Professional Development Opportunities 2018

PROFESSIONAL
DEVELOPMENT OPPORTUNITIES
PREPARED FOR:
THE AMAZING STAFF AT RADY CHILDREN’S HOSPITAL FOUNDATION
2018


STEVE JENNINGS
SENIOR VICE PRESIDENT AND EXECUTIVE DIRECTOR RADY CHILDREN’S HOSPITAL FOUNDATION
Learning new skills and seeking knowledge a passion of mine, which is why I want to encourage you to enrich your expertise and
skills through continuing education opportunities.
Included in this booklet is a collection of ongoing learning and development programs. Some are career advancement opportunities that will allow you to grow and prosper within Rady Children’s, and some may be speci c to just one position within the Foundation. While the responsibility lies with you
to seek appropriate learning opportunities, I think ongoing education is essential for staying on top of advancements in your profession and critical to the future of your career.
This selection of relevant resources and endless opportunities offer ways to learn, connect and advance professionally. Online courses, webinars, webcasts, recordings and white papers also are available to you;
I encourage you to work with your supervisor to create a professional development plan that engages you.
It is my hope that you remain excited throughout your career at Rady Children’s, and that one of the educational opportunities included here will help you to do so.
Onward!
Steve
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TABLE OF CONTENTS
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SANFORD INSTITUTE OF PHILANTHROPY
ADVISORY BOARD FUNDRAISER VIRTUAL ACADEMY
CHILDREN’S HOSPITALS WEEK
APRA
Data Decisions: How to Capture, Combine, and Consume Data to Drive Stewardship
AHP EXECUTIVE SUMMIT – Leading Forward
MARKETING UNITED
APRA
Wealth Screening Versus Modeling: Finding the Right Balance for Your Grateful Patient Program
AHP EXECUTIVE SUMMIT – West Coast Annual Giving & Advancement Services
AFP INTERNATIONAL FUNDRAISING CONFERENCE
AFP MONTHLY WEBINAR
109TH ANNUAL ECA CONVENTION – BUILDING BRIDGES
2018 CARA CONFERENCE
WOODMARK SUMMIT ANNUAL CONFERENCE
MAJOR GIFT OFFICER BOOT CAMP
WESTERN REGIONAL – The Art, Science and Management of Gift Planning
PHILANTHROPY LEADERSHIP COUNCIL MEETING
ASSOCIATION OF DONOR RELATIONS PROFESSIONALS CONFERENCE
BBCON 2018
NONPROFIT STORYTELLING CONFERENCE
AHP INTERNATIONAL CONFERENCE
GRANT PROFESSIONAL ASSOCIATION ANNUAL CONFERENCE
ADVANCEMENT RESOURCES
Professional Development Opportunities for 2018
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SANFORD INSTITUTE OF PHILANTHROPY
sanfordinstituteofphilanthropy.org/programs-overview/program-offerings
WEBINARS
Designed to enhance core competencies in fundraising, the Sanford Institute of Philanthropy’s nonpro t educational programs empower nonpro t professionals to improve their fundraising skills in the areas of:
CAUSE SELLING FUNDRAISING STRATEGIES MARKETING RELATIONSHIP BUILDING
DATES
Webinars throughout the year
RATES
Registration is FREE
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ADVISORY BOARD FUNDRAISER VIRTUAL ACADEMY
advisory.com/research/philanthropy-leadership-council/resources/ fundraiser-virtual-academy
DATES
Webinars throughout the year
RATES
TBD
WEBINARS
The Fundraiser Virtual Academy (FVA) equips major gift of cers with the latest knowledge in and best-practice approaches to health care fundraising.
For frontline fundraisers, time matters— each minute can mean additional funds raised. And every gift of cer has unique training needs depending on their role and experience. We created the FVA with this in mind.
The curriculum features a multifaceted approach to skill building in fundraising, management, business, and health care
topics, and is completely customizable— students choose their own study paths based on their experiences, roles, and needs. Created in an online format designed for a visit-centric role, students can take lessons when they want, where they want.
The FVA is designed for major gift of cers, but other development team members— including mid-level gift of cers, grateful patient program administrators, and other frontline fundraisers—may also bene t from the content.
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CHILDREN’S HOSPITALS WEEK
cvent.com/events/children-s-hospitals-week-2018/ custom-35-c1ad6bd5e48d43a2a84b9f2f252ec3f6.aspx
Children’s Hospital Week is a network- wide collaborative effort to highlight the importance of children’s hospitals, to show how donations help kids get the best care and to raise needed funds.
