2018 Catalog SNBH

Every now and then it’s important to stop and notice the blessings that surround us. Second Nature
by Hand has had a wonderful year. We continue to travel a long and winding learning curve that has
allowed us to learn about the industry, grow along with our customers and our brand, and cherish the
individuals who help make the daily tasks and challenges seem easy. We’ve had an amazing year,
filled with growth.

At home, our family is growing up as well. With a middle schooler and a kindergartener in the house,
life is full of action! Our children are growing right along with this wonderful little company we are
building. Finding the balance of parenthood while running a business continues to challenge us.
We try to remember to stop and notice all the amazing things happening around us, to us, and, despite
us! With the help of so many, Second Nature by Hand is putting key systems in place to ensure we are
your favorite company to work with. We’ve made amazing strides in logistics, customer service,
branding and product development. We are getting great product into your hands quickly and
efficiently, and that makes us proud.

It’s like watching a garden grow. The daily changes are almost unnoticeable, but one day you wake
up to a beautiful blooming garden filled with flowers. Thank you so much, dear customers, for planting
the seeds and tending the garden that we call Second Nature by Hand. The best is yet to come.

Dave and Jen

1999 The Beginning 2006 Don’t Quit Your Day Job

SNBH began as a hobby business to earn Vintage tobacco lath purchased at
for retirement auction kicked off the reclaimed sign
First art shows in Westby, Wisconsin line, and letters carved from vintage
and Lake City, Minnesota books became our calling card

2013 Initial Expansion Worked traditional jobs during the
day, created product in the garage
Purchased small office on Main Street at night
and additional warehouse space
Hired our first employee 2014 Growing the Brand

Added new product lines, customers,
warehouse space and
employees

Printed first wholesale
catalog

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January 2018 Table of Contents

TM Metal on Reclaimed Wood 5
Framed Canvas 8
[email protected] Reclaimed Steel 9
secondnaturebyhand.com Reclaimed Wood 14
608.637.8860 Door Hangs 63
Kitchen Towels 65
Second Nature by Hand reserves all
rights to the designs in this catalog. Comfy Boyfriend Tees 85
Small Talk Magnets 89

Church Key Bottle Openers 96
Pocketbooks 96
Frippery 97

Handmade Journals 98
Alphabet 100
Regional 102

Shiplap Inspired 103
Artist Series 107

Comparative Sizes of Wall Art

(Pictured at approximately 10% of actual size)

28” x 28” 14” x 14” 12” x 24”
14” x 6” 10” x 10”
6” x 6”

20” x 20” 6” x 14” 24” x 12”

Reclaimed Materials Make Our Products Stand Out

We’re proud of the reclaimed nature of our products, and that no two products will ever be exactly the same. Each piece will be unique
and show natural wear from the history of time. Character and slight imperfections are inherent and to be expected from natural or
reclaimed materials. Our products are not intended to look new or perfect, and this is exactly what creates one-of-a-kind magic.

Finishes

NR (Natural Reclaimed) natural wood tones ranging from rich brown to weathered grey
WR (White Reclaimed) wood containing white, cream and weathered grey tones
ES (Espresso) reclaimed wood with rich, dark tones and cream lettering
AF (Available Finish) an assortment of finishes, speediest delivery, and unique short runs of gorgeous wood in short supply

4 n SecondNatureByHand.com - Artist Series NEW - New for 2018

Metal on Reclaimed Wood

20x20

NEW M20ARR NEW M20COM M20DAY

12x24

M20HOL M20STI

7.5x12 M1224YOU

CROSSMET n5

NEW - New for 2018 - Artist Series M1224YOU Detail
SecondNatureByHand.com

28x28 Metal on Reclaimed Wood

NEW M28ALW

NEW M28ROAD_JS

NEW M28ASIHAVE

NEW M28BLESS NEW M28STARS NEW M28YOUWRAP

6 n SecondNatureByHand.com - Artist Series NEW - New for 2018

8x8 Metal on Reclaimed Wood

NEW M08DAY NEW M08ELSE NEW M08PROM

NEW M08VERY NEW M08WORK NEW M08YOUARE

NEW - New for 2018 - Artist Series SecondNatureByHand.com n7

New for Framed Canvas 24x18

2018 FC2418LOVEHRT

We take pride in the spirit of creating new from old. Our framed canvas artwork is providing
an alternative route for plastic and styrofoam that was otherwise headed for a landfill in
Wisconsin. Solid, well-built frames consisting of mostly recycled material make a positive
impact on the environment, and a statement in your home.

