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Published by mpg_jennifer, 2018-08-07 16:07:16

Nebraska Trucker Issue 3 2018 -- Conrad Heinson & Steve Phillips, Allied Oil & Tire

The Official Magazine of the Nebraska Trucking Association

Keywords: trucking,business,politics,safety,association,membership

The Official Magazine of the Nebraska Trucking Association

Conrad Heinson
& Steve Phillips

Allied Oil & Tire

GIVE TO LINCOLN DAY Volume 80 Number 3 | 2018 | $3.95 Value
NEBRASKA TRUCK Issue 3, 2018 - Nebraska Trucker 1



800-642-1299 800-869-0353 800-550-6225 800-662-7990

2 Nebraska Trucker - Issue 3, 2018



VOLUME 80, NUMBER 3 • 2018


On the Cover: 14


92-year old Conrad Heinson has spent
a lifetime making friends





NTA partners with local government to
raise awareness about human trafficking




President’s Perpective: by Kent Grisham.............................................. 4
Guest Column: by Erich Helge................................................................ 5
Along the Route....................................................................................... 25
Calendar of events.................................................................................. 26
Advertiser Resource Index................................................................... 26

IMAGES ON COVER OF STEVE PHILLIPS & Issue 3, 2018 - Nebraska Trucker 3

PRESIDENT’S Nebraska Trucking Association
PERSPECTIVE Executive Committee 2017-18

No Matter What – It All Comes CHAIRMAN
Down to the Drivers SCOTT ROMANS
Romans Motor Freight
The news media has recently taken a keen interest
in something everyone in the trucking industry already VICE CHAIR
knew. We aren’t bringing in new drivers fast enough to CRYSTAL ANDERSON
replace those who are retiring or choosing other careers. Donald D. Anderson, Jr. Trucking
I have been interviewed by some media outlets in recent
weeks about the driver shortage. One message point that I have stressed is that our TREASURER
industry’s issues are everyone’s concern. As I recently told one reporter, half of all the BRENT FALGIONE
communities in Nebraska receive 100-percent of their goods and supplies by truck. Greater Omaha Express LLC
That makes the driver shortage a concern for every Nebraskan.
So how are we, at the NTA, helping to solve the problem? First, we’re drawing TIM ASCHOFF
attention to it. By doing so, our hope is that more people will see professional truck
driving as a viable career choice. We are also stepping up our efforts with scholarship Crete Carrier Corporation
opportunities for potential new drivers and technicians, both in fundraising and in
giving them away. AT-LARGE DIRECTORS
Beyond that, we want to do everything possible to show current professional driv-
ers that they are appreciated and highly regarded. The men and women behind the Fremont Contract Carriers, Inc.
wheels of our member’s trucks are the key ingredient to the success of our industry. TERRY MCMULLEN
Without them, there are no fleets, no support jobs, no freight, no NTA, or anything
else. We want to raise them up, and in turn, raise up the career field. AIT Worldwide Logistics
Which brings me to the Nebraska Truck Driving Championships. I am so proud Distribution Inc.
to have taken part in that wonderful competition, which at its heart is a celebration BOB WYNNE
of safe, professional driving. You should be very proud of our event, too. Its reputa-
tion is among the best in the nation and the army of volunteers that make it all hap- Wynne Transportation Services, Inc.
pen are committed to keeping it that way. Watching those women and men, young
and seasoned alike, driving that course, full of pride and dedication, inspired me. STATE VICE PRESIDENT TO ATA
Theirs is the image that we need to show the nation with a welcoming call to “come ERICH HELGE
and join us.”
Seward Motor Freight Inc.
As our Nebraska champions prepare for the National Truck Driving Champi-
onships, on behalf of everyone at the NTA, I wish them the best of luck, and offer ALTERNATIVE STATE VICE PRESIDENT TO ATA
prayers for their continued safety and inspirational efforts. TREVOR AIDEN

Now, go tell someone about it! All of us play a big role in promoting the trucking Brown Transfer Company LLC
industry and all the wonderful careers it holds.
Flatbed Express
Kent Grisham
Nebraska Trucking Association
[email protected] Don Adams Chris Klotz *
Dean Aden * Tom Koenigs
4 Nebraska Trucker - Issue 3, 2018 Trevor Aden Jean Kurtenbach *
Steve Aherns Heidi Loop
George Akerson * Mike Maloley
Crystal Anderson Jamie Maus
Tim Aschoff Terry McMullen
Blaine Batten Ron Mencl
Dennis Bauder Lloyd Mettenbrink *
David Billings Trey Mytty
Joanie M. Bogers Scott Olson
Kurt Brown Tonn Ostergard *
Butch Brown * Dave Parker *
Bob Clark * Jack Peetz *
Eldon Dokter * Dick Pierson *
Eric Downing Tom Pirnie *
Dwight Dunsworth * Gene Quandt
Dave Erlandson Dick Reiser *
Brent Falgione Greg Reitmeier *
Ross Faubel Norm Riffel
Corby Flagle Scott Romans
Hugh Fugleberg * Ronald Romans *
Michael Galvin John Sahling
Norman Geiken Roger Schmidt
Rick Gomel Russell Stough
Tom Hastings Danny Tompkins **
Mark Hauptman
Erich Helge Nick Vuko
Mike Herre * Dave Walde
Curt Werner
Albert Hill Jerry Wessel
Phillip Holliday Bob Winter *
Brian Wood
Dan Hurt Bob Wynne
Don Kaiser Rallen R. Zeitner
Larry Kersten
Jerry Kilthau


Nebraska Trucker is owned by Truck Services, Inc., and is GUEST
published bimonthly by Matthews Publishing Group. For COLUMN
additional copies, to order reprints of individual articles
or to become a subscriber, contact Sheila O’Connor at Focusing on Safety,
402.476.8504 ext. 105. First and Always

publisher Our industry is caught up in major changes these days.
Jennifer Matthews-Drake The ELD mandate was but a beginning of what will surely
Matthews Published Group, LLC be many years of regulatory upheaval. The driver shortage
[email protected] is making all of us think differently about how we recruit,
train and retain the best professional drivers possible.
production editor Automation and other technological changes are enough to make one’s head spin.
Sheila O’Connor But there is one constant; one thing on which we must not compromise – safety.

