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Published by BW Businessworld, 2024-01-23 03:36:58

BW Healthcare Feb 2023 ebook

A Promising Year Ahead

BW HE ALTHCARE JAN-FEB 2024 51 EMBRACE JOY, FIND YOUR PASSION Hydration Hero: Keep a trusty water bottle by your side. Regular sips keep you energized, focused, and ready to slay any task Lunchtime Oasis: Don't eat at your desk! Take a proper lunch break, step away from the work battleffeld. Nourish your body and soul with mindful meals Snack Smarts: Ditch the sugar grenades and choose healthy allies. Nuts, fruits, or yogurt will keep your energy levels up and your mind sharp FUEL YOUR INNER FLAME CONNECT AND REFLECT Buddy Up: Build relationships with colleagues. Share mindful moments, a walk, or a laugh. Social connection is a vital armor against stress and isolation Gratitude Gram: At day's end, refflect on three things that went well. Write them down. Celebrating small victories fuels resilience and keeps your spirit soaring Tech Sunset: Create a relaxing nighttime routine that excludes screens for at least an hour before bed. Read a book, take a warm bath, prepare for sleep like a warrior Sleep Sanctuary: Make your bedroom a haven of darkness, quiet, and cool air. Invest in blackout curtains, earplugs, and a comfortable mattress PRIORITIZE SLEEP, RECHARGE YOUR BATTERY Laugh Break: Find humour in everyday moments. Share a joke with a colleague, watch a funny video, and let laughter be your secret weapon against stress Passion Project: Make time for activities you enjoy outside of work. Whether it's painting, playing music, or simply spending time outdoors, nurture your passions Source: Industry Report


SCAN FOR REGISTRATION 7th fifffflfflffiflfi EMINENT JURY 24 FEB 2024 THE IMPERIAL, NEW DELHI DR ANNURAG BATRA Chairman & Editor-in-Chief, BW Businessworld & Founder, Exchange4Media SUNIL THAKUR Partner, Quadria Capital SANJIV NAVANGUL Managing Director, BSV HARBINDER NARULA CEO, BW HealthcareWorld & CEO, BW WellbeingWorld NADIRA CHATURVEDI Co-chair Patients for Patient Safety Foundation SUDHIR MISHRA Founder, Trust Legal DR SUNIL K KHETARPAL Director, Association of Healthcare Providers India (AHPI) PROF DR RAVI WANKHEDKAR Past National President Indian Medical Association, Past Treasurer World Medical Association, Professor of Surgery, Government Medical College Maharashtra DR URVASHI PRASAD Director, NITI Aayog DR S PRAKASH Chairperson, Health Committee of General Insurance Council , Advisory Committee Member of NABH , Co-Founder and former MD of Star Health Insurance K GANESH Serial EntrepreneurPromoter - Big Basket, Bluestone, Portea Medical and Homelane EVENT PARTNERS EVENT SPONSOR HEART CARE PARTNER


SUNIL THAKUR Partner, Quadria Captial DR HARSH MAHAJAN Founder & Chief Radiologist, Mahajan Imaging & Labs RAJ GORE CEO HCG Hospital GAUTAM KHANNA CEO, PD Hinduja Hospital DR SANJEEV SINGH Medical Director of Amrita Institute of Medical Sciences & Research Centre, Faridabad and Chief Medical Superintendent at Amrita Institute of Medical Sciences SANJEEV VASHISHTA MD & CEO Pathkind Diagnostics DR VIJAY AGGARWAL President, CAHO SUJIT PAUL Group CEO Zota Healthcare VIVEK SRIVASTAVA Founder & CEO HCAH SIDDHARTH SRINIVASAN CEO Lupin Therapeutics SUNIL KHURANA Managing Director BPL Medical Devices POWER SPEAKERS RECOGNISING THE TRAILBLAZERS IN THE HEALTHCARE ECOSYSTEM For Registration: Shweta Srivastava, +91 84482 75450, [email protected] For Sponsorship: Nitin Pawar, +91 94566 39006, [email protected] For Speaking Opportunity: Sanjana Deb, +91 89101 72015, [email protected] For Queries on Stall Booking and Escalation of Issues: Bilquis Naqvee, +91 99103 82910, [email protected] DR AJAY SWAROOP Chairman - Board of Mangement, Sir Ganga Ram Hospital DR T S KLER Chairman Cardiology BLK - MAX Hospital


