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Africa’s Travel Indaba is one of the largest tourism marketing events on the African calendar and one of the top three ‘must visit’ events of its kind on the global calendar. Sola Media brings you the Daily News at Africa's Travel Indaba 2019.

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Published by SOLA Media, 2019-09-26 06:16:27

Africa's Travel Indaba Day 3

Africa’s Travel Indaba is one of the largest tourism marketing events on the African calendar and one of the top three ‘must visit’ events of its kind on the global calendar. Sola Media brings you the Daily News at Africa's Travel Indaba 2019.

Keywords: indaba,conferences,business event,newspapers,africa's travel indaba



I n a panel that included the Minister transportation. “In terms of visas, our biggest TRAVEL INDABA
of Tourism, Derek Hanekom, tourism focus at the moment is to get better ease 2019, SATURDAY
initiatives and movements were unpacked of access to the markets of Nigeria, India
in detail, with special attention given to and China. These are the three markets 4TH MAY 2019
ease of access to South Africa. From visa that are our biggest priorities as they are @ 9:00AM,
regulations and Cape Town’s water shortage, the biggest growth markets of the future.”
many topics were brought to the fore. SOUTH FOYER.
“The prospects for 2019 are really good, Minister Hanekom added that LIMITED SEATS
especially for the season to come,” said collaboration is key for the growth of tourism
Minister Hanekom, and both public and to South Africa. “We do not see ourselves AVAILABLE.
private sector need to work together even as government operating in isolation. We
more in order to attract international markets. have our marketing agency, SA Tourism, and
Director General of the National we have the national department of tourism
Department of Tourism, Victor Tharage, that does a number of things – and we have
said that ease of access to South Africa is a very vibrant private sector in South Africa.
a key area they have been championing. If there’s been one thing that has really been
They are also looking at issues pertaining to strengthened and consolidated, that would
be our partnership with the private sector.”

see durban differently

Email:[email protected] Tel: 031 322 4164 #durbanhasmore



Standard AV for the plenary room
VAT inclusive (screen, projector and PA system)

Light working lunch
3 x Tea / Coffee breaks
Complimentary Wi-Fi
Pens, pads and mints for the plenary room

Valid until 30 November 2019

Terms and Conditions:
• The Day Conference Package is valid for bookings made in the Sun City Convention Centre

Commission Structure:
• Rooms / DCP: 10%
• F&B / Venue Hire: 5%

@SunCitySA @SunCityResortSA @suncityresortsa

For bookings, email: [email protected] or call: 014 557 1000




T aking place between 08h30 he was delighted to see more black- Urban and Luxury Vibe, Safari, Camping and
and 10h00 every day during owned tour operators in the market. Adventure, 4 May 2019.
Africa’s Travel Indaba, the Speed 3 May 2019.
Marketing sessions were a burst Over the three days, the Speed Marketing • Africa4us
of energy as buyers from all over the Sessions showcased Rural and Scenic • AM lodge • African Safari adventures
world came together to hear what South products; products with an Urban and Luxury • Bikes ‘N’ Wines • Amazing Africa
African exhibitors have to offer. SA Tourism Vibe; and Safari, Camping and Adventure, • Cut Above Travel and Tours • Bill Harrops Balloon Safaris
understands the importance of marketing the latter of which takes place today (4 May). • Ditsong Museum of South • Canopy Tours
these unique products to international • Care Sidecar Adventures
buyers and has worked to bring a diverse Rural and Scenic, Africa • Elephant Herd Safaris
offering to them through these sessions. 2 May 2019. • Fancourt and The Manor • Gravity Adventures
• Isibindi
South African comedian, Donovan • Budzatja Safari & Tours House at Fancourt • Mankwe
Goliath, kick-started the first session with • Camping Khapela • First Diamonds • Marine Dynamics
his infectious humour, iterating what • Chokka Trail and Baviaans Camino • Leaves Lodge and Spa • Midlands Meander
South Africa is all about. “South Africa • Diamond Castle Route • Lebo’s Soweto Backpackers • NAC Helicopters
is about fun, laughing, about energy.” • Evo Trak Qaud Safari • Once in Cape Town • Peak Adventure Travel
• Khamkirri • Ritsako Game Lodge • Peaks of Africa
According to Kenyan buyer and Executive • Kone Village Boutique Lodge • Rovos Rail • Raggy Charters
Director of Africa Visa Travel Services, • Kwa Maselwane Shisanyama • Shamwari Private Game • Sanparks
Vincent Maingi, Midvaal Treetop Adventures • Le Teranga • Sibuya
could offer his customers a great experience • Leisure Holidays Reserve • Tsitsikamma Canopy Tours
in South Africa. “With its maze of challenging • Lengau Travel and Tours • Somewhere South Hospitality • White Shark
obstacles high above ground, it seemed • Leratong Tourism
to make a lot of sense to me,” he said. • Maboe Tours and Safari Solutions
• Richtersveld Route and Nama • Southern Africa 360
His company looks for unique experiences • Tsitsikamma Canopy Tour
for clients from Kenya. “I bring people Cultural Heritage Site • Virgin Limited Edition
to South Africa to experience Table • Traditional African Homestays • Wild Routes Africa
Mountain, Seal Island, Boulder’s Beach and • Uncuthu Tours • Ghost Mountain Inn & Safaris
Simonstown. The story of Nelson Mandela • Inkosi Tours and Transfers • Harties Tourism
ibn Soweto is also intriguing to Kenyans.” • Midvaal Treetop Adventures
• Inkhosi Tours & Transfers
But the one offering coming out of • La Teranga Accommodation &
Limpopo seemed to capture the buyers’
imagination. Tahs-Sa Traditional African Conference Group
Homestays South Africa offers travellers • Midvaal Treetop Adventures
the chance to live like a local in the • Vinkies Tours
heartland of Limpopo. “They have about
25 families that opened up their homes
and they would go and live with and cook
and basically do everything,” said Maingi.

