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Murline Monat - Listing Presentation 2021

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Published by graphicsgirl2, 2021-05-20 17:47:23

Murline Monat - Listing Presentation 2021

Murline Monat - Listing Presentation 2021

A PLANNING GUIDE
TO LIST AND SELL YOUR HOME

MURLINE MONAT | C- 510.406.0114
[email protected] | DRE 01824992

Profile and Past Sales:: murlinemonat.com



I’D LOVE TO BE
Y O U R R E A LT O R® !

Presentation Overview

COMPASS – YOUR HOME. OUR MISSION.

• Now more than ever, the expertise of a real estate professional matter in the sale
of your home

• I’d love to be your Realtor – Meet Murline
• Nobody knows the East Bay like I do.
• Let’s take a look at our plan to sell your home
• Our Step-by-Step Plan 1-12
• Creating A Great First Impression
• Post Marketing. Time Frames & Offer Matrix
• Work with Compass, the number #1 Independent Brokerage in the country

My Unique Value Add

The skills that set me apart and offer you a unique selling experience.

1. Excellence and Expertise

Attention to detail, excellent and honest communication, coach and
encourage sellers to settle for the best path forward.

2. Create a Vision, Bring it All to Life!

Help discover the “it factors” of their home, their neighborhood, accentuate
it, build the path to showcase it and sell it.

3. Reputation and Authenticity

Strategic pricing encourages appropriate bidding. I bring intuitive market
awareness, appropriate strategies, and agent collaboration to the
negotiating table. Smart decision-making relies on creative strategies.

Nobody knows
the East Bay like I do.

I have lived and worked in the
Castro Valley neighborhood for
over 30 years.

My goal is create the best “it
factor” for my clients home to
achieve the highest and best
price. I careful guide families
through every step of the
process.

Let me put my years of
experience, my Realtor®
reputation, integrity and proven
track record to work for you.

My Mission is helping you find your place in the world.

Commitments through community involvement
Giving back through leadership and dedication to my community
• CV Arts Foundation Board Member –Educate, enrich and entertain our residence
• Castro Valley Rotarian – Collaborate with local professionals to sponsor community projects

Education
• M.S. Industrial Psychology, SFSU
• B.S. Psychology, CSUEB

Donor Commitments
• Rotarian Paul Harris Award
• American Heart Association
• Women’s Cancer Resource Center
• Castro Valley Arts Foundation

Work History
• Realtor® COMPASS – 11 years
• Realtor® Empire Group and Paragon Real Estate Group
• Realtor® Coldwell Banker
• Operations Manager – TerraNova Body Care

Notable Sales

Here is a snapshot of my recent sales. To view more go to: murlinemonat.com

749 St. George Road 16832 Columbia Drive 18128 Columbia Drive
3 BD 2 BA 2,583 SF 4 BD 4 BA 2,923 SF 5 BD 3 BA 2,972 SF
$1,775,000 $1,430,000 $1,335,000

6517 Bellhurst Lane 5941 Charter Oaks Drive 5900 Charter Oaks Drive
4 BD 3 BA 2,296 SF 4 BD 3 BA 2,360 SF 4 BD 3 BA 2,296 SF
$1,310,000 $1,300,000 $1,250,000

6427 Bellhurst Lane 18048 Columbia Drive 655 Everett Drive
5 BD 3 BA 2,830 SF 4 BD 2.5 BA 2,235 SF 4 BD 2.5 BA 2,278 SF
$1,250,000 $1,230,000 $1,225,000

What My Clients Are Saying...

Client testimonials are so important; please read what others have said about
my work. I can’t wait to collaborate with you!