54 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM COLUMN By Kamna Chhibber S tress impacts moods, takes away productivity, affects relationships, and impedes functioning. There are certain professions where the stress levels experienced by individuals tend to be particularly high and can create a substantial strain on the individuals working within those spaces. Healthcare is a profession where people involved in its functioning, be it medical, paramedical, or administrative, can experience exceedingly high levels of stress. This substantively high level of stress is most predominantly associated with the fact that the work involves taking care of the health and wellbeing of other human beings. There is a continual pressure to perform to the best and do that which may be considered unachievable. Attempting to beat the odds is one of the foremost tasks confronting every professional who is employed by a healthcare organization. There is constant scrutiny and an answerability that is unrelenting and needs people to function to their best regardless of what may be going on with their own individual selves. Additional factors that contribute to this constant pressure and, as a result, the high levels of stress and strain include: Healthcare Provider’s Stress Levels • A 24-hour work cycle characterises the work that is done by professionals working in healthcare. It continually impacts individuals as they may struggle to find ways to get a break. • An inability to refuse is often a challenge that healthcare professionals experience. They are expected to find ways to resolve concerns that can be unsolvable or exceptionally difficult, thus depleting the person who is working to resolve them. • The direct human interface and having to manage the emotional experiences of those who are affected by varying circumstances are difficult and take a toll on the individuals who work in healthcare. • There is a need to continually update and upgrade skills, which poses a unique challenge alongside the regular day-to-day routines and tasks that need to be taken care of. • Having to face the cycle of life and death is extremely challenging. It affects and impacts in many ways, can lead to an upsurge of difficult emotions, or even lead to an experience of numbing. Stress is a word often used in common parlance. Child or adult, everyone identifies with feeling and being stressed


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 KAMNA CHHIBBER The author is a consultant clinical psychologist, Head - Mental Health, Department of Mental Health and Behavioural Sciences, Fortis Healthcare • Maintaining a balance between work and personal life can be very difficult, given that there can be an emerging situation that needs to be looked at, at any given moment. • Taking care of oneself can get compromised due to the demands of work and the need to also look at those who are at home. These stressors need to be effectively support is always available when you go through challenging circumstances. • Speak to colleagues if there are difficult experiences at the workplace to gain perspective and build understanding of ways of managing and coping with situations. • Be gentle with yourself and considerate of the emotions you may be experiencing. Give yourself time to process situations as they emerge, and when struggling to manage them, take help. A key to managing stress is remembering that every individual around you will be experiencing stress in some form or another. Regardless of what may be happening, it is important to value your experience and be cognizant of the impact it is having on you. Tackling stress and managing it well can ensure that you can prevent burnout and mitigate the chances of the emergence of a mental health-related concern. managed to provide the best quality care and perform to one’s full potential. There are specific ways in which coping with stress and the strain of the routines that healthcare professionals have can be made more effective and efficacious. • Determine your optimum balance. Figure out the point at which you do need to say a no to any more work or responsibility. This is a key aspect in reducing errors and maintaining effectiveness. • Find ways to take small breaks even during work hours. This can be in the form of informal conversations with colleagues, going to the cafeteria, or taking a simple short break to stroll and come back to doing work-related tasks. • Ensure that you do not build any reliance on alcohol or substances of any kind. It impacts physical and mental health. • Focus on your physical health and fitness. Exercise and good sleep, along with healthy nutrition, are keys to feeling good about yourself. • Attempt to integrate some amount of time for passions that you are driven by. Find people with whom you can share these interests and engage in them together. • Always share your experiences. If there are concerns that are emerging at work, do not hesitate to speak with someone. You can choose to speak with a friend, family member, or even a professional. Investing in relationships is a key mechanism to ensure that