DATES
March 6-9
RATES
$899
For all primary registrants
$549
Per guests of corporate and media partners [with a max number of three guests per primary registrant]
WALT DISNEY WORLD
ORLANDO, FL
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APRA
www.aprahome.org/p/ca/vi/sid=283
WEBINAR
Today’s prospect development professionals are faced with an overwhelming amount of data on their donors and constituents. In this webinar, Omatic Software’s Director
DATA DECISIONS: HOW TO CAPTURE, COMBINE, AND CONSUME DATA TO DRIVE STEWARDSHIP
DATES
March 14
RATES
TBD
of Pre-Sales & Sales Enablement, will share best practices for capturing your data, including identifying all sources of data and the key data points contained within.
Professional Development Opportunities for 2018
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AHP EXECUTIVE SUMMIT –
LEADING FORWARD
ahp.org/leadingforward
DATES
March 21-23
RATES
$1,495
Member
$1,795
Non-member
SAN ANTONIO, TX
The AHP Leading Forward Executive Summit is designed for chief development of cers, executive directors, and other executive leaders in healthcare philanthropy. Learn strategies, tools and techniques to enhance
your individual leadership style and talents. Collaborate with peers from across North America who understand your challenges. Tackle critical topics with thought leaders and industry experts.
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MARKETING UNITED
marketingunited.com
DATES
April 9-11
RATES
$795
Early Bird
$1,095
Early Bird + Workshops
$695
Nonpro t
$970
Nonpro t + Workshops
NASHVILLE, TN
Of all the events you could attend, why Marketing United? It starts with an unbeatable speaker lineup and three days of truly inspiring brand stories. Then, there’s the gorgeous venue – the Country Music Hall of Fame and Museum – that’s a world apart from your typical convention center. And don’t forget the good times and Southern hospitality you’ll only nd in Nashville. But for our money, it’s all about the content. You will become a better marketer.
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APRA
www.aprahome.org/p/ca/vi/sid=282
WEBINAR
A well-run grateful patient program is at the top of the list for a lot of healthcare organizations. Identifying your best potential donors and prospects among your patients is essential, and analytics and data are often the answer. Join us to learn about the most
WEALTH SCREENING VERSUS MODELING: FINDING THE RIGHT BALANCE FOR YOUR GRATEFUL PATIENT PROGRAM
DATES
April 11
RATES
TBD
commonly used research tools to support grateful patient fundraising—wealth and asset screenings and custom modeling— how to determine the right resources
for your of ce, and best practices to use analytics well.
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AHP EXECUTIVE SUMMIT –
WEST COAST ANNUAL GIVING & ADVANCEMENT SERVICES
motmconference.org
CAL POLY POMONA
POMONA, CA
It’s the twelfth MOTM conference! Famous for its strong program content and affordability, the conference annually attracts 200+ delegates from the West Coast of the U.S. and well beyond. With four program areas of concentration,
including Annual Giving Fundamentals, Annual Giving Innovations, Advancement Services and Leadership & Planning, the conference offers sessions for the new fundraising professional as well as the seasoned program leader.
DATES
April 11-13
RATES
$195
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AFP INTERNATIONAL FUNDRAISING CONFERENCE
afpfc.com
DATES
April 15-17
RATES
$1,199
Member
$629
Young Professional Member
$499
Collegiate Member
$649
Small Nonpro t Member
$1,499
Non-member
$799
International Attendee
NEW ORLEANS, LA
Supercharge your professional development with more than 90 total education sessions over three days to choose from, covering all aspects of professional fundraising and nonpro t management.
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AFP MONTHLY WEBINAR
pathlms.com/afp/events
WEBINARS
AFP webinars feature fundraising’s top thought leaders discussing topics that range from fresh takes on the tried and true to what’s new and trending in the world of philanthropy! Each webinar is worth 1.0 CFRE education points.
RATES
$79 per session
Member
$99 per session
Non-member
$179
Nonmember groups [a single webinar for group viewing at one location]
Jul 11, 2018
An Introduction to Donor Data Segmentation
1:00 PM EDT
Jul 25, 2018
The Future of Digital Fundraising and How to Get Ahead of the Curve
1:00 PM EDT
Aug 15, 2018
Cracking the Code of Facebook Fundraising
1:00 PM EDT
Aug 29, 2018
Hello? Am I The Only One? – Recruiting Diverse Development Professionals To Your Fundraising Team
1:00 PM EDT
Sep 5, 2018
From Nervous to Excited: Evolving Board Knowledge, Skill and Con dence
1:00 PM EDT
Sep 12, 2018
CSR – Building the Socially Conscious Companies of Tomorrow
1:00 PM EDT
Sep 26, 2018
So You Want to Be a Campaign Consultant
1:00 PM EDT
Oct 3, 2018
Stronger Together - How Coordinating Grants and Development Increases Wins!
