Aumentars Brochure

Science of Communication

WE ARE AUMENTARS Why Aumentars?
WE CREATE
Aumentar Similitude is a full-service PR and
CONTENT THAT Marketing agency with a difference. Through
PERFORMS listening, analysis and detailed planning,
Aumentars' expert team applies creative
principles and strategic thinking to a brand’s
presence via multi-channel platforms and
communications.

Branded content is used to drive awareness,
sell products and grow networks. Aumentar
Similitude's campaigns are fully measured,
showing clear return on investment against
marketing objectives.

aumentars.com

BRAND
STRATEGY

It is the DNA of your business.

A strong brand strategy is focused
on the consumer. A powerful
brand identity should be clearly
defined, self-explanatory and
appeal to its target audience. The
monumental success of Absolutely
can be attributed to the clear,
strategic thinking of the
Aumentars team, focusing on
brand voice, brand awareness and
direct communication. Find out
how the same strategic and
branding insights from Aumentar
Similitude can benefit your
business.

aumentars.com

BRANDED
CONTENT

Branded content is proven to
generate sales and pull in
unexpected customers.

Sharing online content is the
perfect opportunity to build
valuable relationships with your
audience.

We can provide bespoke, branded
editorial content on a range of
subjects from politics, current
affairs, business, technology,
lifestyle, fashion and beauty to
entertainment, non-profits, and
co-production.

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PHOTOGRAPHY
AND
VIDEOGRAPHY

Still and moving imagery is proven
to increase engagement with
audiences by 80%, extend dwell
time and enhance the quality of
the content.

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BLOG DESIGN &
CAMPAIGNS

We can create unique, SEO-
optimised content for your blog.
This will boost organic SEO
rankings, connect people to your
brand and provide sharing
opportunities, attracting a wider
audience.

aumentars.com

SOCIAL MEDIA
MARKETING

We will help you gain website
traffic and attention through your
social channels. Social media
recognition will not only increase
brand awareness as a whole, but it
will also provide real-time
feedback from your audience.

Social media channels also help
increase the amount of
interaction a brand has with its
target audience.

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SEO

Everybody loves to go hunting for
treasure, but nobody does it quite
like Google. Take control and
advantage of the organic
opportunity, establish your
website and brand online. We like
to take the mystery out of SEO.
Every day 25% of search terms
typed in to search engines are
new, which means your website
has to be primed and ready to
appear at the top of the rankings.

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ONLINE
REPUTATION
MANAGEMENT

When you are just a Google search
away, it is necessary to be safe, be
neighboring to and sticking to
your online reputation. Your
approach concerning Google is
the key driver for your issue. You
are what you appear a propos the
World Wide Web! Period.

Your Digital Wellness Partner,
Aumentar Similitude uses its
technology installations at the
forefront in its work to furnish
you an Online Image Makeover.

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ANALYTICS
REPORTING

Data-backed insight proves the
work we do. At Aumentars we
deliver regular reports on all your
channels and numbers to extract
meaningful data to serve our
creative and strategic objectives.
This will allow us to discover
opportunities to increase
conversions and optimise return
on investment. Using the best-of-
breed analytical tools, Aumentar
Similitude can report on how your
site performs and the type of
people that visit. This allows us to
effectively implement online
marketing best practices.

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CUSTOMER
BRAND
COLLATERALS

Bespoke publishing from the same
high quality and trusted team. Our
products deliver tangible, long-
term brand engagement with
customer and clients through
intelligent content with value for
consumers. We print and produce
over 4 million publications per
year, and that figure is growing
rapidly. Beyond our in-house
portfolio, we produce contract
publications and bespoke
consumer magazines tailored to
our clients’ requirements and
their customers’ needs.

aumentars.com

DIGITAL
MAGAZINE

Transform your offline assets into
digital content and extend their
value. Easily shared, cost-
effective and with a quick
turnaround, a digital magazine
allows your existing content to
take on a new lease of life in the
online world.

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CREATIVE
DESIGN

We create illustrations,
photography and promotional
material in order to promote
brands, improve brand values,
deliver expertise and
communicate the brand’s
message.

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BROCHURE
DESIGN

Brochures are a great way to
explore every aspect of a brand in
an aesthetically pleasing and
efficient way. Using a combination
of innovative, tailored design,
brand-oriented content and
excellent print materials,
Aumentar Similitude is able to
create the best possible first
impression for your business.

aumentars.com

PRINT
ADVERTISING

At Aumentars, we create
magazines, show guides,
catalogues, adverts, advertorials
and more. Our experienced
advertising sales teams come from
a variety of media sales
backgrounds, including print,
online, agency and outdoor media.
Our teams sell targeted, multi-
platform advertising packages and
tailor bespoke commercial
revenue generation strategies to
maximise the value of our clients’
marketing efforts.

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CREATIVE MEDIA
SOLUTION

We have a range of actionable
creative media solutions available
for clients. Some of our most
popular are...
News Insert / Press Releases
Bespoke story inserts in reputed
periodicals
Book launch
M.I.C.E.

aumentars.com

BUSINESS
HORIZON

The Aumentars management team
has produced and propagated
publicity locally, nationally and
internationally for 15 years. A
sophisticated combination of
Geoplan Tactician, Land Registry
details and estate agent input
ensures targeted reach that is the
right streets, homes, electronic
and digital channels.

aumentars.com

CASE STUDIES

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Website & SEO

GreenFuel

The Objective: To help Greenfuel,
a leading automobile clean energy,
with the online launch and
branding of their new property
investment site.
The Solution: We provided the
client with a detailed plan
including proposed design visuals,
UX, content strategy and brand
guidelines. Objectives for the
website included being able to
offer potential investors an at-a-
glance list of investment
opportunities, SEO-optimised
content and interactive tools.

aumentars.com

PRINT ADVERTISING

DE BEERS

The Objective: To devise a
creative alternative solution to
traditional advertising and
marketing for our prospective
client, De Beers.
The Solution: The client wanted
to showcase their products in a
more creative and imaginative
way, so our team of thinkers and
doers explored the options and
pitched a fashion shoot takeover.
We themed our monthly fashion
shoot around the new De Beers
collection, Adonis Rose, and
showcased the jewellery in a high
fashion setting

aumentars.com

MEDIA STRATEGY

DURIAN

The Objective: To device a
campaign to attract large volume
of traffic and make flash sale
during a short widow of time

The Solution: Media Placement
was specially focused on website
to drive direct traffic.
We focused our efforts on
platforms where the T.G. exists
and connected with them via
INFORMATIONAL EMAILS,
interactive banners through
Airport WiFi and Linkedin InMail.

aumentars.com