art director Omaha recently played host to a major national announcement as
Douglas J. Benjamin Transportation Secretary Elaine Chao used our state as a backdrop to unveil the
[email protected] new young veterans to CDL holders program. While we all want to see the driver
associate art director shortage addressed, I was pleased to hear the Secretary say that the key would be
showing that these younger truck drivers with military training are as reliable and
C. Waynette Traub safe as their older civilian counterparts. The NTA was well represented at the event
[email protected] with more than a dozen of our member companies on hand.

photographers The ELD mandate last December has forced the trucking industry to be more
Kristian Anderson responsible for complying with Hours of Service (HOS). Some companies insist
that ELDs are hampering their productivity, but we’re encouraging everyone to
Thomas Grady remember that the HOS have not changed since last December. We support efforts
Callie Tuck Knapp for flexibility and agree a change is needed to the HOS if safety is the priority.
Our friends and NTA members who haul agricultural products and livestock need
Kaylie Sirek some flexibility in the HOS regulations. But a bill by Nebraska Senator Ben Sasse
contributing writers bill does not adequately support safety and could create 24 hour driving scenarios.
The NTA cannot support a bill that does not have safety as the foundation. We
Steve Brawner believe the flexibility found in the Honest Operators Undertake Road Safety Act, or
Renee Miller HOURS Act, is bipartisan legislation that would provide commonsense HOS relief
Jennifer Barnett Reed and flexibility, while enhancing highway safety and supply chain efficiency.
Derek Rayment
John Schultz Let’s make sure we ask one simple question as we look at all the changes facing
Angela Thomas our industry – does it make my family and friends safer as they share the road with
Todd Traub our trucks? We should never accept “no” as an answer. Until next time,
President Erich Helge

Kent Grisham Seward Motor Freight Inc., Seward
[email protected] State Vice President to the ATA

Vice President Issue 3, 2018 - Nebraska Trucker 5
Sheila O’Connor
[email protected]
Business and Human Resources Manager

Angela Ryba
[email protected]

Executive Assistant
April Tilden

[email protected]

Nebraska Trucking Association is a statewide trade
association for commercial truck and bus operators and
affiliated businesses. It is a not-for-profit association
governed by a board of directors elected annually.
Nebraska Trucking is an affiliate of the American Trucking
Association (ATA). ATA serves and represents the trucking
industry on a national level, influencing federal and state
government actions, advancing positive trucking industry
image, providing education programs and industry
research, and promoting highway safety and security.

For more information, contact
Nebraska Trucking Association:

1701 K Street
P.O. Box 81010
Lincoln, NE 68501
Phone 402.476.8504 Fax: 402.476.8570

6 Nebraska Trucker - Issue 3, 2018

Nebraska Trucking Foundation
raises funds via Give to Lincoln Day

BY SHEILA O’CONNOR • Introduce new donors to nonprofit tinuing to grow donors and funds in the
NTA Vice President organizations. future.

Give to Lincoln Day, a 24-hour event • Help local nonprofit organizations Foundation Trustee Greg Reitmeier
held on May 31 encourages contributions tell their stories and educate our said, ‘There are enough reasons why people
to Lincoln and Lancaster County nonprofit community about the positive im- don’t choose careers in trucking. The
organizations through pact they have on our lives. Nebraska Trucking Foundation hopes to
(gifts are also accepted offline). Give to make sure that lack of tuition is never one
Lincoln Day is sponsored by the Lincoln • Raise a substantial amount of new of those reasons.’
Community Foundation, in partnership money to assist the nonprofit net-
with local sponsors and local nonprofit work in the community. The Foundation provides scholarships
organizations. Every donation a nonprofit to ensure a skilled workforce for the state’s
organization receives on Give to Lincoln Nonprofit organizations, such as the trucking industry. When you invest in
Day is increased by a proportional match Nebraska Trucking Foundation, recognized this non-profit charitable foundation, you
from a $400,000 challenge match fund. by the IRS as 501(c)(3) public charities are directly supporting a Nebraska-based
located in Lancaster County that serve the scholarship program designed to help truck
The vision of Give to Lincoln Day is people of Lincoln and Lancaster County driving and diesel technology students pay
to promote philanthropy in Lincoln and are eligible to participate in Give to Lin- for the training they need to succeed. These
Lancaster County. There are three primary coln Day. are frequently non-traditional students
goals: with little access to conventional financial
We are excited to report that the aid.
Nebraska Trucking Foundation received
$928.55 through this year’s campaign. Somebody helped you succeed in truck-
Funds are designated as unrestricted and ing. Thank you on behalf of those we serve
can be used at the Foundation Board of for returning the favor.
Trustees’ discretion. This is the third year
the Nebraska Trucking Foundation has For more information on the NTA,
participated and we look forward to con- please contact Sheila O’Connor, Vice
President at 402-476-8504 ext. 105 or
[email protected] Issue 3, 2018 - Nebraska Trucker 7

