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Woman's Way Media Pack information 2018

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Published by Harmonia Norah, 2018-07-23 10:58:13

WW2018 Mediapack

Woman's Way Media Pack information 2018

2018 MISSION REACH AUDIENCE PARTNERSHIPS RATES
media
pack

Publisher
of the Year

OUR MISSION

Reader engaged

Woman’s Way is devoted to women in Ireland and
looks to inspire, engage and converse with them
about all aspects of their lives. From fashion to
style, beauty, parenting, food, health, personal
growth and more, it’s all in Woman’s Way.

We motivate and applaud our readers’
experiences and look to assist with hints,
tips and real life advice on how to get
the best out of life and enjoy the journey.

Woman’s Way ireland’s
is credible and TRUSTED
reliable and woman’s
reflects women weekly
in Ireland in 2018

- Áine Toner, Editor

“1 MILReaLch ION
women in Ireland

Grow your customers
GET INVOLVED

editorial calendar

MAY

JANUARY FEBRUARY MARCH APRIL ISSUE 17 JUNE

ISSUE 9 ISSUE 13 Fashion and
Beauty special
New season Food special
On sale April 24
On sale February 27 On sale March 27
ISSUE 1 ISSUE 5 SS18 fashion and beauty Easter seasonal bakes Beauty must-haves under ISSUE 22
trends – what to wear €30 and style under €100
Horoscope special Food special ISSUE 14 Travel special
ISSUE 10 ISSUE 18
On sale January 3 On sale January 30 Wedding special On sale May 29
Russell Grant’s exclusive Feed your family Mother’s Day issue Food special Revealed – your last
for under €50 On sale April 3 minute travel deals at
horoscopes for On sale March 6 Dream getaways; On sale May 1
WW readers ISSUE 6 Gifts for Mum, learning destinations of a lifetime; Gluten/dairy/sugar free home and abroad
from your mum’s health, the real wedding guide;
ISSUE 2 Health special afternoon tea recipes mother of the bride/groom recipes ISSUE 23
and guest dresses
Travel special On sale February 6 ISSUE 11 ISSUE 19 Food special
Focus on heart health ISSUE 15
On sale January 9 for our Valentine’s issue Knitting and Money special On sale June 5
The ultimate guide to craft magazine Health special BBQ focus – what to wear,
booking your 2018 break ISSUE 7 On sale May 8 how to store, how to cook
On sale March 13 On sale April 10 Understanding pensions
ISSUE 3 Fashion and Free eight-page Family health – the signs safely
beauty special mini magazine and symptoms you need to
Parenting special ISSUE 20 ISSUE 24
On sale February 13 ISSUE 12 look out for
On sale January 16 Timeless fashion buys Knitting and Father’s Day
The importance of play under €50 and best in Parenting special ISSUE 16 craft magazine
and up to date advice from On sale June 12
parenting expert, Una Rice beauty news On sale March 20 Parenting special On sale May 15 Gift guide; men’s health
The ultimate Free eight-page
ISSUE 4 ISSUE 8 On sale April 17 mini magazine focus; manly recipes
parenting guide Overcoming exam stress
Knitting and Parenting special ISSUE 21 ISSUE 25
craft magazine
On sale February 20 Parenting special Parenting special
On sale January 23
The parenting gadgets and On sale May 22 On sale JUNE 19
Free eight-page products that will enhance Teen spirit – Talking to your
mini magazine understanding teenagers child about… death/
your life – today! disappointment/separation

editorial calendar

JULY AUGUST OCTOBER

ISSUE 26 SEPTEMBER NOVEMBERISSUE 39 DECEMBER
Grandparents special
Fashion and On sale September 25
beauty special ISSUE 31 ISSUE 35 ISSUE 44 ISSUE 48
Grandparents rights,
On sale June 26 Money special Health special how to talk with your Parenting special Festive fashion
Last minute holiday and beauty
On sale July 31 On sale August 28 grandchildren On sale October 30
packing – sorted Dealing with debt Dates for your diary – Parenting experts answer On sale November 27