38x28 28x38

FC3828NEED FC2838NEW FC2418LOVELY
FC3828SUN
40x18 18x24

FC4018FORYOU FC1824ENJOY

33x23

FC3323ANOTH FC3323BEST FC3323LOVEYOU
SecondNatureByHand.com - Artist Series NEW - New for 2018
8 n

Reclaimed Steel Wall Art

Reclaimed Steel RG-PPK2017
Wall Art
Pre-Pack

Reclaimed Steel Wall Art Pre-Pack contains 24x12

2 each of: RG2412GRATE-SL

RG10AWAKEN RG10KIND RG10FIND
RG10HUMAN RG10ILOVEUS RG10REALLY
RG10SANDWICH RG146GOING RG146HERE
RG146INHALE RG146JUSTBE RG146UNSTOP
RG14HRTSMILE RG14MAGIC RG14YOURARE

RG2412MEM-SL

NEW RG2412GRACE_JS-CO

NEW RG2412ONE-SL RG2412ORDIN-CO RG2412SWEET-CO

NEW RG2412TOBE-CO RG2412TOGETH-SL NEW RG2412WEL-CO

NEW - New for 2018 - Artist Series SecondNatureByHand.com n9

14x14

NEW RG14ART-SL

NEW NEW RG14BEMY-CO NEW RG14GODHAS-CO

RG14BECOMES_JS-CO

RG14HRTSMILE-SL RG14MAGIC-SL NEW RG14NEEDHER-CO NEW RG14SHALLBE-CO

NEW RG14SINGLE-CO NEW RG14STORM-SL NEW RG14STRONG_TX-CO RG14YOUARE-CO

10 n SecondNatureByHand.com - Artist Series NEW - New for 2018

14x6 RG146BYFAR-CO

RG146BEST-SL

NEW RG146GOING-CO NEW RG146HAVEHOLD-CO

NEW RG146ELSE-CO

RG146HERE-CO RG146INHALE-SL RG146JUSTBE-SL

NEW RG146LITTLE-SL RG146SANCTLAKE-SL NEW RG146SEE-SL

NEW RG146SHARED-CO NEW RG146SWEET-CO RG146UNSTOP-SL
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 11

10x10

RG10AWAKEN-CO RG10FIND-SL NEW RG10GAVEME-SL RG10HUMAN-SL

NEW RG10ILOVEUS-CO RG10KIND-SL NEW RG10MORE-SL RG10REALLY-CO

RG10SANDWICH-SL NEW RG10SBB-CO RG10SUPPORT-CO NEW RG10WITHYOU-CO

12 n SecondNatureByHand.com - Artist Series NEW - New for 2018

6x14

RG614ALLOF-CO NEW RG614BCR-CO NEW RG614BRINGS-CO RG614GIVEIT-CO

RG614LKLV-SL NEW RG614TRULY-CO NEW RG614WHO-SL

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 13

Reclaimed Wood Wall Art

PPKCHR2017

This beautiful pre-pack contains a variety of finishes with
Christmas and winter messages sure to change it up in your
store around the holidays! Includes TWO of each of the
following:

1224DASHER-RRC, 1224TWAS-RRC, 146BENEAR-NRC

2412DASH-NRC, 2412FROSTY-NRC, 2 412WEATH-NRC

10JOYTO-WR, 146HEAVENSING-WR, 10PLAY-WR

0614LETITSNOW-WR, 1 46WINWON-WR

Reclaimed Wood Wall Art Pre-Pack 28x28

PPKRW-2017 Our Reclaimed Wood Pre-Pack includes TWO of
each of the following:

2 8BEL, 2412TRAILS, 14MOO, 14NEV, 1 4BLU,
14SMALW, 146JEWEL, 146DEC, 146HUG,
146SPI, 146COURAGE, 146RETIRE,
1 224HAP, 1224LIF, 1224TRAVEL, 10CRA,
10SPO, 10AMP , 10SMSMI, 10CHANCE,
10WIN, 06LOVEUMORE, 06HPL, 06LIF,
06MOON, 06DREAMBIG, 06BOSSY

28AGE

28ALWAYSWILL 28BEG 28BEL
SecondNatureByHand.com - Artist Series NEW - New for 2018
14 n

28BGBEA 28BGHOM 28BGVEG

NEW 28BYTHESEA 28CLIFFJUMP 28CLO

28DES 28FAIRY 28FIV
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 15

28GOD 28GRA 28HAPPY

28HOM 28KEEP 28LAKE

28LET 28LOS 28LVMST
SecondNatureByHand.com - Artist Series NEW - New for 2018
16 n