Demand An End

Nebraska coalition launches new effort “Human trafficking is happening in Ne-
to put a stop to human trafficking braska, but it’s hidden. Law enforcement
cannot do its part without first getting help
BY DEREK RAYMENT office holders, mayors, county attorneys, from the watchful citizen,” said Glen Parks,
Contributing Writer sheriffs, the Department of Transportation, assistant Attorney General of Nebraska
the Nebraska Latino American Commis- and Nebraska Human Trafficking Task
Human sex trafficking knows no sion, League of Nebraska Municipalities, Force coordinator. “Truckers and others
geographical limitations. It ignores race Nebraska Council of School Administra- using the highways are strategically placed
and economic status. It’s an issue that tors, nonprofits and the Nebraska Trucking to see signs of human trafficking so I am
exists everywhere, but yet seems invisible Association, a partnership that President very pleased they’ve joined the cause and
to the general public. It is a form of hu- Kent Grisham says aligns with the associa- are watching out for it. We are grateful for
man exploitation and slavery and occurs tion’s initiatives. their help.”
when someone is subjected to force and
coercion by a trafficker. To combat this “The trucking industry fights human The Demand An End Campaign is not
growing problem, it will take a monu- trafficking very hard,” said Grisham. only in Nebraska. It is a comprehensive
mental team effort. “Many trucking companies and our orga- initiative available to all 50 states. The
nization are already part of the Truckers objective is to provide education and create
Announced earlier this calendar year by Against Trafficking campaign, a national awareness on the issues of human sex
Nebraska Attorney General Doug Peter- model that aims to increase awareness trafficking. The issue spans state lines, trav-
son, the Demand An End Campaign in through training, education and other proj- eling along interstates. Pushed through the
Nebraska is a public awareness campaign ects. We’re proud to be part of the state’s nation’s Offices of State Attorneys General,
addressing sex trafficking. The campaign Demand An End campaign because we feel the campaign helps legislative strategies
focuses on the supply and demand model like Nebraska truckers and transportation and shares best practices.
of trafficking by targeting those who pur- professionals can act as an army against
chase sex rather than the standard target- perpetrators on our state’s roads.” Nebraska State senators are also in-
ing of traffickers. volved in the campaign. District 3 senator
The partnership makes available Carol Blood of Bellevue, Nebraska, says
“Although it is very troubling to know campaign posters for organizations to it’s best to trust your gut when you see
that people are being trafficked in Nebras- print and post at local libraries, recreation something suspicious.
ka, I am encouraged that so many Nebras- centers, truck stops or businesses willing
kans have united to fight sex trafficking,” to participate. The campaign has already “I can only say that if you see some-
said Peterson. “Together, we must demand placed posters in rest stops along Interstate thing, say something. Trust your gut
an end to this form of slavery.” 80, where most activity occurs according and call 911,” said Blood, who also said
to research done by the Human Trafficking to watch for signs such as multiple cell
Organizations included in the statewide Initiative. phones, lack of geographical awareness,
campaign include Nebraska Constitutional lack of eye contact, weakened physical
or mental appearance, no identification,
few personal possessions and a long list of

8 Nebraska Trucker - Issue 3, 2018

other red flags. relationships with their traffickers, making munities or rest stops along the interstate
“Having helped victims here in Nebras- it difficult to detect to outsiders. Victims in Nebraska. It is widespread, happening in
are sometimes enticed by traffickers by Omaha, Lincoln, Grand Island and many
ka, I cannot stress enough that trafficking promises of employment, education, eco- other cities and towns across the state.
happens right in our own backyards,” said nomic security and a loving relationship. The organization also says sex trafficking
Blood. “Unfortunately, it is all about what
[traffickers] see as a high profit, low risk “Human trafficking is happening in
venture with the victims being procured, Nebraska, but it’s hidden. Law enforcement
moved and exploited.” cannot do its part without first getting help
from the watchful citizen.”
The Women’s Fund of Omaha also de-
tails example behaviors of traffickers and - Glen Parks, NE Asst. Attorney General
victims, helping spotters identify potential
situations to get involved in by calling 911. Victims are sometimes homeless youth doesn’t always follow the “street walker”
Victims or survivors are often disconnected looking for safety and are persuaded by stereotype of young women, but instead
from family, friends and the community traffickers through promises of a better life. consists of after school meetings in hotel
while also having physical abuse signs rooms or in homes.
such as bruises, scars or untreated illness- The Women’s Fund of Omaha reiterates
es. Victims of sex trafficking often appear that no ZIP code is immune. The problem Continues 
disoriented, express fear to others and doesn’t just exist in underprivileged com-
have difficulty focusing while working long
hours for little pay. Meanwhile, traffickers
are general food and sleep deprived, con-
trol their victims through coercion, abuse,
lies, threats, empty promises and black-
mail. Victims are often introduced into sex
trafficking through romantically involved

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© 2018 The Travelers Indemnity Company. All rights reserved. BNLAD.0000-D Rev. 1-18 Northland is a proud member and supporter of the Nebraska Trucking Association. Issue 3, 2018 - Nebraska Trucker 9

Statistics of human trafficking in Ne- Says Blood of LB 289, “it does two Grisham. “If our industry continues this
braska are tracked by Human Trafficking important things. One, it holds the person path of increasing awareness and being
Initiative, supported by the Women’s Fund charged with trafficking to a higher level educated on the issue, we can make a
of Omaha and funded by The Sherwood of criminal punishment while protecting difference in saving lives. We’re calling
Foundation and conducted through re- the victims from punishment for being on our members to join us in the effort.
search at Creighton University. The Human trafficked, since they were forced to do We’re prepared with educational mate-
Trafficking Initiative says that nearly 1,000 so. This allows the victims the opportu- rials to share with drivers and can bring
individuals are bought for sex every month nity to seek a better life without having experts right to their offices and termi-
in Nebraska. The Omaha Women’s Fund a criminal record for something that was nals. We also have trailer wraps ready for
also says that sex buyers are committing not their choice.” installation so that we can have fleets of
violence against the victim by buying sex rolling billboards taking to the highways
through a trafficker, something the national The new law has increased the penalties to spread the word even more.”
and state campaign targets. of those who are involved in sex trafficking
and now holds buyers more responsible, Members interested in participating
The ads put out by the Demand An penalizing them as traffickers. The bill and volunteering their time can contact
End campaign depict men in masks, but raises penalties to a one year minimum the association’s office at 402-476-8504.
once removed, a more-normal looking sentencing and carries a maximum of life To learn more about the Demand An End
guy comes into view. The purpose is to in prison for individuals that solicit chil- campaign, visit
show that buyers are underneath our dren. Research completed by the Human
noses, highlighting the campaign’s tar- Trafficking Initiative says that 11 percent
geting of these buyers. The Demand An of those sold for sex online are advertised
End campaign in Nebraska looks to build as under the age of 21.
momentum off of LB 289, a state law that
was passed 48-0 in the legislature after “The truth is that human sex traffick-
being introduced by senator Patty Pansing ing occurs year-round in Nebraska towns,
Brooks of District 28. big and small, and at rest stops many of
our truckers pass across Nebraska,” said




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10 Nebraska Trucker - Issue 3, 2018

