Kelly Rosales Pre-listing Book

C 312.788.0325 O 630.780.1218 | [email protected]
KellysTheCloser.com

ABOUT ME

KELLY ROSALES

C 312.788.0325
O 630.780.1218
[email protected]
KellysTheCloser.com

Born and raised in the Southwest Suburbs of Chicago, Kelly first entered the real estate profession
after several years working with attorneys in the foreclosure industry. In 2002, she was offered a
management position with a large REO Brokerage servicing non-performing assets. After several
years working with financial institutions, she shifted her focus to traditional sales and found her
calling. Kelly is passionate about helping her clients sell or find their perfect home. Buying or selling
real estate can be stressful, but Kelly’s approach takes that stress off her clients and puts their
minds at ease.
Kelly believes in going that extra mile for her clients! Her primary goal is to make each buying and
selling experience a positive one. She is knowledgeable, responsive, compassionate and professional.
She surrounds herself with a team that shares the same values and characteristics. Staying abreast
of the latest technology and keeping up-to-date on all relevant training, Kelly utilizes the best
resources and state of the art marketing materials and tools to serve her clients. Through years of
continued education and marketing training, I’ve built a customized portfolio of services tailored
to each clients’ personal real estate needs. Kelly holds certifications in staging, pricing and seller
representation.
Outside of working in real estate, Kelly loves spending time with family, camping, snowmobiling and
is an active resident of the Justice community. She serves as the President of the Justice Lion’s Club
and is a member of the Justice Chamber of Commerce.

C 312.788.0325 O 630.780.1218 [email protected]

ABOUT ME

WHEN YOU LIST WITH ME

MARKETING

• Listen to your needs and establish a personalized
marketing plan

• Detailed home walk-through with staging consultation
• The latest market statics to establish the best achievable

sale price in the marketplace
• Professional photography so your home is showcased

at it’s best
• Listing Video published on YouTube and shared
• Social Media, Internet and direct marketing to

my database
• Open Houses
• My commitment to weekly communication with

feedback from the marketplace

OFFER NEGOTIATIONS

• Immediately advising you when an offer is received
• Contacting lenders to confirm buyers have been pre-approved
• Presenting and negotiating offers on your behalf
• Aggressively negotiating on your behalf to ensure you are receiving the highest possible sale price

the market will allow

CONTRACT & CLOSING

• Confirming earnest money is received on time and following up on buyer’s inspection
• Assisting with inspection requests
• Meeting the appraiser at the property with comparable properties, lists of updates and answering

any questions the appraiser may have
• Following up with buyer’s Realtor and Loan Officer for updates on appraisal report/loan status
• Proactively working closely with your attorney and buyer’s representation throughout the process

to ensure an on time closing
• Coordinating final walk through and transfer of keys at closing table

CONCIERGE SERVICE

• Providing you with access to attorneys, home inspectors, lenders, interior designers, home
stagers, handyman services, professional cleaning services, plumbers, roofers, contractors, moving
companies, furniture design services and more.

ABOUT ME

DEDICATION & COMMITMENT TO YOU

“Kelly was very responsive to every request I “Kelly has helped us out TWICE. We highly
made no matter the time or day. Kelly was on recommend her as a realtor she goes above
top of everything, she even kept in touch with and beyond with the entire process.”
my loan officer and my attorney to make sure
everyone was on the same page...she kept it Christina Crittendon — Property Owner
all together. She is amazing at what she does. I (Landlord)
highly recommend Kelly! Kelly not only assisted
with purchasing my new home, she also sold my “Kelly is Phenomenal! I could not have asked
Moms home in a month and my other home in 7 for a better realtor. She literally was by my side
days! If you are looking for a realtor who knows from start to finish and she was super patient
her stuff, Kelly is the one. She works hard and with me every step of the way. I looked at many
won’t let you down!” houses and she never grew weary with me. Let
me tell you she is a miracle worker! She helped
Cindy Jurkones — Buyer & Seller me land the contract when I was in a bidding
war when I finally found the house that I liked.
“Kelly went above and beyond during every When I ran into a nightmare situation dealing
step of our first home purchase. Her expertise with the bank I was working with regarding
and supportive manner made the experience closing on the house she stepped right in (like
perfect. She was extremely responsive and the professional that she is) made a few phone
knowledgeable on everything, including tips calls and worked her magic! Because of Kelly,
on how to make the process run smoothly. I was able to close on my first house this past
She is also a one-stop shop that includes great week! I cannot say it enough Kelly is a gem and
referrals to lenders, inspectors and real estate I would pick her again to help me buy/sell a
lawyers. I would trust her with our first home house in a heartbeat!”
purchase all the way to our last.”
Debresha Powell — Buyer
Natalie Skinner — Buyer

“Kelly was wonderful to work with. She went
above and beyond what I have experienced with
other realtors. My condominium was sold in 14
days- she’s amazing! I highly recommended
Kelly and will use her again in the future.”