★★★★★
"We recently had the pleasure of listing and selling our Crow
Canyon home with Murline Monat. Beyond the normal sales and
logistical demands typically faced, Murline was confronted with the
restrictions imposed by the onset of the Covid-19 pandemic. Despite
these challenges, she professionally managed her normal routine of
marketing literature, advertising, staging, pictures, videos, inspectors
and subcontractors with no disappointments or surprises. All of her
efforts culminated in a simple transaction (closed in 10 days) where
both the sellers and buyers felt they got the right deal. We were
elated with Murline’s performance." - Bob & Sandy Coler, July 2020

★★★★★
”It wasn’t an easy decision to move after 34 years. Having
been Murline’s neighbor for decades, we knew firsthand how
much time and dedication she devotes to her profession. Her
marketing strategies, contacts for inspections and sale prep,
and contract negotiations made the whole process quick and
painless. We are so excited to start this new chapter in our
lives…. thanks to Murline." - Diana and Don F., Sellers, Fall 2017

★★★★★
“Murline was the one who pushed and made our move
happen. Without her skills and talent we would still be in
Castro Valley fumbling around, frustrated beyond belief!
We cannot thank her enough for all she did!“ - Beth and
David Decker, Sellers, Spring 2019

L E T ’ S TA K E A LO O K AT O U R
PLAN TO SELL YOUR HOME

Our Step-by-Step Plan

What to Expect

As your trusted advisor, I’ll be there to guide you throughout the home
selling process to ensure that your experience is as seamless and
stress-free as possible.

1 2 3 4

Seller Goals, Factors of Get Moving! Understanding
Listing Value and Pre-Market Condition:
Agreement Creating an Planning Inspections,
Commission “It Factor” Calendar: Disclosures &
Weeks 1-8 Documentation

5 6 7 8

Budgeting: Housing Data Sellers Set the Get Ready To:
Repairs & Review & List Price & • Repair
Updates, Cost: Neighborhood Establish Offer • De-Clutter
Concierge Comps - see Criteria • Donate
Capital Card attached • Clean

9 10 11 12

Final Prep: Launch your Buyer Selection The Power
Stage listing: MLS, Strategy, Offer of Compass
Photography, Internet, Matrix, Close of REACH
Print & Digital Targeted Emails, Escrow
Marketing Social Media Ads

1. Establish Seller Goals, Sign Listing
Agreement, Review Commission

Discuss Goals: Discover what sellers want in their agent, review my negotiating strategy,
discuss seller: timing, equity goals, convenience, and commission structure.

• Sign the Residential Listing Agreement
• Elements of My Negotiation Strategy:

• All buyers to receive the same disclosures before they place an offer- avoid
negotiating conditions and terms with buyers

• Seller agrees to inspections: home, pest, roof – revealing the condition
of the home

• Seller reviews comparable homes recently sold
• Once the condition and amenities of the home are reviewed and compared to

comparable sold homes, seller to determine the list price
• Sellers to establish Offer Criteria

Commission:

2.5% to Buyer’s Agent, 2.5% to Seller’s Agent = 5% Total Commission:

Level A: 2.5%
Customized Compass Marketing - Recommend: updates, de-clutter, create curb appeal,
provide referrals to: contractors, painters, cleaner, window cleaner, landscaper. I will stage,
professionally photograph, market

Level B:
Customized Marketing - Based on preference discussion

Please note: This is my negotiation rate.
Keep in mind the least expensive agent may become the most expensive agent.
This is a business transaction, I lead, I put your interests first.

2. Factors
Of Value

1. Location - City, freeway access, BART access, shopping, walk score
2. Condition - ongoing maintenance complete, energy efficient
3. Preparation: Updating, renovating, maintenance, interior & exterior (curb appeal)
4. Staging - Living room, kitchen, bathroom and bedrooms
5. Inventory - The number of active listings in your area
6. Comparable properties -pending and sold
7. Changes in the law - RECO, low growth, high growth area
8. Interest rates - are they low or high?
9. Change in mortgage laws (by the CFPB) Ex: FHA reduced the mortgage insurance
10. Proposition - 19, 60, 90 and 110
11. New construction - in your area (housing, apartments, freeways)
12. Schools - ratings, parent participation
13. Noise - local neighborhood, plants, traffic, etc.
14. Timing - what is the best time, when are there more buyers looking?
15. Appraisal - best to use if home is unique, custom build or esoteric in any way

Updates that create an “It Factor”