Cephas Shonhiwa of Malachite Travel and
Tours in Zimbabwe, a hosted buyer at Africa’s
Travel Indaba, said he attended the Speed
Marketing sessions over the years to identify
the products South Africa has to offer
Zimbabweans. “I believe in selling products
that I had experienced. I want to see the
people who are offering the products. I
want to keep growing my network.”

Shonhiwa found that this year’s
Speed Marketing was slightly different.
It showcased more cultural offerings and


I n a rousing and much-celebrated affair, Provincial Authority. A first time exhibitor,
the stand awards at Africa’s Travel Onomo, also took home the Green
Indaba were announced yesterday Stand Award for Best Small Stand.
afternoon. The Uganda Tourism
Board won Gold in the Southern African The Uganda Tourism
Development Community and Africa Board won Gold in
category for their vibrant stand, followed the Southern African
by Namibia Tourism Board who bagged Development
platinum. Taking home silver for this Community and
prestigious category was Tam-Tam DRC. Africa category.
The awards showcase the most
creative of stands at the event annually,
with categories like Tour Operator,
Accommodation, TMO, Transport,
Outdoor, Sponsorship, and South African



S ituated only 13km from Lanseria guided tours. The trained guides turn every the Lion and Safari Park is involved in. Entrance to the restaurants, curio shops
Airport and only 40min from tour into an informative and educational The Bull ‘n Buck grill provides a premier and kiddie’s playground is free, and guests
Johannesburg, the must-see tourist trip as they share interesting facts. Tour only pay for activities. The cost of a visit
destination, Lion & Safari Park, options include: Lion & Wild Dog Tour, Mini dining experience with a top wine list and to the Lion and Safari Park is well priced
is nestled in the beautiful Magaliesberg Safari, Night tours (with predator feeding), a delicious menu, venison of course being for both local and international guests
mountain range and also within the Cradle of Private Exclusive tours, Alex Tour, Cheetah the Grill’s speciality dish complimenting (no extra charge to foreign visitors).
Humankind, a UNESCO World Heritage Site. and Lion Walks. The 3-hour Safari is the that true African sensation. Alternatively,
flagship tour which includes snacks and the Wetlands Restaurant is a great family The park is open 365 days a year, and is
The 650 hectare property is home to a drinks on the bank of the Crocodile river. choice to enjoy a quick meal whilst enjoying certainly an experience not to be missed.
vast selection of indigenous species such as the view of antelope grazing meters away.
Lion, Cheetah, Hyena, Leopard, Wild Dog, The park is a paradise for children. The
Sable antelope, Kudu, Nyala (to mention only beautifully designed playground next to The park’s photographic centre will
a few), the Lion & Safari Park offers a wealth the restaurants will keep the young ones capture your memories with a great range
of exciting activities for all ages, guests are entertained. This makes the perfect venue of printing options such as photobooks,
guaranteed to get super-close to some of for kiddie’s birthday parties. A day visit to the mugs, keyrings, puzzles and more. The
Africa’s favourite animals whether you go park also provides the perfect opportunity ‘5 dome shopping experience’ offers a
on an informative guided tour or self-drive. for schoolchildren to learn about the animals vast selection of unique hand-crafted
and various research programmes that curios, jewellery and clothing, which
Guests can enjoy a variety of different make great gifts for those back home.