28MAGIC 28MIR 28MOON

28MUSIC NEW 28MYTODAY 28NILMDTS

28PEACE 28PLED 28PRA
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 17

28PROMISE NEW 28PURP 28REA

NEW 28REJOICE 28SECRET 28SEEHIM

28SEENDANCE 28SINCEREHRT 28SIT
SecondNatureByHand.com - Artist Series NEW - New for 2018
18 n

NEW 28SLEEP NEW 28THISDAY 28TREESOFGREEN

NEW 28TRUESTORY 28TRUST NEW 28WALLS

28x20

NEW - New for 2018 - Artist Series 2820FLAG n 19
SecondNatureByHand.com

2412ADVEN 24x12 2412BUSHEL

2412BIGFAITH

2412DASH 2412DEARGOD 2412DESL

2412FARMER

2412FEARNOT 2412FROSTY 2412HEARD
SecondNatureByHand.com - Artist Series NEW - New for 2018
20 n

2412HOPE

2412HUG 2412ITWAS 2412JOURNEY

2412NEWSONG 2412PORCH 2412SHORTCUT

2412THREE 2412TRAILS 2412WEATH

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 21

12x24

1224ANN 1224BAT NEW 1224BATH 1224BEAMER

1224BELRESP 1224BIRDSONG 1224BLUEASTHE 1224BUNDLE

1224CARRYPRAY 1224CAT 1224COOK 1224COWBOYUP
- Artist Series NEW - New for 2018
22 n SecondNatureByHand.com

1224CRAZY 1224CRE 1224DASHER 1224DEPLOY

1224DOG 1224DRSZ 1224FIT 1224FRESHAIR

1224HAP 1224HARDWORK 1224HEL 1224HOUSERULES

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 23

1224HOUTWO 1224HRTLIF 1224HUMBLE 1224JUMP

1224JUS 1224KIDS 1224LAU 1224LETUS

1224LIF 1224LIFESHORT NEW 1224LORDSPRAYER 1224LOVEBEING

24 n SecondNatureByHand.com - Artist Series NEW - New for 2018

1224LOVEDOGS 1224LVMR 1224MAMA 1224MER

1224MOM 1224OUT 1224PIC 1224PICPL

NEW 1224PIR 1224PLEDGE 1224POS 1224PRA

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 25

1224QUE 1224RISE 1224RIVERMEM NEW 1224SHEDOG

1224SHINE 1224SILENT 1224SNUG 1224SPA

1224SPORTHERO 1224STORY 1224SUP NEW 1224TABLE
- Artist Series NEW - New for 2018
26 n SecondNatureByHand.com

1224TRAVEL 1224TWAS 1224VEG 1224WRO

1224YES 1224YOU 1224YOURDOG

14x14

14BEA 14BECOME 14BLU 14BRO

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 27

14CHG 14CHI 14CLOUDY 14CTRYGIRL

14CTRYRD 14DARLING 14DEEPMTNS 14DOALITTLE

14DRBG 14FLEX NEW 14GATHER 14GOBIG

NEW 14HANDS 14HEA NEW 14HERODAD 14HOWEVER
- Artist Series NEW - New for 2018
28 n SecondNatureByHand.com

14ILOVEYOU 14JOYFUL 14LKYFARM 14LOVED

NEW 14LOVETOME 14LUKE 14MILFAM 14MILIT

14MOO 14MOS 14MOTHER 14MOUNTAIN

14NEV 14NEVERMISS 14OHSO 14PEACEFUL

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 29

14PLANTMIR 14RAI 14RUSH 14SAI

14SETTLE 14SIT 14SMALLESTHRT 14SMALW

14SMILEDKNEW 14SUCCESSFUL 14THANK 14THINK

14TIME 14WOR 14YEARS
SecondNatureByHand.com - Artist Series NEW - New for 2018
30 n

14x6

146ATT

146AV 146BADCRAZY 146BAREFOOT

146BEAC 146BEACH 146BEACHDAYS

146BENEAR 146BETTER 146BEYOURSELF
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 31

NEW 146BIGTHINGS

146BOOK 146BUSHEL 146CALORIE

146CANTFOLLOW 146CAUTION 146CHANEL

146CHRIST 146COTTAGE 146COURAGE

146CITY 146COFFAWE 146COMPLICATED
SecondNatureByHand.com - Artist Series NEW - New for 2018
32 n

NEW 146CTRYHOLIC_JS

146DEC 146DEFMOTH 146DIRT

146DIRTY NEW 146DOGKISS 146DOGLIKE

NEW 146DREAMER NEW 146DRIVE_SM NEW 146DROP

NEW 146EMPOWER 146ENOUGHWINE 146EXCEED
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 33