ISSUE 27 ISSUE 32 autumn check-ups ISSUE 40 the A-Z of parenting Find the perfect party
ISSUE 36 outfit for all shapes;
Health special Fashion and Food special ISSUE 45 ultimate festive beauty
beauty special Travel special
On sale July 3 On sale October 2 Knitting and ISSUE 49
Holiday health On sale August 7 On sale September 4 craft magazine
Preview of AW18 trends Fiendishly good Halloween Festive health
ISSUE 28 inspired meals On sale November 6
ISSUE 33 Free eight-page On sale December 4
Knitting and Must-have midterm breaks ISSUE 41 mini magazine Prepare your body
craft magazine Parenting special ISSUE 37 for the party season
Health special ISSUE 46
On sale July 10 On sale August 14 AW18 fashion and ISSUE 50
Free eight-page Back to school focus beauty trends On sale October 9 Christmas gift guide
mini magazine – uniforms, health, Breast cancer special Annual 2017
schoolbags and stationery On sale September 11 On sale November 13
ISSUE 29 Him, her, kids, teens, On sale December 11
ISSUE 34 What to wear from the ISSUE 42 parents, bookworms, The best of 2017; celebrity
Food special high street gardeners all catered for
Food special Fashion and Christmas wishes; New
On sale July 17 ISSUE 38 beauty special ISSUE 47 Year’s party food
The perfect picnic food On sale August 21
School meals focus Knitting & craft On sale October 16 Cook a WW Christmas ISSUE 51
and food hygiene – lunchboxes to love, magazine Everything under €100
dinners to devour On sale November 20 Your future
ISSUE 30 On sale September 18 ISSUE 43 An ultimate guide to the 2019 magazine
perfect festive feast – and
Parenting special Free eight-page mini Travel special On sale December 27
magazine dedicated to all the trimmings
On sale July 24 knitting and craft patterns On sale October 23
The good, the bad and
the ugly of parenting and tips Christmas preview
of travel deals

editorial pillars

beauty “We talk to style
food
health & the decision makers
wellbeing of the home...“

