FINAL REPORT ONLINE BUSINESS (ETR 2583)

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INSTAGRAM REELS
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INSTAGRAM STORIES
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INTRODUCTION TO WHATSAPP

WhatsApp founded by Brian Acton and Jan Koum. In January 2009, after purchasing an
iPhone and realizing the potential of the app industry on the app store, Koum and Acton began
visiting Koum’s friend Alex Fishman in West San Jose to discuss a new type of messaging app
that would show “statuses next to individual names of the people”. They realized that to take
the idea further, they would need an iPhone developer. Fishman visited RentACoder.com,
found Russian developer Igor Solomennikov, and introduced him to Koum.

Koum named the app WhatsApp to sound like "what's up". On February 24, 2009, he
incorporated WhatsApp Inc. in California. However, when early versions of WhatsApp kept
crashing, Koum considered giving up and looking for a new job. Acton encouraged him to wait
for a "few more months". In June 2009, Apple launched push notifications allowing users to
be pinged when they were not using an app. Koum changed WhatsApp so that everyone in
the user's network would be notified when a user's status is changed. WhatsApp 2.0 was
released with a messaging component and the number of active users suddenly increased to
250,000. Although Acton was working on another start up idea, he decided to join the
company. In October 2009, Acton persuaded five former friends at Yahoo! to invest $250,000
in seed funding, and Acton became a co-founder and was given a stake. He officially joined
WhatsApp on November 1. After months at beta stage, the application launched in November
2009, exclusively on the App Store for the iPhone. Koum then hired a friend in Los Angeles,
Chris Peiffer, to develop a BlackBerry version, which arrived two months later. Subsequently,
WhatsApp for Symbian OS was added in May 2010, and for Android OS in August 2010. In
2010, WhatsApp was subject to multiple acquisition offers from Google, which were declined.

To cover the cost of sending verification texts to users, WhatsApp was changed from a free
service to a paid one. In December 2009, the ability to send photos was added to the iOS
version. By early 2011, WhatsApp was one of the top 20 apps in Apple's U.S. App Store. In
April 2011, Sequoia Capital invested about $8 million for more than 15% of the company,
after months of negotiation by Sequoia partner Jim Goetz. By February 2013, WhatsApp had
about 200 million active users and 50 staff members. Sequoia invested another $50 million,
and WhatsApp was valued at $1.5 billion. Sometime in 2013, WhatsApp acquired Santa Clara
based start-up, SkyMobius, the developers of Vtok, a video and voice-calling app. In a
December 2013 blog post, WhatsApp claimed that 400 million active users used the service
each month.

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TEMPLATE CATALOGUE
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SUGGESTIVE, UPSELL, BULK, CUSTOMER TESTIMONI AND CLOSE SALES
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BROADCAST
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WHATSAPP GROUP & DATE CREATED
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INTRODUCTION TO WIX WEBSITE

Wix was founded in 2006 by Israeli developers Avishai Abrahami, Nadav Abrahami, and Giora
Kaplan. Headquartered in Tel Aviv, Wix was backed by investors Insight Venture Partners,
Mangrove Capital Partners, Bessemer Venture Partners, DAG Ventures, and Benchmark
Capital. The company entered an open beta phase in 2007 using a platform based on Adobe
Flash. April 2010 Wix had 3.5 million users and raised US$10 million in Series C funding
provided by Benchmark Capital and existing investors Bessemer Venture Partners and
Mangrove Capital Partners. In March 2011, Wix had 8.5 million users and raised US$40 million
in Series D funding, bringing its total funding to that date to US$61 million.

In June 2011, Wix launched the Facebook store module, making its first step into the social
commerce trend. In March 2012, Wix launched a new HTML5 site builder, replacing the Adobe
Flash technology. In October 2012, Wix launched an app market for users to sell applications
built with the company's automated web development technology. Wix's software
development kit lets app developers create and offer web apps to Wix users.

By August 2013, the Wix platform had more than 34 million registered users. On 15 May 2014,
Wix launched the WixHive API which allows Wix apps within a user web site to capture and
share their visitor data such as contact information, messages, purchases and bookings with
other installed apps within the same web site. In August 2014, Wix launched Wix Hotels, a
booking system for hotels, bed and breakfasts, and vacation rentals which use Wix websites.
Wix Music was launched in 2015 as a platform for independent musicians to market and sell
their music. Wix Restaurants was launched in 2016.

In December 2017, Wix Code, an API for adding database collections and custom JavaScript
scripting, was released. In March 2020, Wix Code was re-brand to Corvid API. Then, in January
2021 re-branded from Corvid to Velo, to avoid resemblance to the ongoing COVID-19
pandemic. As of June 2020, with the continuous improvement to its features updates and
releases, Wix claims it has more than 180 million registered users from 190 countries around
the world. At the end of 2020, and as a result of Adobe's decision to end their support for the
Flash Player, Wix stopped allowing their users to create websites in the Flash Editor as well
as getting support for the Flash sites and deleting all the Flash sites, thus officially ending the
life of Wix's first product.

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VISCOFF.IQAH WEBSITE
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RECEIPT
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APPENDIXES
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VISCOFF
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BABY VISCOFF
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COMBO SET
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