1:00 PM EDT
Oct 24, 2018
Navigating Negotiations: More Money & More Mission
1:00 PM EDT
Nov 7, 2018
Five Donor Love Languages
1:00 PM EDT
Nov 21, 2018
Welcome to the C-Suite: Leadership Transitions from the Trenches to the Top
1:00 PM EDT
Dec 5, 2018
Building Strong Development Teams
1:00 PM EDT
Dec 12, 2018
Nonpro t Accounting for Fundraisers
1:00 PM EDT
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109TH ANNUAL ECA CONVENTION –
BUILDING BRIDGES
ecasite.org/aws/ECA/pt/sp/convention_home
DATES
April 25-29
RATES
$60
Member
$110
Non-member
PITTSBURGH, PA
The 2018 theme, Building Bridges invites the exploration of cross-disciplinary research and encourages nding possibilities for connecting our research to theory and practice, creating new approaches to teaching and collaborating with communities for service and civic engagement opportunities. How can we build bridges within our discipline?
How do we communicate and engage others when the bridges are broken?
What are ways in which communication creates opportunities for new connections and for building new bridges? What can
we gain by fostering communication among our many communities in order to promote further connection?
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2018 CARA CONFERENCE
amc.mcdonaldamc.com/cara-conference-2018
DATES
May 3-4
RATES
TBD
A JOLLA MARRIOTT
LA JOLLA, CA
L
CARA Conference 2018 is an excellent opportunity for advancement research professionals to come together and learn about the best practices and trends emerging in our eld.
The conference offers two days of diverse educational sessions addressing the changing landscape of our eld, as well as unmatched networking opportunities.
Professional Development Opportunities for 2018
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WOODMARK SUMMIT ANNUAL CONFERENCE
bridgephilanthropicconsulting.com/events/2017/5/3/ woodmark-summit-annual-conference
DATES
May 3-6
RATES
TBD
CALGARY, ALBERTA
Held annually since 1997, primarily focused on helping members create and sustain strong and vibrant major-gift cultures in support of their children’s hospital. In recent years, more emphasis has been placed on how specialties within development programs support major-
gift philanthropy. This has resulted in formation of cohort groups to accelerate best-practices exchange in such specialty areas as annual giving, corporate giving, marketing and communications, prospect research, and donor stewardship, among others.
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MAJOR GIFT OFFICER BOOT CAMP
gobelgroup.com/bootcamps/major-gift-of cer-boot-camp-nyc-may-5-2018
DATES
May 30
RATES
$495
NEW YORK CITY, NY
Spend a day learning our best practice approach to major gift fundraising. We
will help you right-size your portfolio and increase your productivity by identifying and targeting your best prospects. You will leave with: individually customized metrics
for success, sample daily/weekly productivity schedule, talk tracks and scripts, template letters, and key strategies for working
with clinicians, because it is gratitude that motivates giving.
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WESTERN REGIONAL –
THE ART, SCIENCE AND MANAGEMENT OF GIFT PLANNING
pppla.org/annual-conference-wrpgc
DATES
May 30 – June 1
RATES
Registration coming soon!
WESTIN SOUTH COAST PLAZA
COSTA MESA, CA
Today, the WRPGC is regarded as
one of the premier planned giving conferences in the country. We offer four tracks throughout the conference focusing on wide range of topics for high-level planned giving professionals
to newcomers to our eld. In addition, the WRPGC is an excellent value. The conference includes pre-conference, continuing education credits, two hosted receptions and several networking opportunities.
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PHILANTHROPY LEADERSHIP COUNCIL MEETING
advisory.com/research/philanthropy-leadership-council/events/ meetings/2018/2018-philanthropy-leadership-council-national-meeting
DATES
June 21-22
RATES
TBD
WASHINGTON, DC
Everyone wants a culture of philanthropy, but few can de ne what that looks like or how to measure the returns. At the 2018 Philanthropy Leadership Council Meeting we will
dive into these ambiguous waters and push forward a more clear and more constructive vision for what it means to foster a philanthropic culture at your hospital.
