EAAD - SM Campaign Report

European Antimicrobial Awareness Day

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European Antimicrobial Awareness Day

- General insights Your posts reached almost 8.000 people
during the campaign period and more
than 200 people reacted to your posts.

Total people reached for platforms Total impressions for platforms

5.049 1.544 275 845 290
Total likes for platforms

115 50 22 39

Facebook Insights

By Gender By Countries

31%

69%

On average, more women than men Reached many parts of the world.
are interested in EFN Facebook page In particular, 16% of people come from Portugal;
Norway, Greece and Slovakia together represent 20% of

the total.

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Tweet Insights

Your Tweets earned 3.700 impressions over this 8 day period

Best Engagement Rate on On average, your posts earned 12 like per
November 20: 16,7 % day. Best day for likes on November 18.

Linkedin Insights

Belgium and Swedish do
almost 90% of
visualizations.

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European Antimicrobial Awareness Day

365

FNBV n.p.a and 1 other reshared your post.

Paula Vassallo, Laurene Ramos Martins and
10 others reacted to your post.

12 2

133 3
43
Today, EFN will participate to the

“preventing antimicrobial resistance 3 40

together” digital event which will provide

an overview of the current situation in the

EU/EEA regarding policy, data and

measures needed to continue addressing 146

antimicrobial resistance.

Stay tuned and follow more!

#EFN #EAAD #AntimicrobialResistance 52
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 17

696

Arzu Kader and 1 other reshared your post.

Daiana Campani, Ken Salyards and 11 others
reacted to your post.

13 2

184 5
44
The Antimicrobial Resistance is a “silent” 5 43
enemy, which is continuing to create 116
severe health problems. The role of
nurses, in combating AMR, is key for
patients’ safety and for delivering high
quality care!

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 17

41

4

704

FNBV n.p.a reshared your post.

Manuel Lillo Crespo and 9 others reacted to
your post.

10 1

170 3
51
During the event, the Director General, 3 49
Sandra Gallina said “The European 41
Antibiotics Awareness Day is a very 60

important day to raise awareness which is
essential to implement coordinated
actions to tackle AMR”. And in this

context, nurses’ role, as the most trustful
healthcare professionals, is essential for

spreading reliable information!

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 17

722

Daiana Campani and 1 other reshared your
post.

Klara Yadgarova, Luigi Apuzzo and 12 others
reacted to your post.

15 2

188 2
31
Today is the European Antimicrobial 6 30
Awarness Day. Antimicrobials Resistance 31
(AMR) continues to be a serious challenge, 76
which need to be addressed. We cannot

underestimate
#AMR

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

Post on November 18

5

1488 Giannos Toumbis, Laurene Ramos Martins and
4 others reshared your post.

Mike Morrissey, Andreas Charalambous,
Mikki koo, Andrea Marelli and 39 others

reacted to your post.

43 6

630 2
53
Thanks to nurses’ close relation with 25 50
citizens, #nurses are one of the most 279

influential actors to 12 3
combat #AMR frontline.

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 18

631 Damaso Rodriguez and 2 others reshared
your post.

Sara Doumen, Susanna Tella and 13 others
reacted to your post.

15 3

99 3
32
#Nurses have a key role to play in 1 30
reducing #AntimicrobialResistance, in 81
reducing the demand for #antibiotics,
enhancing #antibioticeffectiveness and 61
encouraging a system wide approach to

tackling #AMR.

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 18

6

440 Damaso Rodriguez reshared your post.

Nele Janssens and 6 others reacted to your
post.

71

140 4
36
To make antibiotic works, we need to 7 33
include #nursesvoice and we need to 87

listen to what frontline is doing. 51
We cannot combat #AMR if we don’t
know what happens at the frontline!

#EFN #EAAD #AntimicrobialResistance
#keepantimicrobialsworking #nursesrole

#AMR

Post on November 18

The European Federation of Nurses Associations (EFN) was established
in 1971. The EFN represents over 36 National Nurses Associations and its
work has an effect on the daily work of 3 million nurses throughout the
European Union and 6 million in Europe. The EFN is the independent
voice of the nursing profession and its mission is to strengthen the status
and practice of the profession of nursing for the benefit of the health of
the citizens and the interests of nurses in the EU and Europe.

Contact Details:
Address: Clos du Parnasse, 11A - 1050 Brussels - Belgium
Tel.: +32 2 512 74 19
Email: [email protected] – Web: www.efn.eu
Contact Person: Dr Paul De Raeve, EFN Secretary General
Registration Number: 476.356.013
Transparency Register: 87872442953-08
Follow EFN on Facebook, Twitter, Instagram, LinkedIn

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