BY SHEILA O’CONNOR The professional excellence award was The Kurt Everett Vehicle Condition
NTA Vice President presented to Rebecca Hick from Werner Award, named in honor of Everett, a long-
Enterprises. This award goes to the individ- time championship committee member,
The 2018 Nebraska Truck Driving ual with the highest score on the written goes to the driver with the highest score on
Championships was held June 8-9 in test. the pre-trip inspection. This year’s award
Grand Island, Neb. This annual event winner is Toby Kort from FedEx Freight,
offers Nebraska’s best professional truck Rebecca Hick, Werner Enterprises Inc., Aurora, NE
drivers a chance to demonstrate knowl-
edge, talent and skills in a competition Nebraska Trucking and the champion- Toby Kort, FedEx Freight, Inc.
highlighting what it takes to be a safe ships have a long tradition of a positive
driver on today’s streets and highways. working relationship with the Nebraska The Jerry Wessel Award, named in
State Patrol Carrier Enforcement troopers. honor of long-time committee member, is
100 drivers participated in this year’s The Buck Buchholtz Top Driver Award, awarded to drivers who have competed or
championships in eleven classes. Additional named in honor of Buchholtz, a former volunteered at the Championships for at
awards were presented based upon scores officer and long-time championship com- least five years and are rated on profession-
in the four separate test areas: written mittee member, goes to the driver with the alism, industry knowledge and attitude.
examination, personal interview, pre-trip highest score on the driving course. This This year’s winner is Larry Derr from
inspection and driving test. Team awards year’s honoree is Clinton Rast from ABF Werner Enterprises, Omaha, NE
are also given to the company with three Freight System, Inc., Omaha, NE
or more drivers competing with the highest
overall score.

The 2018 overall grand champion
is Tim Dean with Werner Enterprises in
Omaha, NE

Tim Dean, Werner Enterprises Clinton Rast, ABF Freight System, Inc. Larry Derr, Werner Enterprises
Continues 
Issue 3, 2018 - Nebraska Trucker 11

The Rookie of the Year Award is given was the Nebraska State Patrol Inspector The Nebraska Trucking Association’s
to a first-time participant for having the Championships, consisting of a personal Safety Management Council and the
highest overall score in all four parts of the interview, a tabletop exercise and various Nebraska Truck Driving Championship
competition. This year, Jeremiah Saffold hands-on inspections. Nebraska State Pa- Committee organizes the championships.
from FedEx Express-Omaha, took home trol Trooper Kris Hunzeker took first place
the award. honors and Trooper John Hadaway re-
ceived runner-up honors. A 14-year veteran
Jeremiah Saffold, FedEx Express-Omaha of the Nebraska State Patrol, Hunzeker is
stationed in Nebraska City and assigned to
the Carrier Enforcement Division. Hun-
zeker will now represent Nebraska in the
North American Inspector Championships
(NAIC) in Columbus, Ohio, August 15 –
18, 2018

The first-place winner in each of the Captain Gerry Krolikowski Lucas Mowrey, Chair of the 2018 Nebraska Truck
first nine classes may advance to the Amer- and Kris Huzeker Driving Championships receives acknowledgement
ican Trucking Association’s (ATA) National of his contribution
Truck Driving Championships in Colum-
bus, Ohio, while the mixer truck first place
winner advances to the National Mixer
Driver Championship.

Also, held during the championships


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12 Nebraska Trucker - Issue 3, 2018

2017 NTDC class winners:

Straight Class

Clinton, Rast ABF Freight System, Inc., Omaha Christina Gaines, FedEx Express-Lincoln, Robert White, Werner Enterprises, Omaha

Three-axle class

Paul Badgett, FedEx Freight, Inc., Aurora Larry Derr, Werner Enterprises, Omaha Joseph Busch, ABF Freight System, Inc., Omaha

Four-axle class

Tom Canning, Old Dominion Freight Line, Inc., Kevin Zelasney, ABF Freight System, Inc., John Poppen, FedEx Freight, Inc., Aurora
Omaha Omaha

Five-axle class

Toby Kort, FedEx Freight, Inc., Aurora Sam Wilson, XPO Logistics, Inc., Aurora David Vance, Crete Carrier Corporation, Lincoln

Five-axle sleeper class

Tim Dean, Werner Enterprises, Omaha Paul Smith, ABF Freight System, Inc., Omaha David Standring, Hill Brothers Transportation, Inc., Omaha
Continues on Page 21 

Issue 3, 2018 - Nebraska Trucker 13

14 Nebraska Trucker - Issue 3, 2018


92-year old Conrad Heinson has
spent a lifetime making friends

Contributing Writer


When Conrad Heinson, CEO of Allied Oil and beat that.” While many people in business are intimidat-
Tire, was scouring around for a career, it was at a ed by having to try to sell something to someone, the
time when engineering was the fine-feathered friend. concept of just visiting your friends puts sales in a whole
“Everything then was electrical engineering,” says new light. As Conrad points out, “If someone isn’t your
Conrad, “everything engineer, engineer, engineer.” friend, they aren’t buying from you. So you’re really just
Conrad didn’t seem to want to jump on the engi- calling on your friends, and that’s a heck of a nice way
neering bandwagon. Some friends suggested that to make a living.”
maybe he didn’t need to build the bridge, but sell it.
That ignited Conrad’s passion for sales. “Yes,” he Back in 1958 Conrad Heinson was a salesman for
Interstate Oil in Kansas City. The owner of the company
said to himself, “that’s what passed away and the territories that Conrad served were
I should do, sell the dropped from the company’s service area. Conrad, who
bridge, don’t build the had lived through the Great Depression, didn’t let that
thing!” Even with the loss throw him into despair. Instead, he took a problem
phenomenal success and turned it into an opportunity. He began his own
of Allied Oil and business, right out of the Allied Van Lines, Ford Storage
Tire over the years, area in Omaha, NE. Not surprisingly, Allied Oil got its
Conrad’s passion name from those early beginnings in the buildings of the
for sales remains. famous moving and storage company. Within five years,
“The most enjoyable Allied Oil had established 2 other facilities, one in Des
time that I have had Moines, and one in Kansas City. But, we get ahead of
in my profession ourselves. Growth would come, but not without vision
was when I was and hard work.
a salesman and
just calling on my Conrad, now 92 years old and still going to the
friends. You can’t
Continues  Issue 3, 2018 - Nebraska Trucker 15

