Saas Marketing Course

Marketing Product Marketing SaaS

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SaaS Marketing: SaaS Startup Lead
Generation Lean Startup

SaaS Customers! SaaS Business | SaaS Sales | Startup App Marketing,
SaaS App Growth Marketing IT Startup SaaS Startup

Bestseller 4.4 (187 ratings) 1,814 students

Created by Dekker Fraser, MBA

Last updated 3/2022

English

English [Auto]

What you'll learn How to generate demo requests,
free trial sign-ups, and paying
SaaS marketing customers

SaaS lead nurturing SaaS demand generation
Software marketing
SaaS sales Startup
SaaS app
SaaS startup

Requirements

Experience in SaaS

Description

Learn SaaS marketing from an expert with 11 years experience marketing for Sony, a Google-
backed SaaS, bootstrapped startups, and SaaS companies at various stages of venture funding
from Series A to D.

I will teach you...
The single most cost-e몭ective way to acquire new SaaS customers
Step-by-step instructions for advertising pro몭tably through platforms such as LinkedIn
(with examples of successful SaaS ads)
How to grow your SaaS business pro몭tably
How I acquired users for less than 10 cents each
Speci몭c examples of SaaS marketing that have worked for me and others

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Instructor

Dekker Fraser, MBA

Marketing Executive | Startups to Fortune 100 | Kellogg MBA

4.5 Instructor Rating
5,027 Reviews

176,045 Students
31 Courses

Management Experience
• Global Product Marketing Manager for Sony PlayStation
• Vice President of Marketing for Talkatoo
• Senior Product Marketing Manager for Webgility
• Product Marketing Manager for Rocket Lawyer (Google-backed)
• Director of Marketing for Ironclad Games / Flame Design
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