146FAC 146FALLSEVEN 146FIE

146FIRSTFIVE 146FISHST 146FLYMONK

NEW 146FONDOF

146FOODMED 146FOR 146FRINIGHT

NEW 146FRMWIFE 146GIRLWORTH 146GODAWAKE
SecondNatureByHand.com - Artist Series NEW - New for 2018
34 n

146GOO

146GOODONE NEW 146GRAT NEW 146HAPREAS

146HARD 146HAVEME 146HEA

146HEAVEN 146HEAVENSING 146HEL

NEW 146HEY 146HMGR 146HORSES
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 35

NEW 146HOPEYOU_JS

146HSH 146HUG 146HUNTHRS

146IMPILOT 146INFL 146INRIGHT

NEW 146INTOX 146JEWEL 146JUM

146KIN 146KISS 146LADIES
SecondNatureByHand.com - Artist Series NEW - New for 2018
36 n

146LAKE 146LAUNDRY 146LIAR

NEW 146LITTLEGIRL

NEW 146LOCAL NEW 146MADEOF 146MAR

146MARGARITA NEW 146MATCHES 146MEASURE

146MEDICINE 146MEM 146MERCY
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 37

146MONEYCANT 146MOUNTAINS 146MTNHIDE

146MTNTIME NEW 146MYBACK 146MYLOVE

NEW 146MYWISH_JS

146NAP 146NEW 146NOP

146OCEAN 146OPP 146OPTIMIST
SecondNatureByHand.com - Artist Series NEW - New for 2018
38 n

146OUTMIND 146PEACERESC 146PERSIST

146PIN 146PLANS 146PRETEND

NEW 146PRICELESS

146PRETENDPHONE 146PRO 146REALIZED

146REFUGE 146RESC 146RETIRE
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 39

NEW 146RISEHEARD

146RIVER 146RUINED 146SAN

NEW 146SGIRL 146SHO 146SIMP

146SKILLED 146SMILEHAPPY 146SOAR

146SOU 146SPI 146STAND
SecondNatureByHand.com - Artist Series NEW - New for 2018
40 n

146SUMMER

NEW 146START NEW 146STREN NEW 146TAUGHTME

146TEACHWELL 146TEL 146TRAVEL

146TREACH 146TRUST NEW 146UNCON

146UNICORN 146UNSUPER 146VACATION
SecondNatureByHand.com
NEW - New for 2018 - Artist Series n 41

146WIND 146WINGSOUL NEW 146WINWON

NEW 146WITHYOU

146WONDER 146WOODS 146WORKFLY

146WORLDGARDEN 146WRI 146XOX

146YOUCAN

42 n SecondNatureByHand.com - Artist Series NEW - New for 2018

6x14

0614BONFIRE 0614FISH

NEW 0614FLAKE 0614GUE

NEW 0614ASLONG

0614HAIRMESSY 0614INVENT

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 43

0614JUDGE 0614LAKE 0614LEGO

NEW 0614LETITSNOW 0614LIMIT 0614LITTLE

NEW 0614LAUGHS

0614LOOK 0614NEED 0614SLEEP

44 n SecondNatureByHand.com - Artist Series NEW - New for 2018

10x10

10ADULT 10ALL

NEW 10AINT_JS 10ANCHOR 10BAR

10ALWAYS 10AMP 10BASEBHOME 10BEACH

10BEC 10BEHAPPY 10BES 10BICYCLE

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 45

NEW 10BIG 10BIRTHGRAND

NEW 10BLUES

10BUBBLE 10CABIN

10CHANCE 10CLEANRM 10CLOSEST 10COLLECT

10CONT 10COWBOY 10CRA 10CURSE
- Artist Series NEW - New for 2018
46 n SecondNatureByHand.com

NEW 10DADANGEL 10DAY 10DIVINE NEW 10DONEIN

10DRE NEW 10EATSKI

NEW 10FACE

10EFFORT 10ER

10FALLDOWN 10FALLEN NEW 10FARFAR 10FARM

NEW - New for 2018 - Artist Series SecondNatureByHand.com n 47

10FARMING 10FARMRPT 10FISH 10FISHLIE

NEW 10FLIP 10FREEDOM

10FLIGHT 10FRY 10GATHER

10GIRLS NEW 10GIVETHKS 10GRANDLOVE 10GUEST

48 n SecondNatureByHand.com - Artist Series NEW - New for 2018