office, remembers his early career as an Conrad works, and the long hours he puts makes notes on them to share with mem-
oil salesman. “Man, it was tough,” he in, makes you want to work harder for the bers of the sales team. In one sales meeting,
says. “Really tough. Fifty dollars a week company and yourself,” says Walde. Con- Walde was handed his sales invoices with
and you lived on it.” When he lost his rad, still has a personal interest in sales, Conrad’s notes on them – and, in addition
territory with Interstate Oil and began his and has high expectations of his sales team. to the notes, they also had what looked
own company, he did it all himself with
only one salesman in Des Moines. “The “The company is only worth its employees.
first year I sold $140,000 worth of total The rest of the assets are all expendable,
business. And, I made $20,000.” Roughly, except for the employees. You have to
a 14% profit in the first year. Impressive, respect the employees.”
even by today’s standards. Conrad declares
that the profit was good because he had so - Conrad Heinson
little overhead. Yet, little overhead meant
he and his one salesman had to work very, “For years,” says Walde, “Conrad has been like cat hair on the invoices. When Wal-
very hard. And, in those first years what looking at every sale that goes through the de questioned Conrad, his response was,
they were selling was lubricants and filters. company and often takes his work home “Well, Dave when I review the green bars
By 1965, 7 years after beginning the busi- with him.” Walde recounts a rather humor- at home, my cat sits on the table and looks
ness, Conrad had expanded his company ous story of Conrad. It seems that Conrad at them with me.” 
and had started Allied Tire, and by 1978 he not only looks at all the sales invoices, he
had retail tire outlets dotting the country Steve Phillips, President of the company,
from Omaha to San Diego.

Conrad’s work ethic has not diminished
over the years. David Walde, an employee
and friend of Conrad has been with the
company 45 years. “Knowing how hard

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16 Nebraska Trucker - Issue 3, 2018

affirms that Conrad is still looking over “The company,” he says, “is only worth Dave Walde – Transport AM
every invoice, but not simply to check up its employees. The rest of the assets are all
or give advice to the sales team. In Phillips’ expendable, except for the employees. You
words, “Conrad takes great pride in doing have to respect the employees.”
business with fleets large and small, review-
ing every invoice not just for accuracy, but He learned an important lesson in his
to truly understand their needs.” This is a early years as a salesman. “When I left,” he
critical distinction. It’s the understanding says, “and went into another territory all
of a customer’s needs and the fulfillment of the accounts that I had, they lost -- because
those needs that not only keeps a company the accounts were buying me, they weren't
profitable, but credible. The customers, buying the product. That taught me some-
vendors, and employees are the heart of thing. It made me more inclined to walk
Conrad Heinson and they are the mission in the salesman’s shoes rather than in
of Allied Oil and Tire. In today’s corpo- the stakeholder’s shoes.” Phillips agrees
rate environment the customers, vendors, that the principal foundation of Allied
and employees are often not treated with Oil and Tire is, “treating Employees,
the respect they deserve. As Conrad says, Customers, and Vendors fairly every
“Truck drivers, warehouse people – I’m day.” That is the legacy Conrad wants
always sympathetic to them because, really, to leave behind. “Never cheat a vendor,
without the truck driver, there would be employee, or customer; and keep the
no sales. Without the clerk, there would integrity of Allied Oil & Tire Compa-
be no paperwork or paycheck! Everyone ny.” That seems like some old-fashioned
has to be recognized in the company as a values in today’s world, where profits are
team.” Conrad has practiced recognizing prized and both employees and customers
and valuing his employees for 60 years.
Continues  Issue 3, 2018 - Nebraska Trucker 17

are seen as a means to an end. Yet, those are there because they want to be there. 1979. As a young woman in college, join-
values have kept Allied Oil and Tire strong As Conrad declares, “I’ve never worked a ing a family business was not in her future
for 60 years. day in my life, because I enjoy what I do.” career plan. Sharing the visionary spirit of
Many in the industry share that passion her father, however, was. She began seeing
Even in an industry that faces serious even in the midst of the difficult challenges. the opportunities of the business while she
challenges – a severe driver shortage, high That passion even passes from generation was still in college and decided to make it
fuel prices, safety and risk management to generation. Tamara Heinson-Fowler, her life’s work. “We were a growing com-
issues, increasing government regulation, Vice President of Allied Oil, and daughter pany,” she says, “and I enjoyed the people
industry consolidation – most people of Conrad Heinson, joined the team in I worked with.” Her sister, Debra Hein-
involved in the transportation industry

Left to right: Greg Kennedy – VP of Lubricants, Bill Klug – Industrial AM (account manager), James Shannon – Transport AM,Jim Shaffar – Transport AM,
Tim Zoucha – Transport AM, Jason Dethloff – Transport AM, Mark Herman – Industrial AM, Mark St. Aubin – VP of Tires, Dave Walde – Transport AM,
Corby Flagle – Transport AM, Steve Phillips – President, Curtis Foster – Omaha District Sales Mgr.

ELD Users are Required to Carry Backup Logs

Carriers using ELDs are required to give their drivers enough blank paper logs to last at least 8 days and instructions for
dealing with ELD malfunctions. Comply now using J. J. Keller’s new ELD Backup Logs & Inspection Reports.
• Provides instructions for ELD malfunction reporting and recordkeeping procedures
• Helps satisfy the recordkeeping requirements of Section 395.34
• Features 10 sets of 2-ply, carbonless logs and DVIR forms per book
• Includes directions for completing paper logs, and an area for fleet

contact information and hours of service summary
• Comes in stock and personalized versions

J. J. Keller and your State Trucking ORDER TODAY! TM
Association are partners in compliance.
To order, call NTA at 402-476-8504 PC 121014
or email [email protected]
18 Nebraska Trucker - Issue 3, 2018

son-Theisfeld (who passed away in 2014) as a general theme. We’ve not reached our begin the first game of the football season,
joined the company a few years later. A goals,” he says. “When we get close, we re- he says, “Any success you have is because
father with a vision, and 2 daughters who alize we can do even better and adjust. We of two things – grit and discipline. Grit is
saw and claimed that vision themselves, led celebrate our achievements, but are never the ‘guts’ that determines whether you will
to the further development of the fami-
ly-owned business. “Any success you have is because of two
things – grit and discipline. Grit is the ‘guts’
Vision comes from an Old French that determines whether you will succeed
word that means inspired insight. It was or not. . .You may have talent, but if you lose
that sense of inspiration and visionary discipline, you can’t make it a go either.”
possibility that has been important to
Heinson-Fowler through the years. “I find - Conrad Heinson
the entrepreneurial spirit my father has is
amazing,” she says enthusiastically. “He satisfied, especially with our long-term succeed or not.” We know about grit –it’s
came from an impoverished background, oriented approach to success.” often portrayed by Hollywood in stories
and built what has become a great success of those trying to follow the “American
story.” In other words, he was not hand- Conrad believes there are two quali-
ed a silver spoon or a handful of cash to ties necessary for success. Sounding like Continues 
begin a new start-up. He did it because he a coach rousing his players before they
believed he could, even with the little re-
sources he had. The success that has given
Allied Oil and Tire a 60-year history of
greatness came initially through Conrad’s
single-handed passion and hard work. It
has grown and evolved by keeping what
Phillips, calls “Continuous improvement


Put the new logistics to work for you. © 2012 United Parcel Service of America, Inc. UPS, the UPS brandmark, and the color brown are trademarks of United Parcel Service of America, Inc. All rights reserved.