56 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM COLUMN By Kunal Sinkar WHO data shows that over 75 per cent of CVD deaths take place in low- and middleincome countries Cardiovascular diseases (CVDs) entail diseases of the heart and the circulatory system, including coronary heart disease, cerebrovascular disease, peripheral arterial disease, rheumatic heart disease, congenital heart disease, deep vein thrombosis, and pulmonary embolism. WHO estimates show 17.9 million people died from CVDs in 2016, representing 31 per cent of all global deaths. Of these deaths, 85 per cent were due to ischemic heart disease and stroke. WHO estimates for the epidemiology of CVDs show that over 75 per cent of CVD deaths take place in low- and middle-income countries, where raised blood pressure happens to be among the most important risk factors for CVDs. Statistics gleaned from WHO data show that in 2016, India reported 63 per cent of total deaths due to non-communicable diseases (NCDs), of which 27 per cent were attributed to CVDs. CVDs also account for 45 per cent of deaths in the 40-69 year age group. As clinicians already know, individuals at risk of CVD demonstrate raised BP, hypertension, diabetes, and hyperlipidaemia/dyslipidaemia, as well as overweight and obesity. Identifying those at highest risk of CVDs also includes chronic smokers, high alcohol intake, a sedentary lifestyle, a strong family history, and high stress, and ensuring they receive appropriate treatment, which can prevent premature deaths. Access to essential NCD treatment and basic health technologies CONFRONTING THE CVD CRISIS


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 57 in all primary health care facilities is essential to ensuring that those in need receive treatment and counselling. Other risk factors that are thought to be correlated with the high prevalence of CAD are high homocysteine levels, ambient air pollution, variations in outdoor temperatures, psychosocial factors, mental health, and higher high-sensitivity C-reactive protein (hsCRP) levels indicating chronic infection and inflammation. The earlier prevalence of CVDs estimates of 10–12 per cent in urban and 4–5 per cent in rural adults is slowly being bridged through rapid urbanisation in India. Data from the Prospective Urban Rural Epidemiology (PURE) study suggests that up to three-fourths of patients with CAD are not on guideline-recommended basic therapy drugs, and this may be one of the major reasons for higher morbidity and mortality, as well as the urbanrural gap closing fast. Furthermore, atherogenic risk factors are significantly higher in urban patients than in rural patients, suggesting increased risk with urbanisation. Some unique strategies are needed to manage CVDs in India’s diverse rural and urban populations, which can be summarised as follows: • CVD threatens to cripple India’s workforce and stunt India’s growth if timely and appropriate public health measures by the government are not instituted. • A government inter-sectoral study group under NITI Aayog needs to be constituted to conduct the study on disease trends, disease burden, its upstream and downstream determinants, and its economic impact. • Policy measures, both by the central and state governments, need to be in place that facilitate, at the grassroots level, easy availability, affordability, accessibility, and desirability of health-promoting foods, increased physical activity in daily living, and the avoidance of tobacco across all sections of society. • To prevent the epidemic of CVD in future generations, marketing and advertising need to be regulated so as to protect children and the migrating poor from being unwittingly lured into unhealthy behaviours and consequently becoming susceptible to chronic diseases. The deaths due to CVDs have been reduced in several developed countries, whereas the same has increased greatly in low- and middleincome countries like India. These countries bear about 80 per cent of the global burden. Mortality associated with CAD in Asian Indians is 20–50 per cent higher than any other population. Hence, all efforts are required to be proactively taken to clearly understand the role of risk factors in the emerging CVD epidemic and for their effective control. General screening for conventional risk factors right from a young age may increase awareness and help promote lifestyle changes that can prevent or slow atherogenesis. The involvement of both Central and state governments in CVD prevention and treatment, is imperative. The Delhi government’s “Mohalla Clinics” can be a role model for the urban settings for prevention, early diagnosis and treatment of CVDs at the primary level. The BMC and Maharashtra government’s “Apla Davakhana” is another example of primary level of CVD early diagnosis and treatment. The “subsidised thalis” for the common man by many state governments, e.g., Indira Thali in Karnataka, Shiv Bhojan thali in Maharashtra, Anna thali in TN, etc can be utilised to provide balanced diets, which can go a long way in prevention of CVDs. Similarly, the “free mid-day school meals” of several states and Centre, can be utilised to provide balanced diet to prevent paediatric obesity and thereby CVDs in future adults. Tele-medicine hubs, portable ECG technology and emerging technology in healthcare, if implemented across the country, can be a boon towards early diagnosis and treatment of CVDs. The PPP model can be adopted for such high-cost projects. Statistics gleaned from WHO data show that in 2016, India reported 63 per cent of total deaths due to NCDs, of which 27 per cent were attributed to CVDs The author is an interventional cardiologist, Holy Family Hospital, Bandra KUNAL SINKAR