How do we market Africa to niche audiences in H ow do economies that have BUT THERE IS HOPE
South America? been long established suddenly
deal with new market entrants It is encouraging that despite the initial
T hianá Santos, a tourism graduate Morocco and Egypt were ranked that do not seem to fit into any industry confusion, shock, fear, and
from the University of Sao as the most visited international of the existing industry arrangements? frustration, a semblance of order seems to
Paulo, conducted a large survey countries, because they provide a And what if such new entrants have be on the horizon; but these are still early
on the afro-Brazilian traveller, familiar and welcoming atmosphere something positive to contribute to days. At one pole is government, which is
and shared her insights and findings for black Brazilian travellers. the economy, even though by doing so preparing to launch a basket of amendments
with us at the Markets Beyond African they stand to take some of the market to the existing Tourism Act aimed to bring
Borders Business Conversation. Using the idea of Afro Tourism, Thianá share from established players and about some streamlining of how things
hopes to reconnect fellow black Brazilian put into question established ways are done. At another pole is Airbnb, which
Conducted across 22 states, her travellers through tourism and travel. of doing business? Should such new has organically established itself in the
results found that the fourth factor arrivals be rejected outright because local market. In the middle of all this are
most discouraging black travellers to A large contributor they’re misfits to the economy? What established industry organisations such as
make international travel, was racism, to this has been the if the demand side of the economy the Federated Hospitality Association of
with only 5.3% of people having entrenched racism accepts and embraces the new entrant? south Africa (FEDHASA) and the Tourism
travelled to an African country. within Brazil itself, And what if this entrant is Airbnb? Business Council of South Africa (TBCSA).
with 46.7% of Frankly, it is hard to resist comparing
A large contributor to this has been people having seen the reaction that Airbnb has and The Western Cape has already announced
the entrenched racism within Brazil itself, or been affected continues to receive in the local tourism that it will oppose any plans by the national
with 46.7% of people having seen or by racist situations industry to the reaction given to Uber by government to regulate short-term home
been affected by racist situations in their in their national established meter taxi drivers in South rentals like Airbnb. A Friday morning Business
national travels. With many experiences travels. With Africa and other parts of the world. While Day article stated that home owners using
resembling that of an old South Africa. many experiences fancy business presentations always Airbnb generated close to R5bn for the
resembling that of include a richly coloured slide replete Western Cape economy in 2017 alone.
“… I am seen as a person who works an old South Africa. with impressive graphics and a title like,
in places and never as a tourist.” “the need to integrate new technologies” A healthy consensus will be reached,
or “integrating the Fourth Industrial hopefully sooner rather than later, that
“… an employee thought me and my Revolution”, few people seem prepared will end with all players walking away
sister were on the cleaning team.” to deal with it. The word “disruptor”, with something and both the traveller
even “positive disruptor” continues to and the industry also benefitting. There
Places such as South Africa, Mozambique, struggle gaining ready acceptance. cannot be room for “winner takes
all”, but rather collaboration is key.
Airbnb is the positive disruptor today;
there will be others in the future.




M oses Kotane Local Municipality out of the rocks – one of the many tourism unmatched. The fortunate part is that we We are fortunate because of where we
is rich in cultural, heritage, attractions in our area. We also have the have very experienced game rangers. are with Sun City and two Big Five game
religious, wildlife and annual Mebala Ya Rona where we showcase reserves. But having tourism products that
entertainment tourism. We the products available in the province. What is your strategy for are not owned by locals is limiting and
speak to Councillor Nketu Nkotswe, Portfolio growing tourism business in doesn’t benefit everyone in the long run.
Head of Local Economic Development Give us an example of a the region?
in the district to find out more. tourism experience that was What plans are in the pipeline
truly mind-blowing. We would like to start a special economic for new products?
What’s unique about Moses zone (SEZ) which small businesses will
Kotane Local Municipality? We recently had a media tour to showcase benefit from. We also have a hotel school in Moses Kotane used to be the route
Moses Kotane, and as we were driving the pipeline that will grow skills specifically through which our freedom fighters
Firstly it’s a municipality named after our in the game park, a 52-year-old elephant for entrepreneurs within the economic zone. travelled. Currently, SA Tourism and the
historic icon. It is also home to the Big Five, approached us and nearly toppled out Already we have people who own bed and Heritage Council are considering creating
with many other places of attraction. One truck. But the game ranger, Somizi, calmed breakfasts and other products, some of a Heritage Route which passes through
of the big and beautiful things in Moses it and called it to order, speaking to the who are at Africa’s Travel Indaba. We also the Madikwe Game Reserve. This is the
Kotane are our mountains. There are also elephant in Zulu! The experience was want to train tour operators who can grow route that a lot of revolutionary forces
many villages because Moses Kotane quite shocking – and later that evening their businesses from the ground up. The used to leave this country. This area is
is 99% rural. The head of every village, we found almost 15 lions on the road and business side of what we do is to ensure endowed with all manner of things, from
the so-called inkosis (chiefs), are greatly we had to wait about 35 minutes for them that tourism product owners are supported mineral resources to tourism to agriculture
respected, because in our culture they to move. So the wildlife experiences are and grown to the level of self-sufficiency. and culture. We also host the SAFTAs and
are custodians of the area. They work in the SAMAs. So the area has many events
conjunction with the local government and and activities, but the biggest challenge
some even sit in on our council meetings. is transforming the tourism industry.
Then we also have Sun City with many
conference rooms for business events, as We are planning to build an agricultural
well as places like Maritane. We also have trade fair to showcase cattle and other
the Motsitle Mountains in Mabeskraal, products. We also have an auto hub
which is named after the Khosis of the incubator on the cards, and a media city
Batlhako tribe. There are many museums we would like to build to create economic
to visit in Moruleng and Seolong. opportunities for all types of service. We
also plan on harnessing religious tourism
In Moses Kotane we have Mogaswe more efficiently. In essence, we want to
and Madikwe Townships, the only two create product owners of note, and we want
townships in the municipality, as well to invite investors to explore opportunities
as 107 villages and two urban areas. in our areas. We want to transform this
Tlokweng is a village where water comes space to better benefit our people.



