Smart retail winning ideas and strategies from the most successful retailers in the world by Hammond

Index

tip sheets, 268–9 Walton, Sam, 35
T.J. Maxx, 240, 243 Made in America: My Story, 317
T.K. Maxx, 41, 240, 243
Tokyo Imperial Stout, 253 Wansink, Brian, 68–9
Top Shop, 40, 41, 183, 186 Wansink, Jenifer, 68–9
total-format discovery, 95–100, 105 wants versus needs, 60
trade press, 221 Warby Parker, 94–5
Trader Joe’s, 38, 41, 160
location agnosticism, 142, 143–4,
framing, 59, 64, 67 150
infrastructure of, 155–6
traditional promotion-led discovery, Watt, James, 54–5, 253, 254
We Are Pop Up, 266
88–90 Weaver, Caroline, 79, 81, 93
training, encouraging, 201 Wernham Hogg, 171
transaction values, 233–5 Weston, Alannah, 287
transition zone, 302–4 Whalin, George, 258
transparency, 86–7 Whole Foods Market, 41, 245–6
trend versus snapshot, 14–15 WHSmith, 53–4
Tumblr, 256 Wiggle.com, 270
20-second recognition ceremony, Wild Bean Café, 65–6, 118
Wilkin & Sons, 106, 107
192–4 Williams-Sonoma, 20
Twitter, 25, 137, 234
demonstration, 124
Underhill, Paco, 82, 302–3 inspiration, 85–6
Unilever, 66 Wilson, Chip, 49
University of Oxford, 11 windows, 300–2
Up Against the Wal-Marts (Taylor and Woolworths, 20
work satisfaction, 155–65
Archer), 213 customer service, improved,
Urban Outfitters
158–9
total-format discovery, 97 enjoyment and, 159
US Army, 215 long-term strategic considerations

values, 177–8 for, 165
virtue, rewarding, 86–7 service profit chain and, 157–8
vision, 160, 173, 174–7 support and, 159
vision statement, 174, 177 team building, 160–5
visual merchandising (VM), 23, 50–1, teams, yin and yang of, 156–7
walking the talk, 159
123–4
voice, leveraging, 254–5 Yosemite National Park, 115

walking the talk, 159, 178–81 Zara, 94
Walmart, 47–8 Zuckerberg, Mark, 250

329