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Published by Harmonia Norah, 2017-09-06 05:12:37

UMediaPack2017

UMediaPack2017

MAGA ZINE

P A C KM e d i a
2017

umagazine.ie Facebook.com/U Magazine Twitter @ U_Magazine Instagram @U_Magazine Snapchat @U_Mag

U Magazine Audience

The U Audience is made up of women aged 20-35, they have high disposable
income and are consumed by all things fashion and beauty.

The U reader had always been on top of the latest trends, from fashion to
lifestyle she’s ahead of the style curve, and so are we.

A leader in the field of creative content SOLUTIONS and innovative brand
campaigns, U magazine is the go to publication for women in the know.

We’re set to take 2017 by storm!

Key Features

Facts & Figures FEBRAURY SEPTEMBER
The New Year The Hair Issue
Monthly Publication
U Magazine is Ireland’s No.1 actively purchased Better You Issue OCTOBER ON SALE 30
glossy magazine*
Circulation: 24,134 (ABC)* MARCH AUG
Subscription: 1,000 and growing The Take Control
Readership: 90,000 approx. The BIG Fashion
Age: 25-35 Issue Issue
ABC1
APRIL ON SALE 01 MAR NOVEMBER ON SALE
*Source – ABC Jan-Dec 2016 Active Sales The Accessories
04 OCT
Issue
The Feelgood Issue
MAY ON SALE 05 APR
DECEMBER ON SALE
The BIG Fashion
Issue 01 NOV

JUNE ON SALE 03 MAY The Gift Issue
The Festival Issue
JANUARY 2018 ON
JULY ON SALE 31 MAY
The Beauty Issue SALE 29 NOV

The Party Issue
AUGUST

The Irish Issue

Over 15K likes 25+K followers 15+K followers UNIQUE USERS XXXXXXXXX

Interesting Stats about
U Magazine Readers

99% 77%
are FEMALE VISIT THE GYM 3+
Of these TIMES WEEKLY

61% 88%
earn more than 30K are CHILDLESS
88%
50% 62%
HAVE PURCHASED
are SINGLE PRODUCTS BASED ON are worried about
expression lines & first
62% ADVERTISING THEY
SEE IN U MAGAZINE signs of ageing
have spent over €200
on a single item 75% 73%

69% BUY U Magazine for the buy beauty products
fashion and beauty and every month
CARE ABOUT
SKINCARE BUT ARE because it’s IRISH 78%
OVERWHELMED WITH
62%
INFORMATION
travel abroad more than ARE AGED BETWEEN
twice a year 21 & 39

Advertisement U PARTNER PROMOTION "Hide all signs of the night
Opportunities before with this baby!"
FESTIVAL FIT Rouge Laque Lip in #001 Majes Pink,
Display Advertising Here it is, the ultimate festival makeup kit RRP €12.50, Bourjois Wake Me Up Concealer,
Creative Content Solutions RRP €7.50, Rimmel

Native Advertising loWvee!
Bespoke Partner Promotions (Advertorials)
"Apply powder after foundation to
Reader Trials
Sponsorships stop shine ruining your selfies!"
Supplements & Exclusive shoots We all know
Fashion & Beauty Shoots the drill: Java Rice Powder,
Reader Events - instore and stand alone day one RRP €12.99, Bourjois
Partnerships sees you at
We offer bespoke 360° campaigns creating strong brand your most
awareness and editorial coverage festi-fit, bright eyed and
bushy-tailed; by day three
At Umagazine.ie, we offer tailored, customised digital campaign packages which
aim to effectively engage your brand with our audience. Our bespoke campaigns you’re a festi-failure with

optimise your message, engage with the U audience and strengthen brand puffy skin, dark circles and
awareness. We can facilitate and create 360° campaigns across our print and digital
platforms, ensuring maximum impact for your brand. Umagazine.ie is complemented cakey makeup applied in a

by further digital support through our social media dark sweaty tent. Just us?