J eff Mabunda, Market What is your strategy
Intelligence and Development for reaching the various
Manager of the North West markets?
Tourism Board shares more
about their reasons for being at The way in which we are penetrating
Africa’s Travel Indaba, markets these markets are firstly through
they’re penetrating, and what’s language. For Lesotho we have an
great about the North West. advantage because they understand
when we speak. Mozambique
Why are you at Africa’s is a bit more difficult. So we
Travel Indaba? want to print all our promotional
materials in their languages.
As the North West Tourism Board,
we are the tourism authority for the Our second strategy is through
province, to the local, regional in terms campaigns – aggressive marketing
of SADC, and also the international campaigns where we visit a market,
market. Now the indaba is Africa’s announce our arrival, stay for five
prime tourism trade show where days, meet with the trade and
we have all the different market consumers of the destination, as
segments coming together from all well as the tour operators selling
over Africa. This is a platform for us to packages. We also bring our own
strengthen our relationships in what tour operators to meet theirs
we call relationship marketing with and this then becomes outbound
those we know – existing markets and inbound tours together.
from SADC, North Africa, West Africa.
We also want to penetrate emerging 8 Leisure
markets, both African land and air Attractions in the
markets, especially those where North West
we were not able to go physically
because they are here. We have come 1. Hartebeespoort Dam: water
to meet with them and tell them sports and adventure
that we exist in the marketplace.
2. Sun City: Africa’s kingdom of
Tell us about these pleasure
3. Pilanesberg for unmatched wildlife
Our strength is in wildlife, culture experiences
and heritage, and leisure. In Africa,
our strongest market is Botswana 4. Madikwe: a model of responsible
because of proximity. Botswana tourism
constitutes 60% of our international
market because we share the border 5. Mahikeng: culture and heritage
with them – we have about 6 border 6. Taung: World Heritage Site and
posts. It’s convenient for them to
travel to North West, it’s a 24 hour archaeological dig
stay market for them. Botswana people 7. Vredefort Dome: most visible
like leisure. They come to us to party,
enjoy and then return – so we want crater in the world
to strengthen our ties with them. 8. Bloemhof Dam: international

Very interesting is Mozambique angling destination
which is an emerging market for us.
We don’t share borders, but when
we did market intelligence analysis,
they came up strongly. They like
peace, serenity and relaxation,
and North West is one of their
preferred destination. We have
lodges in natural environments,
which is where they like to stay.

Lesotho is another strong emerging
market for us. Free State is now
at its highest as preferred market
consumption for them, and they’re
looking further afield. Now because
they speak Sesotho, Setswana is
close to their language, which is why
they come, enjoy and like it. So these
two emerging markets we really
want to penetrate and establish.

But we are not only targeting these
two, we are also saying there are
those potential markets like Kenya and
Tanzania who come to North West on
a very small scale. On average about
1 000 people from Kenya come to
North West annually. So it’s a small
number, but we need to then study
this potential market and begin with
market penetration campaigns.




Darryl Erasmus, Chief Quality Assurance Officer at the
Tourism Grading Council of South Africa, shares his
insights for establishments showcasing at Indaba.

What’s new for TGCSA pinnacle of luxury product in South Africa Cradle of Humankind is celebrating the 25th
in 2019? and will only be for those products that far anniversary of the discovery of Little Foot by
exceed premium expectations with respect Professor Ronald J. Clarke of the University
2019 has been a big year so far. to quality standards and service excellence. of the Witwatersrand and the Sterkfontein
The TGCSA has launched its revised Caves research team. The story of how
Grading System, Core Requirements In addition to this, TGCSA has also Little Foot was found, more than 3-million
and Standard Criteria. This was the introduced a new dimension to grading years after he fell into the cave, is almost as
culmination of an extensive process which which allows for properties to capitalize remarkable as the skeleton itself. Find out
involved international benchmarking on niche market differentiation. This more at their stand at Indaba!
and widespread consultation. The new addition termed ‘accolades’ includes
new Grading System is an exciting insignia and criteria for niche markets such
enhancement which is geared to providing as child-friendly, pet-friendly, wedding
additional value to both our graded venues, spa and wellness facilities, 4x4 etc.
members and the tourists at large. A full list of accolades will be available on
the website at
What are the new grading
criteria in a nutshell? What’s the latest on the
Lilizela Awards?
The new grading criteria include the
introduction of three new categories 2019 Entries are open! Now in its seventh
in the form of ‘apartment hotels’ and year, South Africa’s premier tourism awards
‘small hotels’ in which the luxury form will once again recognise and reward those
‘Boutique hotels’ would be encompassed. who work passionately and with pride to
In addition to this, grading levels have deliver a world-class product and service
been enhanced and will now also include and whose delivery grows South Africa’s
a new Five Star Premium grading level global destination competitiveness. More
which is a recognition reserved for the information can be found at





B ordering the Atlantic Ocean
and stretching for over
400km, from Bokbaai in the
south to Brand-se-Baai in the
north, lies one of the South Africa’s
most scenic tourist destinations. The
West Coast region offers tourist and
visitors a diverse experience of culinary
excellence, birdwatching, hiking trails,
adventure sport and cultural diversity.
With five regions, each with its
own unique character and attractions,
the #Weskus has positioned itself
as one the most popular tourist
destinations in the Western Cape.