• Order a PEST, HOME and ROOF Inspection – complete repairs recommended
• Review mandatory City and County requirements

Consider the following projects in the order of priorities below:

1. De-clutter and de-clutter more - donate and recycle
2. Flooring: Common area to be the same throughout, replace carpeting
3. Curb Appeal - update landscaping and trim trees
4. Front door – re-finish or paint or replace. Update hardware
5. Paint interior walls with neutral colors, paint ceilings, doors & baseboards white
6. Update or remodel your kitchen- paint or replace cabinets, add new granite

counters, match sink and new appliances, replace flooring, add new lighting and
recessed lighting where possible.
7. Replace older bathroom lighting with new high Lumen fixtures.
8. Improve lighting throughout, use LED replacement bulb with higher Lumens
9. Update or remodel bathrooms-replace cabinets, counter tops, sink,
flooring, lighting
10. Windows - replace all, remove outdated window coverings – let light in
11. Garage Door - replace it if worn and cannot be repaired
12. Think Green – conserve water and electricity, select drought resistant plants,
install new double pane replacement vinyl windows, replace old appliances
with energy efficient products, replace old heating systems, check duct leakage
compliance. Consider solar panels.

3. Get Moving!
Establish a Pre-Market Planning Calendar

PRE-MARKETING – Weekly Planner Time Frames

WEEK 1 – 2: PRE-MARKETING - Contract ratification and preparing your home

• Sign contract, complete seller statutory disclosures
• Meet with stager and walk through together
• Schedule Inspections

WEEK 2-5: PRE-MARKETING - Complete updates, repairs and start packing

• Complete repairs and updates or remodels
• Determine interior and exterior “IT” factors and enhance those areas
• Remove excess furniture, personal and decorative items
• De-clutter and start to pack for moving - decide on items to sell, donate or discard
• Complete repairs, health and safety
• Complete painting and other updates such as curb appeal
• Post seller disclosures, inspection reports etc. in IO Disclosures for buyer viewing

WEEK 6: PRE-MARKETING - Staging and Professional Photography and Marketing

• Stage – 1 day
• Photo shoot
• Print flyers and post QR Code to view the brochure on a cell phone
• Just listed Post Cards
• Social media Postings
• Website: www.1234MainSt.com
• Compass local and National email and media reach
• Targeted emails to those selling in your area and price point
• Internet feeds from MLS, feeds out to 30 websites including:
• Realtor.com, Redfin, Trulia, Zillow.com etc.

WEEK 7-8: POST MARKET – Viewing Appointments

• Broker’s Open: Wednesday 10:00 am to 1:00 pm
Agent Appointments – Saturday and Sunday 1-4pm

• Target an offer date

4. Understanding Condition:
Inspections, Disclosures and Documentation

In the East Bay, it’s typical for the listing agent to provide a general disclosure
package to all serious buyers. This is your opportunity to review general information
about the property prior to writing an offer. It is required that the sellers and agent
disclose everything they know about the property so that the buyers are aware of
anything that might affect their decision to purchase the property.

• Real Estate Transfer Disclosure • Agent’s Visual Inspection
Statement (called the RETDS), Seller Disclosure
Property Questionnaire Each agent will conduct a visual
These 2 disclosures are inspection of the property to
questionnaires about the condition identify red flags
of the property and neighborhood
• Natural Hazard Zone Disclosure
• Preliminary Title Report (Property ID or JCP Report)
Provided by the Title Company, this This report gives you all
report gives you information about information about how the
the sellers property might by affected by
a natural hazard. Earthquake,
• Pest Inspection Report Wildfire, Tsunami, Flood, etc.
Sometimes referred to as a “Termite based on its specific location
Report,” it examines all types of
insect and fungus damage (Section • HOA Budget and Budget Reserve
1) as well as conditions that could • Conditions, covenants,
lead to damage (Section 2). This restrictions
inspection is performed by a • Meeting Notes
specially licensed contractor who • Certification forms
must inspect properties according • Rules and regulations
to criteria established by the State
Board of Pest Inspection.