Jill Cipriani — Seller

ABOUT ME

RECENT SALES

1402 Major Drive 4N284 Pioneer Court 501 S Charleton Street
Plainfield, IL St. Charles, IL Willow Springs, IL

2706 W Adams Street 2754 N Hampden Ct, #1405 3145 Harvey Avenue
Chicago, IL Chicago, IL Berwyn, IL

5153 W 64th Place 5634 S Neva Avenue 5636 W 103rd Street
Chicago, IL Chicago, IL Oak Lawn, IL

ABOUT ME

RECENT SALES

7036 98th Street, #2B 7504 Garden Lane 7535 Oak Grove Avenue
Plainfield, IL Justice, IL Justice, IL

7605 Odell Avenue 7648 S 88th Avenue 8708 Mobile Avenue, #2D
Bridgeview, IL Justice, IL Oak Lawn, IL

9052 S Utica Avenue 9732 S Nashville Avenue 10408 Circle Drive, #107
Evergreen Park, IL Oak Lawn, IL Oak Lawn, IL

ABOUT ME

RECENT SALES

11014 S Sawyer Avenue 12825 S Kenneth Avenue, #D5 15161 W Quincy Circle
Chicago, IL Alsip, IL Manhattan, IL

OUR COMPANY

A globally respected business name, national connections and deep local roots uniquely position
Berkshire Hathaway HomeServices Chicago to meet the needs of our clients.

LOCAL ROOTS

Starting in 1930, we have been a part of the become leaders in the brokerage industry by
Chicago-area real estate landscape consistently developing relationships with our clients
providing high-quality representation and and our communities. Our affiliation with the
outstanding service to generations of Berkshire Hathaway HomeServices network
home buyers and sellers. From our earliest gives us unmatched international alliances with
days in Chicago and Glenview, we have brokerages around the world.

GLOBAL REACH

Berkshire Hathaway HomeServices is the top world’s most admired companies. Our powerful
real estate brand in the nation. With nearly Global Network Platform equips our agents to
50,000 agents and 1,450+ offices*, we offer an work in a world that is mobile, online and social,
unmatched national and global network. complementing our deep industry expertise
and unmatched business knowledge.
Our company is built on proven operational
excellence, demonstrated integrity and the
reputation of Berkshire Hathaway, one of the

*2019

OUR COMPANY

A GLOBAL NETWORK OF OPPORTUNITY

UNITED GERMANY
KINGDOM

ITALY

SPAIN

PORTUGAL

UNITED ARAB EMIRATES

NEARLY 50,000 AGENTS, 1,450+ OFFICES AND GROWING Last updated November 13, 2019

Berkshire Hathaway HomeServices Reach

BHHS Network November 2019, map is subject to change along with the rapid growth of the network.

Berkshire Hathaway
HomeServices Chicago

No.1

Midwest Region
Berkshire Hathaway HomeServices

National Network

HomeServices of America

No.1
In the country*

Top Work Place Chicago**

No.1

*Real Trends, 2018 closed transaction sides
**Chicago Tribune Top Work Places, 2019

OUR COMPANY

YOUR SATISFACTION 96

OUR BUYERS AND SELLERS HAVE SPOKEN!

Overall Satisfaction

Recommendation Rating 98

Performance Rating 99

When it comes to customer satisfaction, our numbers speak for themselves. Our
professionalism, service and quality set us apart from the rest, and ensure that you
will have a terrific real estate experience.

TELL US WHAT YOU THINK

You’ll receive a survey invitation email about two days after your closing from
Real Satisfied, an independent rating service. Look for the survey, and take this
opportunity to share your experience.

* Real Satisfied consumer response data for Berkshire Hathaway
HomeServices Chicago closed transactions. December, 2019

Berkshire Hathaway

FORTUNE

World’s most
admired companies

BARRON’S

World’s most
respected companies

FORBES

World’s largest
public companies

*Fortune – World’s Most Admired Companies 2019 **Barron’s – World’s Most Respected
Companies 2017 ***Forbes – The World’s Largest Public Companies 2018

MARKETING YOUR HOME

WORLD CLASS MARKETING

A blend of art and science, our marketing platform combines technology with a personal touch.