Tel: +27 (0) 22 433 8505
e-mail: [email protected]



Rather Meet in Mauritius… and ‘MICE’ island-style

Mauritius is the perfect MICE

(Meetings, Incentives,

Sponsorship to MICE Promot- The sponsorshipshould be Government will extend Conferences and Exhibitions)
ers will be in kind or cash, used to cover costsin- the following facilities to destination, combining quality,

subject to availability of curred in Mauritius relating MICE Promoters: elegance, and style! MICE buyers will
funds, on the following to, nter-alia:

C conditions: see big potential in Mauritius with its

M e ective infrastructure to cater for

i. Minimum group size should be i. Entertainment (gala dinner / lunch i. Issuing of visas (where applicable) to
100 tourists / foreign hosted by the Mauritius Tourism participants upon arrival subject to
participants Promotion Authority) prior submission of all documentary
ii. A minimum of two (2) ii. Cultural events and shows (including evidences
nights’ stay per passenger for special and personalised arrangements ii. Logistics arrangements and
the entire group in a for airport welcome such as a folklore facilitation at airport
hotel should be confirmed show, traditional dance etc)

MICE groups, large or small, all yearCM

iii. Maximum sponsorship iii. PR- and media-related costs
The island o ers easy accessibility throughCY
of MURs 200,000 per iv. Venue set-up for any event

event, depending on including decorations, marquees etc its simple visa entry programme and direct

CMY group size: v. Transport and logistics

a. Group size below vi. Any other tourism-related activity

K 100: Nil approved by MTPA access from a large number of global
b. Group size 100 to

250: destinations, and accommodation options to
MURs 100,000 suit all budgets.
c. Group size
above 250:
MURs 200,000

Whether you are interested in

buying for large, medium or

small groups, and are looking at

Local representatives / Organisations involved in Refund of expenses will be made Mauritius as either a long-haul or
organisations facilitating political or religious after the event, on production of short-haul destination, we deliver
MICE groups should be duly original invoices duly certified by world-class, luxury MICE packages
registered with the Registrar at superbly-fitted, business-friendly
of Associationsor any other activities will not qualify the local representative / venues on the island.
relevant body acceptable to
the MTPA for sponsorship organisation. In the case where
payment needs to be e ected

directly to the service provider,

the local representative /

organisation will need to submit

the business registration number

of the local service provider or

an attestation / evidence from

the overseas service provider

Mauritius Tourism Promotion Authority (MTPA)

Contact: Amrita Craig, Marketer – tel: +230 203 1900 | email: [email protected] | Visit:




The CEO of Harry Gwala District Municipality shares her insights into the region and plans for growing and elevating
locals in the region through tourism.

Tell us briefly about the Eastern Cape Province, Lesotho and to provincial marketing strategy that will grow sports such as the Drak Challenge, Sani2C,
Municipality. the UKhahlamba World Heritage Site. our tourism numbers in the district. and our very own Harry Gwala Marathon.

The Harry Gwala District is in The Southern What is your strategy for With the assistance from TKZN, We will Because we are home to Comrades
Midlands and Southern Drakensberg of attracting more people to be engaging in marketing strategies such as Marathon winner Bonginkosi Mthembu,
Kwazulu Natal. We are an inland and rural the region? Events, Communication Tools, Market Access we find a lot of sports events happening
municipality with the best tourism attractions Platforms, Transformation programmes, on a regular basis and attracting
one could ever find. We incorporate four We have recently signed a Memorandum Research and Information Sharing visitors to the Harry Gwala District.
destinations: the Southern Midlands, of Understanding (MOU) with Tourism programmes for the Harry Gwala District.
Kokstad, the Southern Drakensberg and Kwazulu Natal. A collaboration that seeks Where do you see the future
Umzimkhulu. We are a getaway to the to address key strategies identified in the Tell us about your of tourism in the region?
event venues.
We see a lot of the communities taking part
There are a few ,such as the Premier Resort in tourism activities such as hosting visitors in
Sani Pass (last year we held the Provincial their local homes through emerging projects
Tourism Month and Lilizela Awards at the such as the Abbot Pfanner Trappist trail
venue). Lateranga Accommodation and which transgress from Reichnau, Centocow,
Conference Group, owned by one of the Kaveklear, Lourdes, Emmaus and Mariathal
provincial winners of the 2018 Lilizela passing through local communities such
Awards, is situated in Kokstad and is famous as Nkwezela, Nyanisweni and Mvubukazi .
for hosting events within the region. Visitors get an opportunity to experience the
ethnic experiences of the diverse cultural
We also have outdoor event venues communities within the region. Another
such as the Splashy Fen Farm famous for area we are keen to develop is agritourism.
hosting the Splashy Fen music festival.

What trends have you noticed
in the tourism sector that filter
to Harry Gwala?