• Home Inspection
A home inspection will check the
overall condition of the home from
the foundation to the roof, including
electrical, plumbing and heating,
the basic structure, as well as the
quality of the finish work. Other
recommended inspections may
include structural engineering, soil
conditions, fireplace and furnace.
The inspection period is useful for
obtaining estimates for repairs and
improvements you plan to make later

5. Budgeting Costs: Inspections/Repairs/
Updates/Remodels, Compass Concierge*

• Establish property condition, review equity goals
• Complete Section 1 and health and safety repairs
• City & County Requirements including sewer lateral

Comments/Recommendations Estimated Budget

1.) Evaluate Clutter
Storage

2.) Condition of flooring
Common Area
Kitchen
Bathrooms
Master Bedroom
Master Bathroom
Laundry
3.) General Condition of Home
Paint Interior
Paint Exterior
Possible areas of dry rot
Lighting/Lighting Fixtures
4.) Condition of Kitchen
Counters
Appliances
Cabinets
Flooring
5.) Condition of Bathrooms
Counters
Tub/shower surround
Cabinets
6.) Roof/Age
7.) Landscaping - Curb Appeal
Sprinkler System
Plant and Lawn Condition
Mandatory Requirements
Sewer Lateral
Identified HEALTH & SAFETY
Total Estimated Budget

Budgeting: Reviewing Inspection Costs

Inspection Information
and Recommended Professional

Inspections can be performed prior to putting a home on the market, and some should be. Others
will be performed during the inspection contingency specified in the contract. These will determine
any pre-existing conditions that should be addressed prior to closing escrow.

Below is a summary of the most common types of inspections and their cost.

TYPES OF INSPECTIONS COST PURPOSE OF INSPECTION

Structural Pest Inspection $195-$350 To identify existing or potential pest, dry
rot fungus, or other structure threatening
conditions. The initial inspection fee covers
only those areas which are accessible to the
inspector. These inspectors must be licensed
and will give estimates to correct noted
problems and can certify that the work has
been completed.

General Home Inspection $350-$600 Identifies material defects in essential
components of a property based upon a
non-invasive physical inspection. There are
no licensing requirements, these inspectors
cannot give cost estimates, nor can they
perform any needed repairs.

Pool Inspection $175-$350 Checks the general condition of the pool and
equipment.

Roof Inspection $125-$300 Checks the general condition, including wear.

Structural Engineer $400-$800 Analyze soil quality, test soil for fill, bedrock,
Soils Engineer Varies greatly general suitability for foundation and
Fireplace Inspection $100-$300 drainage.

Analyze soil quality, test soil for fill, bedrock,
general suitability for foundation and
drainage.

Checks the integrity of the fireplace.

The purchase contract will determine which inspections are to be obtained by the buyer and who
is required to pay for them.

Budgeting: Review Closing Costs

Closing Costs

There are a number of costs to anticipate throughout the selling
process. Here are the standard fees you can expect to incur.

Type Fee Estimated Cost

Broker Broker 2.5% to Buyer's Broker
Bank 2.5% to Seller's Broker
Inspections Loan Demand and $250/Loan
Home Warranty Reconveyance Fees
$650-$1,000
Inspection Reports
For Disclosure Packet $435-$1,000

1-Year Home Warranty
For Buyer

Government County Transfer Tax $1.10/$1,000 (.0011% of sales price)
Natural Hazards Disclosure Report $100
HOA Document and Transfer Fees $300
Property Taxes
Mortgage

Recording & Title Company $200
Closing

*Pre-sale reports are optional yet recommended to maximize negotiating strength,
minimize surprises, repair costs and 'double' negotiating in escrow.

Budgeting: Benefits of Compass Concierge*

How Compass Concierge Works

Keep in mind, many buyers shy away from repairs and updates.
Therefore:
o Determine a budget and updates together, then apply for Concierge funds
o immediately receive your Concierge Capital Card
o No need to pay from personal funds to fund improvements or repairs
o Work with trusted vendors to complete your home improvements
o Repay Compass Concierge at Closing
o For more information go to: compass.com/concierge/murline-monat

6. CMA - Housing Data Overview
State, County, City, Neighborhood
California Association of Realtors 2020/2021 Forecast
Housing Market Outlook (Baseline)

See attached local housing data by county, city and neighborhood

7.PricSeilnlegr sYetos tuher lPistrporpicee -rty to
MaMxaixmimizizee BBuuyeyreArctAivcitytivity

Timing of Buyer Activity A property receives the

Peak Activity

most traffic within the

first few weeks of

hitting the market.

