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Day 4_AdWords_Fundamentals_Day_04_v2.0

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Published by Repro Graphics, 2021-10-19 04:11:51

Day 4 - AdWords Fundamentals

Day 4_AdWords_Fundamentals_Day_04_v2.0

FUNDAMENTALS OF ADWORDS

SUMMARY

Fundamentals of AdWords–
Day04

FUNDAMENTALS OF ADWORDS > SUMMARY

Key points discussed in this module is:

o Understanding of why an ad is shown in particular position as

interplay of Quality, Rank and Relevance of Ads

o Setting up the bids and budget types
o Different ways you can target your ads
o Using extensions to enhance efficacy of your ads
o AdWords policies and approval process that you need to keep

in mind

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