There seems to be a lot of sports tourism.
More people are coming into Harry Gwala
District for sport events such as running
the Sani Stagger, the trail runs, adventure


T h he second edition of the “Last year’s inaugural Sho’t Left all South Africans, which is one of the key promote deals with downloadable toolkits,
highly successful domestic Travel Week was a resounding success,” objectives of Sho’t Left Travel Week.” seasonality of offers, improved provincial
campaign, Sho’t Left Travel commented Mashoto Mokgethi, spread, an opportunity to sell directly to
Week, launched yesterday at Domestic Hub Head for South African By joining Sho’t Left Travel Week your the consumer on a highly promoted
business will not only become part of the platform. Everything Must Go,
the 2019 Africa’s Travel Indaba. Already Tourism. She went on to add: “We saw biggest local travel sale, but also benefit Everyone Must Go between 23 and
from the hype and substantial media 29 September 2019. Register at
199 trade partners grabbed a piece of the a combined collaborative effort with investment made by South African Tourism. to participate.
Benefits include collateral support to
tourism pie by registering to participate SA Tourism and our trade partners that

at the Sho’t Left Travel Week Stand. enabled us to make travel accessible to
Indaba 2019_KZN Tourism_Quarter Page Advert_MEC.pdf 1 2019/05/02 3:21:35 PM

Goodbye message from MEC of Economic Development,
Tourism and Environmental A airs, Sihle Zikalala

To all tourism trade, exhibitors, invited guests, national and provincial government bodies and departments,
tourism entities from across the province, and members of the media, hosted and local, we wish to thank you
for your support at this years’ Africa’s Travel Indaba. We say goodbye with a heavy heart because we enjoyed
your company and building networks and linkages. But, we hope that while you are leaving the ICC complex
today, you would have extended your stay to experience the best of the best in tourism products o ered in KZN.
Your participation has bene ted us all, and we know you would have gained more momentum and insight
during the time you spent here with us in Durban.
We hope to see you again next year and wish you safe travels whether you are travelling in the sprawling
province of the Zulu Kingdom or whether you are heading home by ight or land. As they say in French, Au
revoir, Tchau in Portuguese, in Swahili, Adios, and for those coming from Zimbabwe we say Sara Mushe, and o
course in Zulu we say Hambakahle.
And, nally, the universal greeting of goodbye and farewell to all who have visited our destination.
Zulu Kingdom. Exceptional



T he judges of the inaugural Runner-up: The Blue Train as untreated, Forest Stewardship Certified plastic water bottles, coffee pods and
Green Stand Awards were timber or wood from alien vegetation; unnecessary packaging for gifts;
encouraged by the engagement Large stand (>50m2) • choosing LED lighting and • involving local communities or crafters in
and commitment shown by Winner: Thompson Africa energy efficient appliances; the creation of the stand elements or gifts.
exhibitors at Africa’s Travel Indaba. “We Runner-up: aha Hotels & Lodges • eliminating paper use by sharing
congratulate this year’s winners and look marketing material electronically; Visit Greening button on the app for
forward to seeing this category grow Pavillion • reducing waste by for example avoiding the full Green Stand judging criteria.
in the future,” says Morwesi Ramonyai Winner: Classic Safari Africa
from Borena Sustainability Consulting. Runner-up: Cape Town & Western Cape

The awards recognise stands that Some of the good practices
embody the principles of responsible from winners include:
eventing in terms of environmental and social • the use of reclaimed, repurposed
sustainability – a concept that has already
been successfully introduced to Meetings or upcycled elements and
Africa by the Event Greening Forum. materials such as pallet wood;
• design for reuse such as
RESULTS avoiding single use carpets and
reconfigurable modular units;
Small stand (less than 18m2) • lightweight materials and a structure
Winner: Onomo Hotels that can be flat packed and ideally
Runner-up: Ivory Manor Boutique Hotel stored for reuse at other events;
Medium stand (18-50m2) • responsibly sourced natural materials such
Winner: Featherbed Co


Joburg, more than a stop – spend a day or two in the City. witness democracy at work urge visitors to vist our stand at DEC on 04
over, a city jam-packed with • Soweto – famous with its rich history May 2019 for a consumer activation where
events ranging from leisure to Joburg has an all year round we would like to hear from them about their
business. and heritage, Soweto always makes full events calendar suitable unique Joburg experience. We also urge
up for a full day itinerary. Vilakazi for everyone; namely: them to visit our website for more
Joburg as a destination has diverse street is always packed with locals and information and use our #welcome2Jozi
offerings to cater for everyone from international visitors who experience • Standard Bank Joy of Jazz – 27- when sharing their experiences.
business, fashion, arts and culture, rich great African Cuisine and local 29 September 2019
heritage, lifestyle, and outdoor activities. shopping of arts and crafts artefacts.
• Sandton City- as the shopping Mecca • AfroPunk Joburg Festival – 30
With almost 54 international of the continent, Sandton City is a – 31 December 2019
airlines, Joburg connects Africa to the must visit shopping destination with
world, including domestic travel. both local and international The Africa’s • Walk the Talk
richest square mile, has an array of • Inanda Africa polo Cup –
Tourism experiences eating places to choose from.
• Lilies leaf farm – situated in Rivonia, this 16 June 2019
A trip to Joburg is incomplete without is a must visit museum which begins the
experiencing some of the top 10 attractions: route of Nelson Mandela footsteps – a The 2019 Africa Travel Indaba has been a
• Maboneng Precinct in the Joburg historic journey of the former Statesman success for Joburg Tourism in the sense that
of the Republic of South Africa we manage to reconnect with our local and
Inner City with a variety of eateries, • Constitution Hill – a unique international trade partners to update them
entertainment places and weekend heritage site where visitors can on the destination’s offerings and upcoming
outdoor markets. There is also activities. The exhibition also gave Joburg
ample affordable accommodation Tourism an opportunity to connect with new
facilities for those who want to players in the Industry. We still would like to