Leading the Senior Care Revolution in India in 2024 and Beyond I ndia, the fastest-growing economy in the world, is witnessing a transformative shift in demographics and societal structures. With a substantial portion of our 1.4 billion population being youth, the dynamics of family structures are evolving. Traditionally rooted in joint family systems, the country is now navigating towards nuclear families, spurred by economic growth. As a consequence, the landscape for the well-being of seniors and the elderly demands holistic innovation, particularly in creating care environments outside the conventional hospital setting, where technology is poised to play a pivotal role. The impending demographic shift is undeniable; by 2040, an estimated 16 per cent of India’s population, approximately 24 crore individuals, will be seniors or elderly. While longevity is increasing owing to technological advancements, the quality of life for this demography is at stake. This necessitates a comprehensive approach to their well-being, acknowledging the paradigm shift in societal norms. In this dynamic scenario, the year 2024 holds immense significance, not only for us but for the senior care industry as a whole. Leading the charge in this transformative era, we are poised to embark on several exciting initiatives that underscore our commitment to pioneering positive change. Our foremost endeavor is the introduction of our proprietary AgeTech platform, set to launch in the first quarter of the year. This comprehensive health and active aging platform specifically target active seniors, providing them and their families with a trusted health partner. In a ground breaking collaboration, we are joining forces with a reputed wearable brand to co-launch this product, marking a significant step towards integrating technology seamlessly into the fabric of senior care. At the heart of our model lies a commitment to care. Strengthening this commitment, we are introducing a unique Care Platform driven by technology. This platform will not only enhance our existing robust care assessment and management processes but also ensure the delivery of high-quality care. Through technology, we aim to create a network that connects families, making them an integral part of the care process, fostering a sense of unity and support. Recognizing the diversity of the elderly population, a significant portion of whom belongs to underprivileged categories, we are actively engaging in discussions with local governments. Our goal is to explore avenues to extend our care model to benefit this often-overlooked demographic. In 2024, we are planning to roll out a pilot program in collaboration with the government, aiming to bridge the gap and ensure that quality care reaches every corner of society. As we stand at the cusp of a transformative period in the care of seniors and the elderly, 2024 beckons with the promise of innovation, collaboration, and a renewed focus on the well-being of a significant and growing demographic. By embracing technology, forging strategic partnerships, and extending our care model to the underprivileged, we are not just navigating change; we are pioneering a brighter, more inclusive future for senior care in India. As the year unfolds, we look forward to making a lasting impact, redefining the standards of senior care and setting a precedent for the industry to follow. ADVERTORIAL Rajagopal G Co-Founder & Chief Executive KITES SENIOR CARE 58 BW H E A LT H CA R E FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM


POWER SPEAKERS DR SAMEER SAXENA FRICS, IGBC AP, GEM CP, IOSH, Real Estate Services Leader – India , Marsh & Mclennan Companies Inc KANWAR GILL Director - Real Estate Concentrix AMIT NAGPAUL VP & Head - Corporate Real Estate and Facilities HSBC CAPT SUDEEP GHOSHAL Senior Vice President - Administration & Infrastructure Reliance Capital LT CDR AJIT SINGH YADAV Head Administration & Facilities One97 Communications (Paytm) SHAILENDRA NATH Real Estate Services Independent Consultant SUNIL GAUBA Vice President Expansion Cars24 AMAR SHETYE Global Operations Head – RMG Tata Consultancy Services MAJ AJAY RANDHAWAA Sr Vice President & Group Head - Facility Management & Security Sterlite Power Transmission RAJIV SHARMA Head - Workplace Management  Nykaa RAVINDRA SWAMI Principal Consultant - Head Operations - Information Technology Infra - Large Account, Infosys SAHIBJEET SINGH GREWAL Vice President – Facilities & Projects InterGobe Real Estate Ventures Pvt. Ltd. KAMAL SATSANGI Group Head – General Management & Global Operations Air India NEELAM CHHABRA Assistant Vice President - Facilities Max Life Insurance JAI AGNANI VP Global Head Corporate Real Estate & Facilities EXL DR SANJAY PAI Vice President & Head – Corporate Travel, Aviation & Facilities Management Larsen & Toubro DR ANANTA SINGH RAGHUVANSHI President NAREDCO MAHI SANJAY SHISHODIA DGM - Corporate Administration & Facility Management Hero MotoCorp Limited CHANDRESH NATU AVP Procurement Cognizant ASHA PATHANIA Vice President - Housekeeping PVR INOX Cinemas LT BHASKAR SHUKLA Manager (CSO- Delhi NCR) JK Cement ARUN SHARMA Associate Vice President & Head Administration Infogain India NEETA RAJWAR AVP & Facility Director Marengo Asia Hospitals DR SAURABH LALL Associate Vice President & Head of Hospital (P&L) Operations Max Healthcare SANJAY MEHTA Executive Director - Workplace Enablement Grant Thornton POOJA ARORA Vice President of Procurement & Infrastructure Blinkit COL NAVINDER NARANG Head Infrastructure Facilities and ESG, ICICI Home Finance Company For Partnership & Sponsorship: Mohit Chopra: +91 9899200063, [email protected] Aparna Sengupta: +91 995800 0128, [email protected] For Nomination, Registration & Speaking Opportunity: Savi Chauhan: +91 8830547785, [email protected] ASSOCIATE PARTNER KNOWLEDGE PARTNER EVENT PARTNERS Recognising Next Generation Thought Leaders And Experts From The Facility Management Industry REGISTER NOW 6 FEB 2024 Le MERIDIEN NEW DELHI #BWFM40UNDER40AWARDS Facility Management UNDER 40 AWARDS


60 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM IN-DEPTH Exposure to air pollution during pregnancy increases the risk of stillbirth by a staggering 10 per cent Delhi’s choked streets, veiled in smog, conceal a chilling truth: air pollution jeopardizes women’s reproductive health. While headlines scream of respiratory ailments and lung diseases, the silent tendrils of pollution reach far deeper, casting a shadow on the very essence of motherhood: the ability to conceive, carry a pregnancy to term, and give birth to a healthy child. A 2022 study published in The Lancet Planetary Health found that exposure to air pollution, particularly fine particulate matter (PM2.5), is associated with a 22 per cent decrease in the probability of conception per menstrual cycle. A 2023 study published in JAMA Network Open casts a grim shadow over the joy of motherhood. It reveals a chilling truth: exposure to air pollution during pregnancy increases the risk of stillbirth by a staggering 10 per cent. Dr Poonam Khera, Director of Obstetrics and Gynaecology at BLK-Max Super Speciality Hospital, says, “Exposure to air pollution during the reproductive age group causes reduced fertility and adverse pregnancy outcomes. For couples in IVF, pollution during organogenesis raises abortion rates by over 10-15 per cent and increases the risk of failed IVF.” These pollutants, including particulate matter, nitrogen dioxide, and polycyclic aromatic hydrocarbons, can reach the foetal side of the placenta, posing a significant risk to both mother and child, she adds. Pollution Impacts Reproductive Journey The effects of air pollution go well beyond the initial stages of pregnancy. According to a 2020 JAMA study, pregnant women who were exposed to high levels of air pollution had a 42 per cent higher chance of having a miscarriage, and a different study published in the journal Environmental Health Perspectives found that infertility was 29 per cent more common among Indian women who lived in high-pollution areas. “Early pregnancy exposure to air pollution increases the risk of miscarriage, while later exposure can lead to low birth weight and preterm birth. Furthermore, children born to mothers exposed to pollutants are at higher risk for congenital malformations, developmental delays, and even childhood cancer,” says Dr Ashwini Bhalerao Gandhi, Consultant Gynaecology and Obstetrics at P.D. Hinduja Hospital and Medical Research Centre, Mahim. Clinical Experts say that midpregnancy exposure to pollution increases the risk of a 10-15 per cent higher chance of spontaneous miscarriage while early pregnancy exposure amplifies risks of Dirty Air, Empty Cribs: Shocking Link Between POLLUTION, FERTILITY By Arya Rakshita