and they respond

parenting

lifestyle

partnerships “Weekly

?? tHheerse ucomnesSoltansuncarehasyourskinsortedforsummer readership
We all know that if we’re jetting off of 164,000*
BOYS ZONE Partner promotion 20% Partner promotion or staying local, sun protection is PPaarrttnneerrpprroommoottiioonn
ebvigeDBgreaetpsClhroeahacamriantnlAdmtekdirrnsoneebtnnntoeoLsttotetwtiinssvteesernaltnrohewawn a necessity. Each summer, we are 100%*
The theme: Timberland Boys blue pu a wiXthOYthAFiGsFc5ode tempted to look at the new kids on L k! 5pG-rsuotataerracUntiVtoAnd Soltan Once Kids
Little Legends gilet €63 the (sun)block and it can be hard to 3 hours Waterplay
Boss pique blazer from €140 Losan boys stripe knit €21 nmoodntcohromeDiscpouubcnoltincvadatilitioidonnf.osTreA1r0pmpdslayaynsdfrom keep up. What we need is product We’re here to protect Hypoallergenic Suncare Lotion SPF30+
Losan boys check shirt €18 The brands: Billybandit chinos €33 innovation delivering unbeatable (€12.50/200ml)
Let little people look as Guess, Billybandit, Biker Jacket €77.50 Shell top €22.50 protection – and whatever kind of For over 75 years, Soltan has been One application of this easily absorbed
smart as the big people Timberland, Ralph PRODUCT CODE: TK610GM PRODUCT CODE: sun protection you’re looking for, protecting skins from the sun. lotion provides up to six hours of sun
with boyswear at Arnotts. Lauren AV459GM Soltan, exclusive to Boots stores and It produced the first – and only protection and three hours water resistance.
Perfect for the stylish man- Bag that rock-chick vibe this www.boots.ie, has you sorted. – UVA star rating system, now
in-the-making. Smart The colours: season with this PU biker is drop-sleeve widely used across the suncare Soltan Invisible Cooling
tailoring, cool as heck and Forest green, red, jacket. Fashioned in a classic shell top is the Price conscious industry. Tried and trusted, Head & Hair Suncare
utterly wearable? Check, navy, pumpkin, black, this must-have jacket perfect wardrobe fromPSROROLATDNAUGNC€E’TS5S all Soltan products still boast a
check and check. bordeaux features an asymmetric zip and staple piece this 5-star rating, the highest level of Spray SPF30 (€5/75ml)
seam detailing to the body for a protection against UVA. Don’t forget your scalp when it comes to
mod outfit upgrade season adequate sun protection. The sun spray
We’re here to inform o ers protection to prevent hair damage and
Miniature GIRLS Mini Miss KG Superstar Jersey top €45 Stripe jumper €45 colour fade, as well as 5-star UVA protection. “
Style Heroes WORLD from €90 PRODUCT CODE: PRODUCT CODE: YI402GM You can still tan while using an SPF
EH533GM 50+ product. It may be a few more Soltan Family Pack Suncare Lotions
The theme: Sparkly, fun, floral and fabulous, girls will feel like every is stripe jumper is a days to appear but will last longer, SPF15 200ml and SPF30 200ml
Flower Power day is dress-up day with this new collection at Arnotts. Jersey top with great transitional piece plus you’ll have protected your skin Kids Suncare Lotion
From ballerina-inspired tulle and cosy cardis to funky pretty chiffon that is perfect worn against excessive damage. You do not SPF50+ 200ml
kicks and Sunday best, they’ll be rushing to get dressed. overlay and split layered or simply on its need to compromise either sunbathing A ersun
back detail. own for warmer days. It opportunities or skin protection. 200ml
has been made from tape (€20)
Mini Miss KG Galactic yarn, has long sleeves, We’re here to innovate A fantastic four pack of essential sun
from €65 drop shoulders and a step products contained in a handy zipped
back hem Soltan is constantly developing bag for ease of transportation. Each
Rachel Riley rose dress €116 products using the latest technology adult bottle contains on average six
With the largest Childrenswear Department in Tote bag €42 to meets its customers’ needs. e applications; each kids lotion contains
Dublin, Arnotts is the only location for stylish kids PRODUCT CODE: Soltan Once Face range contains an average of 13 applications.
The brands: Blouse €49 BC854GM Asymmetric dress €49 an added anti-ageing complex
BABY ABOUT TOWN Guess, Le Chic, Billieblush, PRODUCT CODE: PRODUCT CODE: KY880GM while the Soltan Protect & Tan has Soltan Kids Protect & Go
Rachel Riley AV961GM Keep your essentials an innovative ingredient to help Mini Lotion
stored the stylish way An essential for your wardrobe is stimulate the body’s natural tanning SPF50+ (€4.50/50ml)
this asymmetric dress. A hanky hem production. e Soltan Invisible Ideal for on-the-go sun protection,
The colours: is long in this fun striped silhoutte, this stretch jersey dress is Cooling Suncare Spray will offer a apply 15 minutes before going
Navy, cream, light blue incredibly flattering in stripe. Dipped refreshing cooling effect while still into the sun, then reapply a er
and pink Billieblush floral cardigan sleeve, pussy- tote bag side hem panels and a three-quarter protecting hair and skin. swimming and toweling. Soltan’s
€46 length sleeve kids range is developed especially
Prepare for everyone you know to ‘awhhhh’ when they see Billieblush sequin tutu €46 bow blouse for younger skins.
your baby in one of these super cute outfits from Arnotts. Heels €69.99
is the perfect PRODUCT CODE: PE544PX Soltan Baby Lotion
SPF 50+
transitional e embroidery trend isn’t going We’re here for
away soon and these cut out the whole family (€5/200ml)
piece for your For the most vulnerable in the family,
boots are the perfect way From young to old, the Soltan range
wardrobe. is Longline dress €39 to incorporate it into your will help protect the whole family. this moisturising suncare lotion will
staple is a real PRODUCT CODE: YI766GM From Soltan Dry Touch, which is water help protect against harmful rays.
day to night wardrobe. e contrast and sand resistant, to its hypoallergenic
heel adds a modern range, Soltan Sensitive, there’s
piece that can is longline dress is made Western feel while the something for everyone.
cut out sides and
be dressed up from ribbed fabric that is not embroidered
or down flowers are bang
only comfortable to wear, but on-trend

also very flattering. is piece

is also great worn as a layering

piece under a statement jacket

Guess blouse €58 Billieblush floral dress €65 Catimini floral skirt €70 or cardigan