Botsalano meaning Friendship in Tell us a bit about your parks? We work together, and everyone knows of rangers from the school. Our long-term
Setswana the Botsalano Game their space – but while they talk tourism, vision is to supply ranger training to parks
Reserve lies just north of the We are a custodian of 15 parks for the NW. we talk conservation. We conserve these across the country of South Africa.
capital city Mahikeng against the All these parks have specific niche markets. parks so that tourists can actually find them
Botswana border. Botsalano is also one For example, Bloemhof is host to a fishing in good standing and well maintained. What are you hoping to
of the oldest volcanic craters in the world world cup – you cannot leave Bloemhof achieve at Indaba?
that extended through to Botswana. The without catching a carp, it’s a freshwater Are your rangers specially
reserve is mainly Kalahari thornveld and region that attracts people from around trained for specific People are coming to speak to us and
wide open acacia and karee woodlands. the world. We also have a bird sancturayat park duties? they want to visit our parks. With
Botsalano Game Reserve a Barberspan, which is home to migratory collaboration between us and the tourism
popular destination for game and birds and waterfowl. There is a need for Across the country and the world there are entity, things are working well and people
bird watching. Hiking and cycling are those who want to do birdwatching to universal best practices of training rangers. are visiting our stand frequently.
permitted on the reserve. Sunsets create a space for these kidns of activities But with the current situation, one might
at Sentry Hill are worth any amount and experiences. That said, all the other say that our rangers a very well trained to What are your thoughts
of slumming it. The road network is parks have bird watching, but the sheer handle and combat the poaching in our on conservation?
good with well-maintained roads. number of species is great for its size. parks, particularly those with endangered
The Mogobe two-bedded tented camp rhino species. Now, we’ve also established A ranger recently spoke to an elephant
is situated on the reserve overlooking the How do you bring people a school called the Wildlife Academy, which during an incident in our parks. This shows
waterhole. The tents have en-suit shower to your parks and work started last year. Our first 40 graduates that you can conserve parks and the wild
and toilet, a communal dinning with a in synergy with North completed their course in December animals become a friend to the person who
fully equipped kitchen with a stove and a West Tourism? 2018. Now we are able to take this pool is conserving it. So the relationship goes
fridge. Facilities include a small conference beyond conservation to something more.
venue for ten people and a Lapa. Basic
tented camps with toilets, water and
braai area are available in the reserve.
Basic tented camps (Legora camp,
Lerako camp, Safari bush camp and
public camp) with toilets, water and
braai area are available in the reserve.
Open picnic site with 2 ablution blocks
and Lapa with chairs and tables.
Letlhogonolo Mooki, Brand and
Marketing Manager at North West
Parks Board, shares his insights
into this beautiful region.

Bloemhof Dam
Nature Reserve

Partnering with Stakeholders to Provide World Class
WildLife Experience in a Malaria Free Environment

Tel: 018 397 1500

Please visit us
at stand No. DEC1DO5

“The World Carp Fishing Destination” @visitnwparks NWP_HOME




T he Liberation Heritage routes highlights six towns like Bethal, Daggakraal, T he National Tourism Career Expo training programme. Sipho Ncube, one
form part of the Mpumalanga Ermelo, Saul Mkhizeville (formerly Business Networking Session of the graduates, said that “it’s hard work
chapter of the National Liberation Driefontein), Secunda and Volksrust. took place yesterday afternoon being a chef, the lessons I’ve learned are
Heritage Route, spearheaded Although these are not the only sites with much excitement and huge, but I can honestly say I wouldn’t be
by the Mpumalanga Department of within the Province that were home to celebration. It took a detailed look at the standing here without the NYCTP.” Another
Culture, Sports and Recreation, to map various freedom fighters involved in the different aspects of last year’s expo and success story that received resounding
out, document and preserve Mpumalanga grassroots liberation struggle. As more the progress of the various sectors and applause was that of Sindisiwe Sibiya,
routes to independence. It highlights research continues to be conducted, other the success stories that have come out who is now a qualified pastry chef running
the key freedom fighters who fought towns may be added within the route. of it. Dr Victor Ramathesele, CATHSSETA her own business after stints with both
against racial segregation as well as the Board Chairperson, opened the session Marriott and Tsogo Sun in the past.
destinations that featured prominently A detailed content highlighting each and welcomed delegates from across
during the liberation struggle. town and the various offerings in each South Africa and the Kingdom of Eswatini This and many others on the programme
place has been developed. This provides (Swaziland). Following his welcome was testified to the various ways in which
The Nkangala District Resistance a detailed information about the route, the project manager for SAIMI, Mr Odwa tourism contributes to their bread and
and Liberation Route highlights four key accommodation, attractions, maps Mtati, who shared the latest news from the butter, underscoring the fact that across
towns and sites that were extensively and cities. The information will assist Coastal Marine Tourism sector, as well as South Africa we truly do tourism.
involved in the anti-apartheid liberation in planning your trip when visiting the the importance of Maritime awareness.
struggle, which resulted in a peaceful attractions on these routes. Information
transition to democracy in 1994. These is available on www.mpumalanga. Of particular note was the Chef’s
include Delmas, Emalahleni, Botshabelo com or you can download it from the Corner at NTCE, which explained the
and Mapoch caves. The Gert Sibande Mpumalanga Travel Guide App available vast possibilities for young people in the
District Liberation and Heritage Route on apple and android phones. food and beverage industries – from
hotel chefs and kitchen staff to culinary
restaurant mavericks and beyond. Two
learners who graduated from the National
Youth Chefs Training Programme (NYCTP)
and the Chefs Enterprise Development
Programme shared their career successes.
These programmes hhave seen graduates
enter the marketplace in high-profile
establishments like The Test Kitchen,
One and Only, Tsogo Sun, Protea Hotels
and many more who are part of their