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 61 congenital issues, reduced IQ, neuro developmental delays, childhood cancer, and obesity. How Pollution Disrupts Women’s Health The mechanisms through which air pollution disrupts women’s reproductive health are complex and multifaceted. Dr Vikram Vora, Medical Director for the Indian Sub-Continent at International SOS, says, “Air pollution adversely affects women’s reproductive health through inflammation, oxidative stress, endocrine disruption, and immune dysregulation.” Clinical experts say that airborne particulate matter, including PM 2.5, ozone, and nitrogen dioxide, triggers inflammatory pathways, raising C-reactive protein levels, and impacting pregnancy. Free radicals from these pollutants contribute to infertility, preeclampsia, endometriosis, and polycystic ovarian syndrome. Endocrine-disrupting chemicals like phthalates disrupt hormone production, affecting sexual maturation and causing adverse pregnancy outcomes. Air pollution also increases white blood cell production, leading to sustained inflammation and heightened susceptibility to diseases. Impacts Of Air Pollution on Children The negative impacts of air pollution extend beyond reproductive years, affecting not only women’s health but also the health and development of children. A recent study published in Environmental International revealed a concerning link: pregnant women exposed to air pollution were 12 per cent more likely to have children with autism spectrum disorder. The State of Global Air Report from 2020 states that high levels of PM 2.5 accounted for 50 per cent of the 116,000 infant deaths in 2019 alone. Air Pollution and Working Women: A Double Burden The narrative extends beyond the biological aspects, with air pollution significantly impacting working women. Dr Vora warns, “Women exposed to high levels of air pollution are at increased risk of cardiovascular and respiratory diseases, cancer, and cognitive decline later in life.” He further highlights the disproportionate effect of air pollution on women, irrespective of age. He says, “Endocrine Disrupting Chemicals (EDCs) disturb the hormonal balance, influencing the timing of puberty in adolescent girls and causing irregular menstrual cycles. During the reproductive years, pollutants like polycyclic aromatic hydrocarbons (PAHs) play a pivotal role in affecting fertility and increasing the risk of adverse pregnancy outcomes. The challenges don’t dissipate with age, instead, women in their menopausal stage become more susceptible to cardiovascular diseases due to growing air pollution.” Air pollution casts a long shadow over women’s reproductive health and the well-being of their children. Its consequences, far-reaching and often silent, demand immediate attention. A 2022 study published in The Lancet Planetary Health found that exposure to air pollution is associated with a 22 per cent decrease in the probability of conception per menstrual cycle


50 BW HE ALTHCARE JAN-FEB 2024 WWW.B WHE ALTHCARE WORLD.C OM A Pollution Snapshot Clearing the Air Air pollution remains a menace for the modern city dweller. The national capital has witnessed a rise in the number of patients sufiering from the efiects of toxic air Ghaziabad gasps, choked by industry, kilns, and cars Ghaziabad, India 146 µg/m³ PM2.5 - Xinjiang's Hotan, choked by industry, wheels Hotan, China 110 µg/m³ City air is choked by smokestacks, bonfires, & bumper-tobumper cars, winter is worst Lahore, Pakistan 111.63 µg/m³ urban sprawl, industry, and traffc choke air Dhaka, Bangladesh 84.73 µg/m³ Top 4 Health Issues Due to Air Pollution in Delhi - 2023 Statistics RESPIRATORY ISSUES 2.2 million kids scarred, lung damage, asthma, COPD, and more pneumonia CARDIOVASCULAR DISEASES Air pollution steals hearts, 1 in 4 attacks, equals smoking 15 cigarettes daily LUNG CANCER 28 % of lung cancer cases linked to air pollution; increased risks of bladder cancer, brain cancer, and leukemia COGNITIVE DECLINE & MENTAL HEALTH Air pollution negatively impacts cognitive function, memory, and increases depressive symptoms World's Most Polluted Cities by IQAir 2023