Issue 3, 2018 - Nebraska Trucker 19

Dream.” Discipline, however, isn’t as visible addition to the grit and discipline that has Tire Service.” Knowing this, it has been
in those same stories. Yet, discipline is grit’s so characterized Conrad’s leadership of the important for the company to focus atten-
twin. “You may have talent,” says Conrad, company, there is also the reality that in tion in another way. “The trust established
“but if you lose discipline, you can’t make the case of Allied Oil and Tire, the market with Allied on the Tire side, allows for a
it a go either.” It was that grit and disci- is always there. If Conrad was given any relationship much deeper and more signifi-
pline that kept Conrad going in the early silver spoon it was that. “If they’re wearin’ cant on the Lubricant and DEF part of our
years when it took so much effort to build out tires, they’re burnin’ oil; if they’re business,” concludes Phillips. Recognizing
the business. It is that commitment to grit burnin’ oil, they’re wearin’ out tires,” and capitalizing on the interaction between
and discipline that continues to move the he says with certainty. In other words, the various elements of the business can
company forward now. Allied Oil and Tire has not had to create help ease some of the uncertainty that all
a market, or try to revive a dying market. companies experience when market chang-
We live in a world of corporate con- Yet, because technology has advanced, the es surface.
glomerates. A family owned business has needs of that market have changed, and
its own challenges to face in the modern the company must adapt to those changing We started to get ahead of ourselves
age. Heinson-Fowler recognizes that one of needs. Tires and oil last longer these days. earlier in moving too quickly to the growth
those challenges is remaining open to the More miles can be run before a tractor and success of Allied Oil and Tire, with-
ongoing changes that are required to meet needs lubricants, filters, oil and tires. This out really looking at the broader picture
the evolving needs of the transportation change that is external to the company of what it took to realize that growth
industry. This can create tension in the requires course correction if the company and success. In a time when many feel the
ways that different members of the family is to retain a strong bottom line. “Tires,” “American Dream” has vanished; that it’s
approach that need for change. “Working remarks Phillips, “are one of the largest impossible to start and grow a company
with three generations creates a diversity ‘spends’ for most Fleets, which creates without a pile of capital, or a rich uncle
on how the business should be run and a level of engagement and intimacy that nearby, Conrad Heinson shows us that it
what opportunities should be pursued,” she surpasses any Lubricant/DEF relationship, is still possible because the same elements
says. As technology improves, for exam- especially when it comes to Retreading and that made it possible for him, are still
ple, the needs of the customers change. In available to anyone who wants to make

Whether you’re new with one truck and a dream or an established carrier in need of office support for
routine filings we can help. Here is what we can handle for you:

Hazmat Registration • Sales Tax Exemption Application • Unified Carrier Registration (UCR) • Standard Carrier Alpha Code
MCS-150 Reports and Biennial Updates • Interstate Use Permit • Process Agent - BOC 3 Filings • Fuel Tax Reporting

Pro-rate and Fuel Tax Applications, Supplementals, Renewals • Applications for Operating Authority and DOT Numbers
Federal Heavy Vehicle Use Tax - 2290 Filing • Mock Regulatory Compliance Audits • Safety and Regulatory Training
Regulatory Consultation and Assistance • Corrective Action Planning • CSA Monitoring • Set Up Portal Accounts

1701 K Street • Lincoln, NE 68508
Phone 402-476-7671 • Fax 402-476-0579

20 Nebraska Trucker - Issue 3, 2018

use of them now. And, they don’t require HUB International Transportation
a mound of cash. Sure, we have a harder Insurance Services, Inc.
landscape in which to operate, but charac-
ter, integrity, and honesty are at the root of Customized trucking insurance solutions, national
success for any company and these have no coverage, local operations and dedicated people
monetary cost. It all begins with really hav- are what set HUB International apart.
ing passion for something, being willing to
take a risk and work very hard until that Je Dillon, Senior Account Executive
risk begins to become more secure. It takes [email protected]
grit and discipline, as Conrad urges, and (888) 365-0923
it takes a willingness to continually adjust
to a changing environment. In many ways,
the building of Allied Oil and Tire was Technicians you trust
Conrad Heinson’s “American Dream,” but
it didn’t happen with a handout, or even, PREVENTIVE MAINTENANCE
a personal desire for wealth and fame. It
came into being because necessity dictated For more than 40 years, we have built our reputation by keeping
it; Conrad’s sales territories had been taken you on the road. Having your truck inspected by our highly trained
away from him, and he needed to work. technicians will give you the confidence your deliveries will be
In spite of the fact that he needed a job, he made on schedule and you will be home on time.
wasn’t in it for the money. He wasn’t just The key to keeping you rolling is preventing problems before they
trying to make dollars; he was trying to take you off the road. We do this by performing a comprehensive 21
make friends. He really enjoyed selling and point inspection of your truck. Stop by or call one of our locations
he absolutely loved calling on his friends. It to schedule your preventive maintenance today!
was, he says, “love of the game” that kept
him going through the years. The motiva- To find your nearest location, visit
tion was for human service, not personal

Walde, that employee who’s been with
the company for most of his life, gives
voice to the human service element of Con-
rad’s leadership. “If I need guidance, I go
to Conrad for business and in my life. He
is a father, a boss, and a friend to me. And,
if you make a mistake – well, forgiveness
is always there.” In the end it’s not about
the bottom line, but about the people that
are served – the vendors, the customers,
the employees. A guy who started out in
poverty, and lost a job had the grit to pick
himself up and see what he could do to
make his life and the world a better place. I
don’t know about you, but I’m with Walde
who says, “I’m sure everyone has that per-
son they want to be around. Conrad is one
of those people.” I bet if we could all sit
at the feet of this 92-year old, we, and the
transportation industry, would be better
off for it. Parts and service open 7 days • Total parts inventory over $10,000,000 • Body shops
Parts delivery • Order parts online • Service for all makes and models • Fully certified technicians