Director: Business Development
Solly Moeng Manager:
[email protected] Brett Alexander

Director: Business Development
Lance Gibbons Manager:
[email protected] Redoh Kimmie

Editor Production Manager
Kim Crowie Katlego Molele
[email protected]
Production &
Head of Design Design Assistant
Sheree Steenkamp Molele Molele

Graphic Designer Printer: Impress Printers
Liam Abrahams
2 Dingle Avenue,
Writer Kenilworth, 7708
Duncan Scarrott Tel: +27 21 674 0646

All images courtesy of Marlan Padayachee (Mapmedia Greengold Consulting) S LA

Tourism Minister Derek Hanekom MEDIA C
rests his sore feet for a quick M
shoeshine from Patrick Gwala DISCLAIMER: Opinions expressed in Africa’s Travel Indaba Daily News Y
after his long walk around Africa’s do not necessarily represent the official viewpoint of the editor or the CM
Tourism Indaba. publisher, while inclusion of adverts/advertising features does not imply MY
endorsement of any business, product or service. Copyright of this CY
The Blue Train returned to the Travel Indaba. material is reserved. While every effort has been made to ensure the CMY
accuracy of the information contained in this publication, Sola Media K
and/or its employees may not be held liable or responsible for any act or
ommission committed by any person, including a juristic person, referred
to in this publication. It and they furthermore accept(s) no responsibility
for any liability arising out of any reliance that a reader of this publication
places on the contents of this publication.



T ake advantage of the gaining of Africa’s tourism products, nothing friendly people, the list of experiences 365 days a year, take a dip in the
first-hand experience of what compares to being out there in the is endless of what KZN has on offer. Indian Ocean or take a dive in some
the region has to offer - from KZN’s sunshine, experiencing it all of the best reefs to snorkel.
scenic natural beauty and for yourself, while you’re here! We pride ourselves on being the
adventure to luxurious and cultural leading province for domestic tourism Entries have opened for the annual
experiences. There’s no doubt that your From cultural tours to thrilling up close in the country and it is our vast array Lilizela Tourism Awards on April 1 and
own personal experiences will make and personal Big 5 safari experiences; of tourism attractions, headed by our as always, we urge KwaZulu-Natal
it easier for you to sell South Africa from the exquisite natural beauty of wonderful warm and safe beaches, that tourism and hospitality businesses
and KZN as a travel destination. dramatic mountains to a coastline makes KZN such a perfect holiday spot. to try their luck. We were proud of
starting in the north and ending in the We know that our visitors return again last year’s worthy provincial winners-
As Africa’s Top Travel Show, Africa’s south, from heart stopping shark- and again and that makes us proud. and were delighted when 10 of them
Travel Indaba is the best showcase cage diving to meeting our vibrant and went on to win national honours.
We continue to work hard to attract
domestic and international tourists As always, don’t forget to have a
to the province, and once here, memorable holiday in our province-
there is plenty for your families and and don’t forget to share your special
visitors to do in the Zulu Kingdom. moments in KZN on our social media
networks. Facebook (KZN Tourism),
For those into extreme sports, Instagram (@tourismkzn_official), Twitter
we have microlighting, paragliding, (@Tourism KZN), YouTube (KwaZulu-Natal
hot air ballooning, shark cage diving, Tourism Authority) and Pintrest (KZN
trekking to the highest pub in Tourism) and remember to #DoKZN
Africa near Sani Pass, ziplining, or
guided walks in the wilderness.

Closer to Durban, dare-devil fun-
seekers can also freefall 80m over the
stadium on the Big Rush Big Swing-the
world’s tallest swing-swooping out in
a 220m arc over the iconic venue. It’s
definitely something to brag about.

And if you want to experience
our beaches, where summer is

Feel More. Live More.
Experience More.

Have you had your breath taken away by the rolling hills and breathed giant healing
breaths in the Midlands Meander air?

Have you walked the sacred Battle eld grounds and let your mind wander to times and moments past?
Have you taken sel es with the great Nelson Mandela and had deep and insightful
conversations with Mahatma Gandhi and Ahmed Kathrada?
Have you climbed the awe-inspiring Drakensberg mountains and summited
to views that seemed possible only in dreams?
Have you surfed afternoons away in our warm and friendly ocean and submerged
yourself in the melting pot of cultures that Durban has to o er?
Have you taken the daring leap from Moses Mabhida’s ginormous arch?
We hope you’ve had a chance to revel in all that this generous place has to o er.
The province of KwaZulu-Natal looks forward to hosting
you again at the 2020 Africa’s Travel Indaba. Hambanikahle.
Zulu Kingdom. Exceptional

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