It is important to get

the price right in order

to gain the attention

Activity of interested buyers

and maximize your

012 3 45 6 7 home's position in
the market.
Number of Weeks

Attracting Percentage Percentage
Buyers Using Over Market of Buyers
Competitive Value
Pricing 20%
15% 30%
Using competitive 50%
analysis, market research, 10% 95%
and Compass’ suite 5%
of AI-powered tools,
we recommend a price 0%
for your property to
generate the most If the asking price is too high, then
activity and offers early the property appeals to fewer buyers.
on before buyers move
on to newer listings.

Graphics are for informational purposes only. Compass does not guarantee or warrant similar results.



C R E AT I N G A G R E AT
FIRST IMPRESSION

8. GtGoeeStteRltleinadgy Your Home
Ready to Sell

Your home only has one chance to make a great first impression and we are

aiYhaadorenneeurddnerhtmsithetfoayaoreigkgmnieutgneoigidtaogeitnmnuoydliypodamruephopaaveyeeskvomaeiuonrlegnytenoevsitmtespcerphotpyhtareaoosnnvttfcetewteipahmileltloeobewfnunmttayshheayaet.rkhnsTew.caoeatgaeywtg.htihTrelleeoemarg,nteawhfitreahkrseencttrcaa,iemnbwitpflehiotreycecuasomssnfiaooyfrnnookcueiadrutneashdnbootimwinlfityeeying

oDfaytaoufrrohmomtheealantdessttaCgoestitvst.oVaaplupeeraelptoorpt ofrtoemntiRaelmboudyeerlisn.g magazine and the

DNaattiaonfarol Amsstohceiatliaotneosft RCeoaslttorvss®. eVsatimluaeterseapno: rt from Remodeling
magazine and the National Association of Realtors® estimates a:

80% 106%

Return on investment for Return on investment
minor kitchen upgrades* for new wood floors**

BEFORE AFTER | KITCHEN UPGRADES

BEFORE AFTER | NEW WOOD FLOORING

*2019 Cost vs. Value Report, Remodeling Magazine (remodeling.hw.net/cost-vs-value/2019).
**2019 Modeling Impact Report, National Association of Realtors® (cdn.nar.realtor/sites/default/files/documents/2019-remodeling-impact-10-03-2019.pdf).

Getting Ready - Seller To Do List

Repairs:
Complete selected repairs
and health and safety
items
Consider completing
Section 1 repairs

De-Clutter:
Sort closets, storage
areas, attic and garage

Start Packing:
Remove wall art,
personal photos and
extraneous items

Donate:
Clothing, furniture and
unwanted items

Clean:
Consider hiring
professional cleaners

9. Staging and
Professional Photo Shoot
Staging:
When prospective buyers evaluate a home, they seek a
space that they can make their own. A few simple shifts can
dramatically impact your listing’s perceived appeal.
BEFORE

AFTER

On line impressions count: Survey results from Realtor.com
• Buyers want to see the types of homes they see on TV in person
• Consider remodeling or updating kitchen, bathrooms, flooring and

landscaping to take your home to the next level of pricing
• Staging makes it easier for buyers to imagine the home as their own
• Seventeen % of agents said it upped prices by 6% to 10%
• Staging helped to reduce the time a home sat on the market
• De-cluttering is the top task for sellers, according to agents. It’s followed by

cleaning the entire home; removing pets during showings; cleaning carpets;
making minor repairs; and depersonalizing the abode (by removing family
photos and mementos from the living room.

The Power of Photography

Beautiful photography is one of the most powerful tools for selling your home.
Compass uses best-in-class photographers to show your home in its best light,
make a positive first impression, and attract more buyers.