EXPERT INSIGHT PHOTOGRAPHY & VIDEO

Property analysis and preparation Beautiful images captivate buyers

POSTCARDS BROCHURES

Stunning direct mail, targeted Beautiful home brochures and
for results marketing materials

YARD SIGNS ECARDS

A sign of confidence Instantly promote new listings,
open houses and updates

BROKER NETWORKING PROPERTY WEB ADDRESS

Connections with the top brokers Your online address is the focal
in the area point of our marketing

BERKSHIREHATHAWAYHS.COM DIGITAL

A global destination for home buyers 500+ real estate
websites work for you
BHHSCHICAGO.COM
MOBILE
The local real estate resource
An app that is as mobile as
LOCAL MEDIA our buyers

Enticing advertisements in local and PUBLIC RELATIONS
regional newspapers and magazines
Millions of media impressions
each month

REPORTS RELOCATION

Our data powers your We move companies from
next move around the world

SATISFACTION SURVEY

Your feedback matters

MARKETING YOUR HOME

BEAUTIFUL BROCHURES & MARKETING PIECES

The story of your home unfolds in beautiful, SUZIE AGENT 123 STREET ADDRESS
four page property brochures, created for 847.881.8043
each property. These full-color pieces make WINNETKA, ILLINOIS 60093
a lasting impression. © BHH A liates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway a liate, and a franchisee of BHH
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houses and updates. quam fuga. Hariam, vel et exerspitiis molum es alitem. Otaqui seditia doluptior
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targeted audience. nobitat empore eos abor rati conet volupti busciur as mo toriam, esentotatur
seriandandio ilitium et modipis.
POSTCARDS
PropertyWebsite.com
Stunning direct mail, targeted for results.

Beautiful property postcards can be a great
way to spread the word. Direct mail can be
employed to reach a highly targeted audience
and achieve maximum results.

BROKER NETWORKING

A POWERFUL BROKER NETWORK

CONNECTIONS WITH THE TOP RELOCATION - WE MOVE
BROKERS IN THE AREA COMPANIES FROM AROUND
THE WORLD.
Excellence inspires excellence. The power of
Berkshire Hathaway HomeServices Chicago is Chicago and our surrounding suburbs are
our network of 1,500 real estate professionals top destinations for corporate expansions.
and staff. In the company of the most We help that growing work-force find their
productive brokers in the area, we bring homes here. Allied with the most prestigious
clients together. relocation providers like HomeServices
Relocation, we are the broker of choice
when companies need to move their most
valuable asset.

INTOUCH | AGENT APP

Our industry-leading agent app keeps our
agents in the know. Only Berkshire Hathaway
HomeServices Chicago brokers get exclusive
access to select properties in the days before
they hit the market - a critical marketing time
for both buyers and sellers.

MARKETING YOUR HOME

DIGITAL REAL ESTATE

BHHS.COM

A global destination for home buyers
Across the country and around the world, buyers trust the
Berkshire Hathaway HomeServices name. Real-time traffic
data and Inside Access™ neighborhood and price history
reports make this one of the fastest growing home search
destinations. Thinking of selling? Estimate your home value
based on sophisticated analysis of real estate and public data.

BHHSCHICAGO.COM

The local real estate resource
The source for local real estate search, attracting more
than 100,000 desktop visits and 25,000 mobile visits each
month. Intuitive search, detailed maps and intelligent filters
transform listing data into home finding intelligence.

PROPERTY WEB ADDRESS

Your online address is the focal point of our marketing
A unique web address connects buyers with compelling
information and beautiful images of your home. Rich local
details give buyers an in-depth view of the schools and
neighborhood amenities. Buyers can easily save properties
to an online portfolio, contact the agent or share via
social media.

MARKETING YOUR HOME

ENHANCED ONLINE MARKETING

Millions of consumers use national real Enhanced advertising
estate sites and mobile apps. To capture this and enhanced feeds
highly engaged group, Berkshire Hathaway
HomeServices Chicago sends enhanced reach 100 million
data feeds to the most popular digital real viewers each month
estate destinations.