Boboli dungarees €36 Rachel Riley Rachel Riley Emile Et Rose floral Losan babies baby suit Emile Et Rose Mini Miss KG Galactic from €90 Visit www.oxendales.ie or call 01 830 0600 to place an order and order a catalogue. We’re here to help
coat €124 dress €90 romper €45 €32 knit set €73 Follow us on Facebook, Twitter @Oxendales_Ire and Instagram @Oxendales_Ireland Visit www.boots.ie or speak to a Soltan
suncare expert in store to find the right SPF
TERMS & CONDITIONS FOR DISCOUNTS: Discount applies to Fashion (including accessories), Footwear and Lingerie only and excludes Home and Electrical items. Discount can only be claimed once and not in conjunction with any other for you and your family
o er. In cases of extreme demand we reserve the right to o er an alternative item of equal of greater value. Oxendale & Co Limited t/a Oxendales, Jacamo, Simply Be, & The Brilliant Gi Shop is regulated by the Central Bank of Ireland.
Oxendale & Co Limited is a limited liability company. Telephone: (01) 8300600 / 8300800 Fax: (01) 830333 Directors: B. O’Sullivan, M O’Malley (British) Registered in Ireland No. 263438, Registered O ce: Woodford Business Park
Santry Dublin 17

WW41 Arnotts DPS APPROVED.indd 2 05/10/2017 16:56 WW41 Arnotts DPS APPROVED.indd 3 05/10/2017 16:56 WW10_Oxendales D2.indd 1 02/03/2017 11:35 WW26 Boots DPS_Approved.indd 2 21/06/2017 10:13 WW26 Boots DPS_Approved.indd 3 21/06/2017 10:15

Ryeocuhrahrgeearing Partner promotion “I loved 89%* Partner promotion
it, the texture,
WOMANSWAY.IE 9 smell the way it loved the way it “It’s a
09/02/2017 12:42 glided onto my skin, felt on the skin very rich cream
very impressed with (I thought) so you
Specsavers audiologists recommend that the result as my skin only use a little at a
anyone over the age of 55 has a hearing test every feels and looks time so it lasts a
year as part of a regular health care routine long time, so good
great” value for money
– Tired of fiddling with e sleek and compact drawing attention to the “Very
The early bird beats batteries and tricky charging unit plugs into a aids. e new Cellion primax impressed “I really enjoyed too”
the school rush little buttons on your power source via a universal hearing aids are now available with the product using Nivea Q10.
– hearing aids? A new micro USB port, making it at Specsavers Audiologists overall, great It was instantly 89%*
20% off* hearing aid with rechargeable easy to use anywhere and stores across the country. moisturiser without absorbed and both
batteries is now available at suitable for travel. e hearing being too heavy or face and neck felt would recommend to
school uniforms Specsavers Audiologists. aids immediately begin Specsavers Audiologists moisturised family and friends
charging when placed into the recommends that anyone over greasy” all day”
*Excluding Footwear, accessories, underwear, hosiery and school coats. Offer ends 4th July. One of the latest contactless charger docking the age of 55 has a hearing test 90%Not surprisingly
WW_Ad specs template.indd 1 innovations in hearing aid ports. To ensure maximum every year as part of a regular readers tried and tested 100%* *
technology, the Signia Cellion power the Cellion primax health care routine. the NIVEA Q10 day cream
primax means that users no automatically turns off when of readers would be of the readers
longer have to worry about charging and reactivates To book a free hearing test The readers have voted and this is what they have to say: encouraged to try would purchase
replacing the batteries every when removed. or for more information other products in in future
few days. visit www.specsavers.ie/ the range such as
A full charge takes just hearing. The Specsavers the night cream
e convenience and four hours. ey can simply Hearing Check App is also
simplicity of rechargeable be left to charge overnight, free to download on the
hearing aids will be a relief just like you might do with a App and Play store on
to those with hearing loss mobile phone. Alternatively, iOS or Android devices,
that are concerned about the if you are on the go, a quick and advises whether
practical impacts that aids 30-minute charge will a full check in store is
could have on their active provide seven hours of recommended.
lifestyles. hearing aids use. e charger
even dehumidifies the “ e hearing “Found it From the iconic NIVEA
For those that struggle hearing aids to ensure their aid can also very hydrating Q10 Plus Anti-Wrinkle Day
with dexterity issues in their long term performance and be discreetly - the end results are Cream to the hardworking
hands, rechargeable hearing preservation. controlled” spectacularly good CC Cream that ensures a
aids can help offer a hassle- in such a short period more even complexion, from
free solution to hearing loss. e hearing aid can also of time - highly the intensively caring Anti-
be discreetly controlled recommended for Wrinkle Night Cream to the
With a battery life of 24 via the touchControl App1 replenishing Serum Pearls, the
hours between charges, or miniPocket2 remote cost” NIVEA Q10 Plus range caters
the Signia Cellion primax control device, which allow for all your skincare needs
offers hearing aid wearers a users to adjust the settings
complete day of clear hearing to their needs in different
before a straightforward environments without
contactless recharging
process.