Open Homes Photography Inc.

Photography | Videography



THE LISTING
L AU N C H

10. Launch Your Listing: MLS, Internet, Targeted
Emails, Social Media Ads, Open Houses

Property Brochure:
For agents and potential buyers
to take with them to refer to.

Property Eblast: Just Listed
Property Postcard:
Sent to 500+ agents, plus my
sphere of influence. Sent to over 1,000
residents in area of
property

Just Listed
Property Slideshow:

Posted on Facebook and
Instagram with property
details to showcase on Social
Media Platforms

Engaging Open Houses

Whether it be in-person or a dynamic virtual tour, open houses are one of the
most important ways buyers connect with your home.

59%

Of home buyers attend an open house
during their home shopping process*

Sourcing Your Buyer

The next owner of your home could be
searching for properties anywhere. That’s
why I’ll pair predictive data with a multi-
faceted marketing plan — to ensure your
listing is seen by each and every prospect.

51%

Buyers who found their
home online

30%

Buyers who found their
home by working with a
dedicated buyer’s agent

19%

Buyers who found their
home via signage,
networking, print ads, or
other method

Source:
National Association of Realtors, 2018

MARKETINSGel–ePcRtiEnPgARYINouGrABNuDyReErP-RESENTING YOUR HOME

11. Offer Strategy & Matrix, COE

PRPARE FORSNelEleGr OMTuIltAipTleIOONffSe:r Matrix – Comparison of Buyer Terms (Estimate Only)
Seller Multiple Offer Matrix Estimate only– Comparison of Buyer Terms

Agent Buyer 1 Seller Buyer 2 Seller Buyer 3
Costs Costs

Buyer Names Smith Jones Smith 2

Offer Price $875,000 $900,000 $925,000
COE 21 days 21 days
25 Days or
sooner

Deposit $26,250 $27,000 $27,750

Deposit % 3% 3% 3%

Balance Deposit $148,750 $153,000 $157,250

17% 17% 17%

Loan Amount $700,000 $720,000 $740,000

Sum Check $875,000 $900,000 $925,000

Time Periods - Contingency Removal

Loan Application Attached Attached Attached

Pest, Home & Insurability 7 days 10 Days 12days

Title/Seller Disclosures/NHD 7 days 10 12 days

HOA Docs 7 days 10 or TBA 7 days

Appraisal NONE NONE 14 Days

Loan NONE 14 NONE

OFFER EXPIRATION DATE/TIME 3 days JUL 19 @ 3 3 days

BUYER - SELLER CLOSING COSTS PER
CONTRACT

Natural Hazard Seller $140 Seller $140 Seller

Escrow Fee (1.1%) Buyer Buyer Buyer

Escrow - Title Insurance ($2K) Buyer Buyer Buyer

County Transfer Tax (Negotiable) Seller $963 Seller $990 Seller

City Transfer Tax (CV not a City) N/A N/A N/A

HOA Transfer Fee ($200) Seller 200 SELLER $200 BUYER

HOA Document Fee ($200) Seller 200 SELLER $200 BUYER

Home Warranty Fee $525) Seller $525 BUYER BUYER

Total Approximate Escrow Fees $2,028 $1,530

Outstanding Loan amount $529,000 $529,000 $529,000

Commissions $43,750 $45,000 $46,250

Repairs and Maintenance Costs

Other Costs

Inspection Report Fees

Seller Proceeds $300,223 $324,470 $348,593

_________________________________________________________________________

Seller Options and Offer Selection Strategy

When offer or offer is reviewed, the seller can:
• Accepts one
• Reject one or both

• Then waits for the weekend other Open House events to possibly receive other offers
• If yes then… will they come in lower or higher, respond buyer’s inquiries re: if offers

were received, unknown outcomes
• If no then… wait, go back to buyers that have been rejected, leading to a less than

positive experience

• Counter one
• Counter both – or Multiple Counter

• Acknowledge and accept one offer
• Or reject one or both buyer counter offers,
• IF REJECTS BOTH: gambles and takes a chance on the market, longer time on the

market shows buyers, less sparkle, why is this home not in contract?