45+ MILLION VISITORS EACH MONTH

50+ MILLION VISITORS EACH MONTH

20+ MILLION VISITORS EACH MONTH
8+ MILLION VISITORS EACH MONTH

MARKETING YOUR HOME

DIGITAL | 350+ REAL ESTATE
WEBSITES WORK FOR YOU

Berkshire Hathaway HomeServices Chicago properties appear on more than 350 websites
through our online advertising partnerships. Popular news and information sites, a vast brokerage
network and niche real estate sites reach a unique audience and ensure that your home receives
maximum exposure.

BERKSHIREHATHAWAYHS.COM Our advertising partners power a network of
BHHSCHICAGO.COM over 350 trusted local news sites in communities
ZILLOW.COM nationwide, including:
YAHOO REAL ESTATE
TRULIA.COM BALTIMORE SUN
HOMES.COM CINCINNATI ENQUIRER
REALTOR.COM DES MOINES REGISTER
HOMEFINDER.COM DESERT SUN
HOTPADS.COM DETROIT FREE PRESS
MOVE.COM IDAHO STATESMAN
OPENHOUSES.COM INDIANAPOLIS STAR
ALL MAJOR BROKER WEBSITES VIA IDX KANSAS CITY STAR
WSJ.COM - WALL STREET JOURNAL ONLINE LA WEEKLY
EUROPE.WSJ.COM
ASIA.WSJ.COM
MSN
CNN MONEY
WASHINGTON POST
US NEWS
KIPLINGER
DAILYHERALD.COM
CHICAGOTRIBUNE.COM
TRIB LOCAL
YOUTUBE
AOL.COM

*Subject to change.

MARKETING YOUR HOME

YOUTUBE & INSTAGRAM VIDEOS

VIDEO INSTAGRAM

Our automated marketing systems puts Instagram is one of the fastest growing social
your property video on YouTube and creates sites, with more than 1 billion people using
animated content for social media sites like the platform each month. Décor, style and
Instagram and Facebook. cultural content are a perfect backdrop for
our listings.
YOUTUBE
Slideshow videos are automatically created for
One third of all people online use YouTube. homes, making it easy for our agents to share
And, Google search results rank videos above new listings, open houses, price improvements
traditional websites. Our property videos reach and successful sales.
a mobile and digital buyer audience on this
important platform.

SOURCES: YouTube.com and Instagram.com, December 2018

MARKETING YOUR HOME

ADWERX LISTING LAUNCH ADS

We make digital advertising brilliantly simple.
▪ A ds automatically created for new listings*
▪ S hown to potential homebuyers in a 15 mile radius
▪ D isplayed on premium websites, social media and mobile apps
▪ Runs 7 days, 3000 impressions
AdWerx uses anonymous online behavioral data to target ads for your home
toward local people who are potential buyers, across a network of websites.
Daily campaign marketing reports show you the results.

*New residential for sale listings, seven day campaign, program subject to change

MOBILE APP

HOMESNAP

AN APP THAT IS AS MOBILE
AS OUR BUYERS

Search anytime, anywhere with the Berkshire
Hathaway HomeServices Chicago - branded
HomeSnap mobile app.

▪ Instantly see homes for sale or rent nearby

▪ Snap a photo of a home to find it

▪ Search by schools or open houses

▪ Map, satellite and lot line views

▪ Real-time listing information

▪ Agent messaging

▪ Social media sharing

▪ Weekly neighborhood updates

Ask your agent for their direct download code,
or visit SearchBHHSChicago.com.

MARKETING YOUR HOME

WE SPEAK YOUR LANGUAGE

BERKSHIREHATHAWAYHS.COM

BerkshireHathawayHS.com reaches more than one million users each month from around the
world. New multilingual search features and pricing conversion for more than 45 currencies helps
us connect with buyers around the globe and just down the street.

CHINESE LANGUAGE DESTINATIONS

In addition to BHHS.com, we market homes on two international real estate portals
to reach Mandarin Chinese speakers. Juwai.com is hosted in China and accessible to
an exclusive audience of high net worth Chinese consumers.

BUYING YOUR HOME

IN-COUNTRY WEBSITES; WORLDWIDE VISIBILITY

Berkshire Hathaway HomeServices and REA Group distribution are brilliantly combined to
broadcast your property worldwide. Your property is shared to more than 80 websites, providing
a localized search experience to potential buyers in 43 countries across five continents.

