Engagement Rate Through Whatsapp Bot Service

ENGAGEMENT RATE THROUGH WHATSAPP BOT SERVICE

WhatsApp has become among the most extensively used
communication channel in several parts of the world today. As a result,
a lot of businesses are now leveraging Whatsapp business API to
interact with their clients and customers. All business owners and
customer support professionals know how time consuming it can be to

respond to customer queries. However, no matter what, responding to
all general queries, complaints, or feedback received by a business on
WhatsApp is imperative. This is where WhatsApp bot service can come
as a huge help.

The automation features of WhatsApp chatbots allow business
organizations to make sure that their customers are attended to 24/7 ,
even during non-office hours. On the basis of keywords detected in
incoming messages, WhatsApp bots can send out pre-defined messages
that answer the questions and queries of the customers. Companies
may even integrate their WhatsApp chatbot with their CRM (Customer
Relationship Management) System in a manner that it is set up to send
out messages when specific touch-points are triggered.

When following such a system, most common customers issues get
managed in real-time through automation, and only the highly complex
ones get transferred to human agents instantaneously on the same
chat platform. This is the key reason why an increasing number of
businesses are adopting WhatsApp business chatbot to accelerate their
brand visibility, customer satisfaction, and engagement rate. Details in
how exactly to use these bots, as well as Whatsapp business api
solution can easily be found on the web.