Escrow Planner

WEEK 9 – 10: POST MARKET:
Planner, Escrow, Time and Action Calendar - accepted buyer terms
Approximately 30 days

• Escrow Planner

• Day 1: Offer Accepted

• Day 3: Deposit submitted to title company – within 3 days

• Days 4-17: Contingency Removal – terms negoatiated with buyer

• Buyer Inspection - Contingency Release

• Seller Disclosures received, TDS, SPQ, AVID

• Natural Hazard Disclosure

• Inspection Reports and Buyer Insurance

• Title Report

• HOA CC&R’s plus newsletters

• Days 4-17: Appraisal Contingency Removal

• Days 17-30: Loan Contingency Removal

THE POWER OF THE
CO M PA S S R E AC H
THE #1 INDEPENDENT
R E A L E S TAT E B R O K E R A G E
IN THE COUNTRY

Compass is the largest independent brokerage in the United States by Gross Transaction Value (according to RealTrends, 2019). Gross Transaction Value is
defined as the total dollar value of transactions closed by agents on the Compass platform and is reflective of the partnership with Pacific Union and Alain Pinel.

Everyone gets a first impression...
Compass gets billions.

225500MM+ + 11.4.4MM+ + 11005B5+B+

Annual website Annual unique 2020 PR
and social media international users Impressions***
impressions* on compass.com**

Digital International Media
Reach Reach Reach

Our digital Our website drives Our in-house media
footprint international buyers team works with top
attracts potential to homes like yours publications to share
buyers to through curated compelling narratives
your listing. presentation and about your home with
artificial intelligence. target buyers.
*Sourced via Sprout Social and Google Analytics, 1.1.2020–12.31.2020.
**Sourced via Google Analytics, 1.1.2020–12.31.2020.
***Sourced via Meltwater, 1.1.2020–12.31.2020.

CbrAyaeroogainnmuelegrnepttbsywastuosaoryusetre:ekayAr.odaouyngfreettotonbwptubsoyrrrereienkra.agoldefyyosttotuaopte

$150B+150B+
2020 Sales volume

350+ 19K+

Offices Agents

About our Founder:

We understand what it
takes to sell your home.

Hi, I’m Robert, Founder & CEO of Compass. I started
this company because my own mother is an agent
— and I wanted to create a company that treats its
agents as well as they treat clients like you.

I saw how hard my mom worked to make her clients’
dreams come true and it filled me with an appreciation
for the importance of home and the difference a tal-
ented, ethical professional can make in your real estate
experience.

Our goal is to invite only the most well-respected and
skilled agents to join Compass and then provide them
with what my mom never had: a powerful technology
platform, the highest levels of support, and a vast array
of gorgeous marketing tools to reach the most qualified
buyers — all to help serve you better.

Our mission is to help everyone
find their place in the world and
we would be honored to help you
embark on your next chapter.

Sincerely,

Robert Reffkin, Founder & CEO

IN
CONCLUSION

Murline Monat

Thank you for considering me to represent you in the marketing and sale of your home.
I became a Realtor® to make a difference in the lives of those I cherish by sharing my
expertise in real estate. I like helping family, friends and referrals make great choices that
will bring comfort, satisfaction and financial stability over many years. And because of
that, I love my job.
Thank you for allowing me to share my approach and qualifications with you. If you
choose me as your guide, consultant and collaborator, your goals will become mine.
Above all else, I’ll be your advocate.
Let’s begin this journey together!

Let me show you why I
am the right agent for you.

When you work with me,
you will get:

• Intimate knowledge of East Bay
neighborhoods

• Excellent collaborative relations
with local agents

• Home valuation, appreciated by
both buyers and sellers

• Intuitive awareness and smart
decision-making

Murline Monat

DRE: 01824992
510.406.0114
[email protected]

“The purpose of life is a life of purpose.” ~ R. Bryne

T h a n k Yo u Fo r Yo u r Pre c i o u s T i m e
and Consideration!

~ Murline Monat


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