Issue 3, 2018 - Nebraska Trucker 21

2017 NTDC class winners continued

Tank truck class

Pat Crumb, Fremont Contract Carriers, Inc., Philip DeLauder, Sr., Werner Enterprises, Scott Stroup, YRC Freight, Omaha
Fremont Omaha

Flatbed class

Daryl Johnson, YRC Freight, Omaha Shane Bushhousen, Sunrise Express, Inc., George Chaney, FedEx Freight, Inc., Aurora
Grand Island

Twin-trailer class

Terry Durham, Werner Enterprises, Omaha Lawton Biddle, Old Dominion Freight Line, Rich Boyd, Crete Carrier Corporation, Lincoln
Inc., Omaha

Step van class

Jeremiah Saffold, FedEx Express-Omaha, Chris Cherry, FedEx Express-Lincoln, Lincoln Theresa Trively, FedEx Express-Omaha, Omaha
Mixer truck class

Daniel Zeibig, NEBCO - Beatrice Concrete, Steven Kelley, Lyman-Richey Corporation, Nicholas Siracuse, Lyman-Richey Corporation,
Crete Omaha Omaha
22 Nebraska Trucker - Issue 3, 2018

Team winners

ABF Freight System, Inc., Omaha Werner Enterprises, Omaha Fremont Contract Carriers, Inc., Fremont

Truck and Pup

Bob Duff, Lyman-Richey Corporation, Omaha Mike LeMay, Greater Omaha Express, LLC, Scott Neben, NEBCO - Kearney Crete and Block,
Omaha Kearney

A special thanks to all our sponsors!
The Nebraska Truck Driving Championships wouldn’t be possible without you.

Special Sponsors

Allied Oil & Tire Company • Ameri-Co Carriers, Inc. • AON Risk Services • Bauer Built Tire • Choice Transport LLC
Cornhusker International Trucks, Inc. • Crete Carrier Corporation • Fremont Contract Carriers • GIX Logistics

Grand Island Convention & Visitors Bureau • Great West Casualty & Joe Morten & Sons, Grand Island & South Sioux City • HELP Inc.
Max’s Body Shop, Inc. • Max’s Truck Service & Alignment • Midlands Carrier Transicold • Nebraska Concrete & Aggregates Assn.

Nebraska Peterbilt • The Upper Deck • Truck Center Companies • TruckRight

Diamond Sponsors

Cross-Dillon Tire, Inc. • Cummins Inc. • Delive Recon • FedEx Freight, Inc. • Fremont Contract Carriers, Inc. • Hill Brothers Transportation, Inc.
Mid-States Utility Trailer Sales Inc. • Midwest Peterbilt • Wal-Mart Transportation, LLC • Wick’s Trucks

Platinum Sponsors

ABF Freight System Inc. • Alpha Mail Carriers • AmeriClaim of Nebraska/W.lowa • BMC Transportation Co. • CompChoice Occupational Health Service
Crete Carrier Corporation • FedEx Express - Lincoln • Grand Island Express, Inc. • Greater Omaha Express LLC • Hunt Transportation, Inc.
Inland Truck Parts & Service • Kearney Concrete Company • Lindsay Transportation, Inc. • Lyman-Richey Corporation • McNeilus Companies
Nebraska Truck Center, Inc. • Sapp Bros, Inc. • Shaffer Trucking • Sunrise Express, Inc. • Sysco Lincoln, Inc. • Thermo King Christensen
Truckers Insurance Associates, Inc. • Werner Enterprises • Williams Transportation, Inc. • Wynne Transport Service, Inc. • Yokohama Tire

Gold Sponsors

Aurora Cooperative • Brown Transfer Company, Inc. • Fogo Management • Jim Hawk Truck Trailer, Inc. • Jolene A. Jankowski
North Star Consulting Services, Inc. • Paulsen Inc. • Risk Administration Services, Inc.

Equipment Donors

ABF Freight System, Inc. • AraMark • Bosselman Carriers • Central Sand and Gravel • Chief Industries • Consolidated Concrete Company
Crete Carrier Corporation • Cross-Dillon Tire, Inc. • FedEx • Fremont Contract Carriers • General Fire & Safety Equipment • Gerhold Concrete Co. Inc.

Grand Island Express, Inc. • Hill Brothers Transportation, Inc. • Kearney Concrete Company • Lyman-Richey Corporation • Ready Mix
Sunrise Express, Inc. • Sysco Lincoln, Inc. • Wal-Mart • Werner Enterprises • Western Oil Transportation • Wynne Transport Service, Inc. • XPO Logistics Issue 3, 2018 - Nebraska Trucker 23


Scholarship Fundraiser Golf Outing

Friday, August 24, 2018
Miracle Hills Golf Course

1401 N. 120th St., Omaha, NE

Funds raised are for Nebraska Logistics Council
High School Scholarships, NLC Metropolitan
Community College Endowed Scholarship and

Transportation, Distribution, Logistics programs.

Additional information coming soon!

Contact: Cory Johnson at [email protected]
or Sheila O’Connor at [email protected]

24 Nebraska Trucker - Issue 3, 2018

Along the Route

Recent events and news from Nebraska Trucker advertisers

BAUER BUILT DELIVERS FLEET • Wheel End Work –including wheel Below are the 2018 Citizen Driver
MECHANICAL SERVICES seals, wheel bearings and hub caps. Honorees and the travel centers that will
soon be named after them.
With more than 70 years of experi- • Required Inspections – Federal High-
ence in supplying commercial truck tires way Administration inspections. • Roland Bolduc – TA Branford, CT:
and services, Bauer Built is well-suited to “Roland Bolduc Branford Travel
provide mobile and in-bay fleet mechanical • General Repair Work – including mud Center”
service solutions; wherever that may be, flap issues, battery replacement, wind-
at a terminal complimenting your existing shield wipers, headlamps and other • Ingrid R. Brown – Petro Oklahoma
maintenance programs, on the road or light problems. City, OK: “Ingrid R. Brown Oklahoma
at one of our many service centers. Most City Stopping Center”
Bauer Built locations in Nebraska offer the Find a location near you at
following services: • Danny & Cindy George – TA Wheat
tact/find-us.aspx. Ridge, CO: “Danny & Cindy George
Wheat Ridge Travel Center”