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ASSOCIATION OF DONOR RELATIONS PROFESSIONALS CONFERENCE
adrp.net/2018-international-conference
DATES
October 3-5
RATES
FULL CONFERENCE
$615
Member
$665
Member [after 7/31]
$815
Non-member
ONE-DAY REGISTRATION
$295
Member
$395
Non-member
ST. LOUIS, MO
Join us at ADRP’s 15th Annual International Conference, where we welcome donor relations and stewardship professionals from around the world to learn, network and share with each other their extensive knowledge and expertise within the donor relations industry.
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RADY CHILDREN’S HOSPITAL FOUNDATION


BBCON 2018
bbconference.com
DATES
October 9-11
RATES
TBD
Save $150 off registration if you sign up now
ORLANDO, FL
Join thousands of fundraisers, marketers, administrators, executives and industry thought leaders from across the social good community to
push your practice, get inspired by today’s trends and tomorrow’s tech innovations and become part of a community like no other.
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NONPROFIT STORYTELLING CONFERENCE
nonpro tstorytellingconference.com
DATES
October 15-17
RATES
$695
Early Bird
[Ends March 23]
$1,195
HYATT REGENCY ORLANDO
ORLANDO, FL
The #1 conference on how to use storytelling to raise more money in less time. This year is about helping you implement new strategies faster than ever. You’ll get more strategies to nd more donors, strengthen donor relationships and raise more money from your current donors.
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RADY CHILDREN’S HOSPITAL FOUNDATION


AHP INTERNATIONAL CONFERENCE
ahp.org/international
DATES
October 17-20
RATES
TBD
MANCHESTER GRAND HYATT
LA JOLLA, CA
The largest gathering of health care development professionals, the AHP Annual International Conference is
the catalyst for growing your network, connecting with peers and sharing new experiences. Leaders in our eld present
educational sessions on industry trends and rst-hand innovative practices. Ensure your own shop stays up to date in the fundraising world by joining AHP for the most exciting health care development event of the year.
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GRANT PROFESSIONAL ASSOCIATION ANNUAL CONFERENCE
grantprofessionals.org/conference
SWISSOTEL
CHICAGO, IL
At the GPA Annual Conference, meet your peers from across the country, network with over 600 other professionals in the eld, learn from top experts by attending some
of the 80 workshops geared towards your skill level and expertise, and gain access to resources and discussions speci cally for those who work with grants.
DATES
November 7-10
RATES
EARLY BIRD ENDS 7/31
$525
GPA Member
$740
Non-member
REGULAR REGISTRATION
$655
GPA Member
$870
Non-member
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ADVANCEMENT RESOURCES
Advancement Resources is the world leader in research-based professional education and breakthrough thinking in philanthropy.
DATES: TBD
FOUNDATION-WIDE TRAINING
TACTICS FOR OPTIMIZING DONOR MEETINGS
A four-hour workshop that focuses on planning for and executing impactful donor meetings. Participants work with a partner
to discuss and develop a micro strategy for their next meeting with a real donor prospect using ve important steps for an effective donor meeting which includes our High-value Questions concept.
BUILDING WORKING RELATIONSHIPS
A one-day workshop for hospital and
health system development staff who work with physicians, nurses, and other health professionals. The emphasis is on concepts, strategies and skills for building strong working relationships with physicians
that lead to increased philanthropic contributions. All content for this workshop is derived from privately-funded research into the dynamics of physician-development professional relationships; how to connect with physicians and build trust; the psyche of physicians as it relates to philanthropy; fears, concerns and predictable questions physicians have about engaging in fundraising; and describing philanthropy
in a way that connects with physicians.
HOSPITAL TRAINING
2-3 training sessions will be offered to doctors and nurses. Space will be limited, but staff are encouraged to join.
HEALTHCARE PHILANTHROPY
This is a three-hour workshop for healthcare professionals who are part of a department, team or unit. Participants experience this workshop as a team, together exploring
the concepts of meaningful philanthropy and how to appropriately and effectively engage patients and family members. The workshop also provides an understanding of donor motivation and grateful patient/family concepts, and addresses ethical issues.
BOARD OF ADVISORS
CONTRIBUTING TO SUCCESSFUL FUNDRAISING
A four-hour workshop that introduces volunteers and trustees to the process of donor development, and the important
role they play in fundraising. The workshop also includes video segments of numerous donors, academic leaders, medical professionals and development professionals discussing their philanthropic experiences. Additionally, participants will learn techniques to carry the organizations vision into the community and ways to discover donors’ stories that match that vision.
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