FSS2015-Conference BrochureF2

ABOUT THE EVENT

Why Should You Attend?

There is no cost to attend this event. Attendees will
participate in educational seminars with experienced,
successful franchise executives to learn their secrets of
success as well as those of other attendees. Network face-
to-face with CEOs of other successful franchise systems,
private equity investors and some of the most influential
franchise industry leaders.

The 4th annual 2015 Franchise Success Summit Conference Details
is an exclusive, invitation only event where CEOs
have the chance to speak with other emerging Attire for the conference is business casual. Meals are
franchise brand leaders.The two-day summit provided and include lunch and dinner on the first day as
is specifically designed for a select group of well as breakfast and lunch on the second day. For specific
franchisors with systems poised for growth. dietary needs, please contact Jenny Kelly at (919) 787-8880
or email [email protected].

Attendees are given a powerful opportunity to Location
discuss critical franchising related issues with
like-minded executives in a private, interactive Renaissance Raleigh North Hills
environment. 4100 Main at North Hills
Raleigh, North Carolina 27609

Testimonials From Previous Franchise Success Summits

“Networking with other franchisors in similar stages of “As a young franchisor, the conference was such
the life cycle as ours was very helpful.” a huge help for me in growing my franchise
business. I built relationships and made contacts
“I loved the small nature of the conference.” that have helped me in many ways, from gaining
a new, lower cost merchant services provider to
“The focus on unit level economics was fantastic.” raising capital for my business.”

“Really good speakers and appropriate topics.” – Debbie Blacher, CEO, Wholesome Tummies

www.manningfulton.com

AGENDA Conference Venue

October 26, 2015 Renaissance Raleigh
North Hills Hotel
11:00 am Registration at Renaissance
11:45 am - 1:15 pm 4100 Main at North Hills
Session 1 / Lunch & Key Note Speaker Raleigh, NC 27609
Franchising Lessons from the Gridiron
Dave Shula, Partner, Shula’s Steak Houses & Shula Burger Only 15 minutes from RDU
International Airport, the Renaissance
1:15 pm - 2:15 pm Session 2 Raleigh North Hills Hotel offers four-
Building a Successful Financial and Business Model star accommodations in the heart of
Aaron Chaitovsky, CPA, CFE, Partner, Citrin Cooperman, LLP the Triangle’s most exciting shopping,

2:15 pm - 3:15 pm Session 3 dining and entertainment district.
3:15 pm - 3:30 pm Local Marketing In A Box: Empower Franchisees With 6
Effective and Proven Local Marketing Strategies Dinner
Anjali Varma, Owner, Kidville - Bethesda, MD
Break Mia Francesca

3:30 pm - 4:30 pm Session 4 4100 Main at North Hills
Building Your Brand for Success Raleigh, NC 27609
4:30 pm - 5:30 pm Ritchie Taylor, CFE, Franchise Practice Leader, Manning Fulton &
Skinner, P.A.
5:30 pm Session 5
6:30 pm Using National Media to Elevate Your Brand
Sue Yannello, Vice President - Public Relations, 919 Marketing
Company, Inc.
Cocktail Hour at Mia Francesca

Dinner at Mia Francesca

October 27, 2015

8:00 am - 9:00 am Session 6 / Breakfast
Franchise Growth: Developing an Outside/In Company
Located adjacent to the Renaissance
Mindset Raleigh, Mia Francesca offers an
Nikki Sells CFE, CEO, Principal, Sells Development Inc.
ever changing menu that showcases
9:00 am - 10:15 am Session 7 truly authentic, made from scratch,
Building Win-Win Relationships with Suppliers and Franchisees farm to table Italian food using fresh,
Jeff Phillips, CEO, Fleet Feet Sports local ingredients & a rustic flare.The
Clay Freeman, Founder & President of Franchising, The Spice & Tea restaurant is a winner of the Open
Exchange Table Diner’s Choice Awards (2014).

10:15 am - 10:30 am Break Registration

10:30 am - 11:45 am Session 8 TO REGISTER VISIT
Preparing a Successful Exit Strategy manningfulton.com/FSS2015
Ritchie Taylor, CFE (Moderator)
Robert Ange, Attorney, Manning Fulton & Skinner, P.A. or contact
Chris Cathcart, Principal - Business Development, Halifax Group Jenny Kelly at
Andy Phipps, Vice President, Investors Management Corporation 919-787-8880
[email protected]
11:45 am - 1:30 pm Session 9 / Lunch & Closing Speaker
How to Build a Sustainable Franchise System
Ken Walker, Former Chairman, International Franchise Association
& Retired CEO, Driven Brands