Our scanners are integrated with CityPass, Using our Commerce SDK we embed the
Sightseeing Pass, and Military Tickets. We will Sightseeing Pass, and Military Tickets. We will shopping cart right into your site. We have
automatically generate an invoice for them automatically generate an invoice for them multiple widgets that maintain your look &
upon every redemption. upon every redemption. feel, while keeping conversion high.

Gift Cards & Tracking & Optimized
Coupons Re-marketing for Mobile

Our scanners are integrated with CityPass, Our scanners are integrated with CityPass, Using our Commerce SDK we embed the
Sightseeing Pass, and Military Tickets. We will Sightseeing Pass, and Military Tickets. We will shopping cart right into your site. We have
automatically generate an invoice for them automatically generate an invoice for them multiple widgets that maintain your look &
upon every redemption. upon every redemption. feel, while keeping conversion high.

Online Marketing Services

Beautiful & Clean Websites SEO & PPC

We are focused on delivering beautiful sites that are pix- We solve for SEO by following all best practic-
el perfect. Aesthetics blends in with usability so that we es, embedding Site Maps, using Google Data-
can drive customer traffic to your site, while simultane- types and using proper tagging. This allows
ously improving sales. Our sites maintain a transactional your events to be found in searches under-
feel that the guest is familiar with, so that the learning neath the main listing and in the Reserve with
curve is kept to a minimum. Google platform

Web & Content Management

Maintaining your site doesn’t have to be difficult, which is why we use Wordpress. The content management solution that webmasters
are familiar with and have grown to love. We add a layer on top of wordpress and publish all the sites Statically to Amazon S3 so that
we can offer 100% uptime along with absolute security due to the fact that the database is shielded from the public.

Beautiful & Clean Templates

Backoffice

Real Time Reporting

All of our reports are real-time and they give you
the ability to download CSV files raw in case you
want to do more robust calcuations or importa-

tions of the data into external systems. You are
the owner of the data so export it in any format

you need.

Product Creation

Creation of a tour or product shouldn’t require
a PHD. We follow a hub and spoke approach
in which from one central place you are able
to create all the elements necessary to create
an event. Availability, Pricing, Scheduling, and

Visual Assets are all set in one place

Channel Management

Tickets can be sold across multiple channels, so
why rely on another system to do that for you.

We handle direct integrations with Viator, Expe-
dia, Reserve with Google, Musement, Ingresso,

GetYourGuide, and many more.

The Encore Ticketing platform gives you a snapshot of your sales, activations, and usage at a
glance. It provides a reporting platform using Excel like toolsets so that the accountants and
finance folks love the system as much as the guest.

Servicing

Handle every type of request from a guest from
within the portal. Including transferring tickets to
a different day/time with an upcharge or refund,
upsell an item with the credit-card-on-file, re-
send tickets, leave notes or refund an order

Sell Tickets

The back office allows selling tickets not only via
a native portal but also directly via Salesforce.
The direct Salesforce integration populates the
agent’s information and autofills the guest’s data
into the fields

Channel Management

Talking to a customer relationship management
tool is a must, which is why we integrate our
order lookup, box office solution, and servicing
platform right into Salesforce so your agents
never have to leave

Agent Portal

Sell Your Inventory

Move your inventory without having to be in-
volved, let the agents and concierges see your
availability and capacity in real-time, giving them
access to sell without consuming valuable hours

from your staff.

Permission Controlled

What forms of payments they can use, what
events they have access to, the number of tickets
they can hold, and even who is allowed to refund

or transfer, that’s all under granular permission
control.

Reporting

Give the agents the capability to see their own
reports, so they know at any given time how

much they owe and what they have sold, without
having to inquire.

Reducing phone calls by giving your partners direct access to your inventory is our ideal. We
provide a B2B portal that is permission driven so that you can create accounts for your partners
with their corresponding net rates to enable them to sell without the dependency of one of your
agents. Give them the ability to sell, service, and report on their own.

Servicing

Handle every type of request from a guest from
within the portal. Including transferring tickets to
a different day/time with an upcharge or refund,
upsell an item with the credit-card-on-file, re-
send tickets, leave notes or refund an order

Training

The back office allows selling tickets not only via
a native portal but also directly via Salesforce.
The direct Salesforce integration populates the
agent’s information and autofills the guest’s data
into the fields

Invoicing

Talking to a customer relationship management
tool is a must, which is why we integrate our
order lookup, box office solution, and servicing
platform right into Salesforce so your agents
never have to leave

Encore

Nasi Peretz | Vice President of Software Engineering
Two acquisitions in Commerce and Software to publicly traded companies, Apartments.
com and Cvent.com
Ticketmaster Vice President of Software Engineering
B.S. Computer Engineering & Computer Science, University of Southern California
M.S. Engineering, University of Southern California
Phd, University of Southern California

Pathik Shah | Lead Engineer
Implemented Software that led to two acquisitions

Wrote the Login for Ticketmaster
M.S. Electrical Engineering, University of Southern California

Gabriel Espinola | Architect & Senior Engineer
13 Years of Application Development
Taylor Swift largest nationwide tour in Ticketmaster History lead
B.S. Computer Engineering, University of Mexico

Rachit Arora | Senior Engineer
Fraud Prevention at Ticketmaster
Taylor Swift Implementation of Verified Fan Ticketing
M.S. Electrical Engineering, University of Southern California

Richard Lung | Senior Mobile Engineer
Apartments.com Mobile App
B.S. Computer Science, UCLA

Matius Iskandar | Senior Engineer
15 Years of Web Develover

Build and maintain hundreds of clients’ site
B.S. Computer Science, Azusa Pacific University
M.S. Computer Science, California State University, Fullerton

Olivia Sorgman | Product Manager
Launched Hornblower.com and VictoryCruiseLines.com
Director of Marketing at Hornblower, Northern California
B.S. Business Administration, Marketing, San Francisco State University

Wei-Cheng Hung | Associate Software Engineer
Implemented API integration with third party companies
B.S. Mechanical Engineering, Chung Yuan Christian University
M.S. Information Technology, California Lutheran University

Shuai-Hsun Lee | Associate Software Engineer
Implemented API integration with third party companies
M.S. Photonics and Optoelectronics, National Taiwan University
M.S. Information Technology, California Lutheran University

Guan Yang | Associate Software Engineer
M.S. Information Technology, California Lutheran University

B.S. Physics, Nanjing University

Mitchell Haw | SEO Manager
SEO Manager for Hornblower Family of Websites
Help Build & Launch New Website Redesigns
B.A. Social Sciences, California State University San Marcos

Encore Studio

Encore Studio
2645 Townsgate Rd, Building 200, Westlake Village, CA 91361
United States
[email protected]
805.890.9609

encore.hornblower.com