Sponsorship & Events Well we’re here to turn that

U Highstreet Style Awards (7th Year) – October Airbrush Legs expectation on the head
SS17 & AW17 Lookbook – May & September Mousse, RRP €13.95,
30 under 30 – July Sally Hansen and have you looking more

loWvee! gorgeous than Gigi with

the ultimate VIP festival

kit. And that’s VIP for Very

Important Product by the

way - because you cannot

survive another festival

without packing these

babies. They’re easy to use,

easy to apply and best of all,

actually work!

Kate Sculpting Kit, Healthy Mix
RRP €8.95, Rimmel Foundation,
RRP €12.95,
Bourjois

"Mascara with a mirror?
Hell yes! Goodbye smudging,
hello luscious lashes!"

Volume Reveal
Mascara, RRP €12.95,
Bourjois

Miracle Gel in B Girl, The Only One Matte
RRP €9.99, Lipstick in #500 Take The Stage,
Sally Hansen RRP €8.99, Rimmel

58 | U MAGAZINE | JUNE "Hide those tired eyes behind
brightly coloured lips..."

Rates & Sizes Important dates

Advertisement Location FEBRUARY
Copy Deadline
LOCATION RATES On Sale 17 Dec 2017
MARCH 01 Jan 2017
Double Page Spread €6,490 Copy Deadline
On Sale 22 Jan 2017
Outside Back Cover €3,960 APRIL 02 Feb 2017
Copy Deadline
Inside Front/Back Cover €3,960 On Sale 19 Feb 2017
MAY 01 Mar 2017
Full Page €3,520 Copy Deadline
On Sale 24 Mar 2017
Half Page €1,980 JUNE 05 Apr 2017
Copy Deadline
Third Page €1,650 On Sale 22 Apr 2017
JULY 03 May 2017
Quarter Page €1,100 Copy Deadline
On Sale 20 May 2017
Advertisement Sizes AUGUST 31 May 2017
Copy Deadline
SPECIFICATION HEIGHT WIDTH On Sale 24 Jun 2017
SEPTEMBER 05 Jul 2017
DPS 297 mm 450 mm Copy Deadline
Trim 307 mm 460 mm On Sale 22 Jul 2017
Bleed 270 mm 420 mm OCTOBER 02 Aug 2017
Type Area Copy Deadline
On Sale 19 Aug 2017
FULL PAGE 297 mm 225 mm NOVEMBER 30 Aug 2017
Trim 307 mm 235 mm Copy Deadline
Bleed 270 mm 195 mm On Sale 23 Sep 2017
Type Area DECEMBER 04 Oct 2017
Copy Deadline
HALF PAGE 267 mm 95 mm On Sale 21 Oct 2017
Vertical 130 mm 195 mm JANUARY 2018 01 Nov 2017
Horizontal Copy Deadline
On Sale 18 Nov 2017
THIRD OF PAGE 267 mm 61 mm 29 Nov 2017
Vertical boxed 85 mm 195 mm
Horizontal boxed

QUARTER PAGE 130 mm 95 mm
Vertical boxed 62 mm 195 mm
¼ Horizontal strip 267 mm 52 mm
¼ Verticall strip

Contact Us LOG ON TO
HARMONIA.IE
EDITOR COMMERCIAL MANAGER
Aisling O’Toole Niamh Ryan TO FIND
e: [email protected] e: [email protected] OUT ABOUT
t: +353 (0) 1 240 5308 t: +353 (0) 1 240 5309 OUR OTHER
AWESOME
ART DIRECTOR AD PRODUCTION MANAGER
Margaret Bourke Kelly Smith TITLES
e: [email protected] e: [email protected]
t: +353 (0) 1 240 5320 t: +353 (0) 1 240 5300

Please supply high resolution PDFs by email or FTP to Kelly Smith, e: [email protected] FTP details available on request, essential if file size exceeds 10 megabytes
U Magazine, Harmonia Ltd, Rosemount House, Dundrum Road, Dundrum, Dublin 14.


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