• Carol Wolder-Nixon – TA North
Bend, WA: “Carol Wolder-Nixon
North Bend Travel Center”

• Steering and Suspension Work – in- TA-PETRO Help us continue this program in

cluding kingpins, tie-rod ends, shocks, search and support of the best drivers in

leaf springs and u-bolts, pivot bushings On May 8, TA-Petro proudly intro- the trucking industry by sending us your

and air ride systems. duced of the 2018 Citizen Driver honorees nominations for the 2019 Citizen Driver

• Alignment Services – 3-axle align- to the trucking community at a ceremony awards. Next year’s nomination form, rules
at the Iowa 80 Trucking Museum.
ments, trailer alignments and align- and other information will be available
This year’s honorees are a collection of on the TA-Petro website in June. To learn
ment checks. exceptional individuals. With a combined
127 years in the industry, 14.4 million
• Brake Work – including brake shoes, safe miles driven, dozens of awards and more about this year’s honorees visit the
slack adjusters, brake chambers, TA-Petro Back on the Road blog.

s-cams and bushings and air brake accolades and countless lives touched,
systems. these five professional drivers truly embody

the long-held industry values of citizenship,

safety, health and wellness, community

involvement and leadership.

But it’s not all about work. This year’s

honorees have also made time to compete

in a Half-Ironman and marathon races,

write a blog, volunteer with charities like

Trucker Buddy International, St. Jude and

Make-a-Wish and even donated a kidney

to a fellow driver’s spouse. Issue 3, 2018 - Nebraska Trucker 25


Aug. 4 August Allied Oil & Tire..............................................16
14th Annual Iowa-Nebraska Classic Truck Show plus the NTA Bauer Built Tire.............................................12
Aug. 9 Working Truck Show, Sapp Brothers Truck Stop, Omaha Great West Casualty Co.............. Back cover
Aug. 15 - 18 SMC Lunch and Learn, Omaha HELP, Inc., Provider of PrePass..................10
Aug. 24 ATA National Truck Driving Championships, Columbus, OH HUB International Insurance......................21
Nebraska Logistics Council Golf Fundraiser for Scholarships, Omaha Interstate PowerSystems............................17
Sept. 4 - 6 J. J. Keller & Associates.............................18
Sept. 9 - 15 September Joe Morton & Son Insurance.....................21
Sept. 13 Call on Washington, Washington, D.C. NTA................................24, Inside back cover
Sept 24 - 25 National Truck Driver Appreciation Week Northland Insurance......................................9
SMC Lunch and Learn, Lincoln RDO Truck Centers............Inside front cover
Fall Management Conference, York, NE TA/Petro............................................................6
Taylor & Martin..............................................26
Oct. 11 October Truck Center Companies..............................21
SMC Lunch and Learn, Omaha Truck Services, Inc.......................................20
Nov. 8 November
SMC Lunch and Learn, Lincoln

Dec. 13 November
SMC Lunch and Learn, Omaha

With Joe Morten & Son, Inc. teamwork and service start, not end, with the issuance of This edition of Nebraska Trucker was made
your insurance policy. Advantages you will receive when you insure with Great West possible with the support of these corporate
Casualty Company through Joe Morten & Son, Inc. include: advertisers. They support the trucking
industry by enabling Nebraska Trucking
• Custom Tailored Insurance Policies Association to provide this publication to
• Proactive Safety Tools its members, prospective members, elected
• Quick and Responsive Claims Service officials and the business community at
• Knowledgeable, Service-Minded Agency Teams that are Relationship Driven large. They deserve your consideration and
• And many more patronage when making your corporate
purchasing decisions. Thank you!
Corporate Office Regional Office
3311 Daniels Lane 1719 South Locust Street PLEASE VISIT NEBTRUCKING.COM
South Sioux City, NE 68776 Grand Island, NE 68801 TO SEE THE DIGITAL VERSION OF
402.494.4251 308.382.2280 LINKS TO ADVERTISERS’ WEBSITES.

26 Nebraska Trucker - Issue 3, 2018

2018 Nebraska Trucking
Management Conference

September 24-25 at the Holthus Convention Center,York, NE


This event delivers great information for any size of trucking
company in a very friendly format. Select what you want to
attend from a menu of programs, social events and sporting
events. Hear from Nebraska trucking’s respected leaders and
national speakers on today’s key industry topics.

Silver Sponsorship

Silver Sponsorships are still available for $250. Allied Members —
get your company name in front of the largest trucking industry
leaders and decision makers of the state, and show your support of
this annual event. If trucking companies do well, so do you!
Contact Sheila O’Connor.

IT’S TIME TO NOMINATE THE Holthus Convention Center
York, NE
Submit your nominations for our annual awards which will be pre-
sented during the 2018 Nebraska Trucking Management Conference, Issue 3, 2018 - Nebraska Trucker 27
September 24-25.

The nomination forms are available online:

• 2018 President’s Safe Driver Club Nomination Form
• 2018 Dispatcher of the Year Nomination Form
• 2018 Maintenance Supervisor of the Year Nomination Form
• 2018 Technician of the Year Nomination Form
• 2018 Safety Director of the Year Nomination Form
• 2018 Professional Service Award Nomination Form
• 2018 Fleet Safety Contest Nomination Form

You may access all nomination forms here:


800.228.8602 Knowledge is Power Not All Trucking Companies Are Alike

Trucking is all we do. When you choose Great West to insure your trucking
business, you are getting over 60 years of experience in the trucking industry.

Our agents work with you. Not every insurance agent can represent Great
West. With a keen focus on the trucking industry, our agents are knowledgeable,
dependable, and responsive. They understand your needs and work with you to
match the right coverage and level of service for your trucking operation.

Do one thing, and do it right. Our agents can guide you through the process and
customize a plan to provide you the broadest protection possible. You can also feel
confident knowing that our agents’ service begins, not ends, with the issuance of
your policy.

GREAT WEST CASUALTY COMPANY – No matter where the road takes you, you
will discover that at Great West, The Difference is Service®.

28 Nebraska Trucker - Issue 3, 2018

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