www.nivea.ie

1Available to download for free from the App Store and Google Play *A Woman’s Way reader panel of 60 women were selected to trial NIVEA Q10 plus daycream
2Sold separately
8 WOMANSWAY.IE

21/06/2017 10:00 a.m. WW07 Specsavers NEW.indd 2 09/02/2017 12:40 WW07 Specsavers NEW.indd 3 WW28 Nivea_DPS_Approved.indd 2 05/07/2017 14:47 WW28 Nivea_DPS_Approved.indd 3 05/07/2017 14:48

* Source – *TGI, September 2013

women worth talking to

76% 88% 61% 81% 78%
have two
readers are or more children bought clothing bought BEAUTY bought FOOD
aged 35-65yrs after seeing it in after seeing it in after seeing it in

woman’s WAY woman’s WAY woman’s WAY

Woman’s Way reader survey Jan 2016

general advertising rates

Publisher
of the Year

Sizes & specs Rates

Specification Height Width Double page spread €6,700
Outside back cover €4,000
DPS Trim 290 mm 460 mm Inside front/back cover €4,000
296 mm 466 mm Full page €3,600
Bleed 246 mm 436 mm Half page €1,900
Third page €1,500
Type area Quarter page €1,100

Full page Trim 290 mm 230 mm
Bleed 296 mm 236 mm
Type area 246 mm 206 mm

Half page vertical Trim 290 mm 112 mm
Bleed 296 mm 118 mm
Type area 264 mm 86 mm

Half page horizontal Boxed size 120 mm 206 mm Please supply high resolution PDFs by email
or FTP to Simon Baillie, e: [email protected]
Third page vertical Boxed size 246 mm 65 mm
Third page horizontal Boxed size 78 mm 206 mm Please ensure that PDF files are compliant/exported
with the Pass4Press Version10 Workflow.
Quarter page Boxed size 120 mm 100 mm See: www.ppa.co.uk/resources/guides-and- 2018
Quarter page strip (H) Boxed size 57 mm 206 mm standards/production/pass4press/ RATE
Quarter page strip (V) Boxed size 246 mm 48 mm CARD
FTP details available on request,
essential if file size exceeds 10 megabytes

Woman’s Way Magazine,
Harmonia Ltd., Rosemount House,
Dundrum Road, Dundrum, Dublin 14, Ireland.

sales contacts and extensions

Commercial & media BRAND EXTENSIONS

Nöelle Kelly

e [email protected]
t +353 (0) 1 240 5329

Editor

Áine Toner Knitting magazine Cooking magazine

e [email protected]
t +353 (0) 1 240 5318

Design

Karl O’Toole

e [email protected]
t +353 (0) 1 240 5335

Rosemount House, Dundrum Road, Dundrum, Dublin 14, D14 P924, Ireland t (01) 2405300


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