Algeria Dominican Republic Macau Russia
Argentina France Malaysia Singapore
Australia French Polynesia Mexico Spain
Belgium Germany Monaco Thailand
Brazil Greece Morocco Tunisia
Canada Hong Kong New Caledonia Turkey
Chile India Panama United Arab Emirates
China Indonesia Peru United Kingdom
Colombia Israel Portugal Uruguay
Czech Republic Italy Qatar Venezuela
Denmark Luxembourg Romania

FIVE 43
COUNTRIES
CONTINENTS

OVER

80

WEBSITES

*Includes all residential, condominium, townhome, single family, single family detached, ranch over $200K. Websites subject to change.
© 2016 BHH Affiliates, LLC. Real Estate Brokerage Services are offered through the network member franchisees of BHH Affiliates,
LLC. Most franchisees are independently owned and operated. Berkshire Hathaway HomeServices and the Berkshire Hathaway
HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.

MARKETING YOUR HOME

JUWAI.COM Chinese real estate
investment in North
Advertising on Juwai.com reaches a targeted America is valued
audience of 2 million affluent Chinese consumers.
By partnering with a site that is behind the Chinese at $41 billion.
firewall, Berkshire Hathaway HomeServices
brings our listings to a previously hard-to-reach
market of potential buyers. The site displays
our properties, along with branded advertising.
A click-to-translate program makes it easy to
contact an agent in the United States.

The United States is among the top 3 destinations
for Chinese property investments.

SOURCE: Juwai China Market Trend Report 2019

MARKETING YOUR HOME

FINANCIAL TIMES OF LONDON

One of the most important global financial news sources, Financial Times of London has an audience
of 650,000 affluent online users. This influential site places your home in front of potential buyers
in London and across Europe.

All Berkshire Hathaway HomeServices residential listings are exposed to a sophisticated international
audience on the site’s Featured Properties page.

Source: FinancialTimes.com, 2017. Attached and Detached property types.

MARKETING YOUR HOME

LOCAL ADVERTISING When they ask where you
are from, you proudly tell
Reinforcing our marketing campaigns at the
local level, Berkshire Hathaway HomeServices them Chicago.
Chicago advertises in a variety of publications So do we.
strategically targeted at key demographics. Our
ads are seen in trusted news sources including: BHHSChicago.com

CHICAGO TRIBUNE © BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire
TRIB LOCAL Hathaway affiliate, and a franchisee of BHH Affiliates,LLC. Berkshire Hathaway HomeServices and the
PIONEER PRESS | THE DOINGS Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.®
JWC MEDIA
NORTH SHORE WEEKEND
22ND CENTURY MEDIA
MY SUBURBAN LIFE PAPERS
WALL STREET JOURNAL
CS
FOREST & BLUFF
ULTIMATE ADDRESS
LUXURY COLLECTION MAGAZINE
HARBOR COUNTRY NEWS
THE REAL ESTATE GUIDE
BEACHER
WEDNESDAY JOURNAL
INDEPENDENT NEWSPAPERS

We provide your home with maximum exposure
to the ideal audience. Tapping into the local
marketplace, we are present in the communities
that we live in and love.

MARKETING YOUR HOME

PUBLIC RELATIONS & SOCIAL MEDIA

Our in-house public relations and social media Social Media delivers the most up-to-date
team is hard at work, generating millions of information regarding our communities and the
media impressions every month and securing marketplace.
editorial placements for our agents, company,
and properties in highly visible publications.

CHICAGO TRIBUNE

CRAIN’S CHICAGO BUSINESS

WALL STREET JOURNAL

NORTH SHORE WEEKEND

PIONEER PRESS

SUN TIMES

22ND CENTURY MEDIA

NADIG PRESS

SUBURBAN LIFE PAPERS

THE WEEK

DAILY HERALD

ABOUT ME

NOTE FROM KELLY ROSALES

Thank you for giving me the opportunity to
present you with my marketing plan and the
list of services offer. I hope this summary has
answered any question you may have about me
or my services. If not, please do not hesitate to
contact me.
I’d love to assist you with the sale of your home
and get you to your next destination. I’m happy
to be of service!

C 312.788.0325 O 630.780.1218 [email protected]

FINAL STEPS

WHAT I NEED FROM YOU

Top 10 things you love about your home
If you were to stay in your home what changes would you make
Contact information and preferred method of communication
Updates you have made or improvements
Any appliance manuals, invoices or warranties you may
Homeowner Association Information
Spare keys/access code to garage/ alarm code
Property Tax Bill Information
Past utility bills or estimates

C 312.788.0325 O 630.780.1218 | [email protected]
KellysTheCloser.com