BW HE ALTHCARE JAN-FEB 2024 51 Source: Industry Report India's Most Polluted Cities by IQAir 2023 Ghaziabad records the highest PM2.5 concentration, as per the IQAir World Air Quality Report 2023 Ghaziabad, Uttar Pradesh 146 µg/m³ The IQAir World Air Quality Report 2023 notes Greater Noida's PM2.5 concentration Greater Noida, Uttar Pradesh 107 µg/m³ Patna's PM2.5 concentration is documented by the IQAir World Air Quality Report 2023 Patna, Bihar 105 µg/m³ Delhi's PM2.5 concentration, based on the IQAir World Air Quality Report 2023 Delhi, Delhi 102 µg/m³ Delhi's Polluted Months Culprits Behind Delhi's Air Pollution 2023 aside, marked most polluted month in years, average AQI 383 NOV’21 Poor air due to scant rain, per CPCB data OCT’23 Second-worst in 6 years, 8 "severe" days, 9 "very poor. NOV’23 Delhi's worst air in 5 years, AQI 348; weather, weak pollution control blamed DEC’23 VEHICLE EMISSIONS Traffc congestion with 11 million daily vehicles, contributing to 40 percent of Delhi's PM2.5 pollution. CONSTRUCTION DUST Rapid development leads to constant construction, contributing 20 percent to PM2.5 pollution. INDUSTRIAL ACTIVITY Industries contribute 12 percent to PM2.5 pollution with emissions causing respiratory and cardiovascular diseases. AGRICULTURAL BURNING Crop residue burning contributes up to 35 percent of PM2.5 pollution during winter months. How To Protect Yourself Choose public transit, cycle, walk, carpool, and plan effcient routes SUSTAINABLE TRANSPORTATION TIPS Increase Vitamin C intake through fruits and veggies for antioxidant benefits VITAMIN C POWERHOUSE Turmeric and ginger with anti-inffiammatory properties can help combat pollution eflects SPICE UP YOUR LIFE Use proper N95 masks, plan outdoor activities wisely, invest in home air purifiers PROTECT YOURSELF FROM THE OUTSIDE Source: Industry Report


64 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM FESTIVAL OF SPIRITUALITY With over 43 years of legacy, BW Businessworld has an excellent reputation for providing unbiased, independent, and diverse perspectives. BW Wellbeing World is a specialised group focused on facilitator news and trends. Nutritionists, fitness experts, spiritual leaders, and other professionals are among those who are covered in the magazine. We have held summits, webinars, dialogues, and other events on both a virtual and physical level to honour the work of these experts and to raise awareness about topics such as improved work-life balance, holistic and spiritual wellness, and many others. BW Wellbeing World of BW Businessworld recently held the Festival of Spirituality, with the theme ‘Embracing Inner Harmony’. This spiritual conclave was held in order to raise public awareness about our inner selves. The Festival of Spirituality was an enlightening journey into the realms of the soul intended to help people reconnect with their inner selves, find serenity in the midst of chaos, and foster personal and spiritual growth. This one-ofFestival of Spirituality, one-of-a-kind event, celebrates the timeless wisdom of spiritual traditions from around the world, as well as contemporary practices for holistic well-being Embracing Inner Harmony


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 65 a-kind event celebrated the timeless wisdom of spiritual traditions from around the world, as well as contemporary practices for holistic well-being. The main objectives of the event 1. Exploring the path to inner peace and emotional balance through mindfulness, meditation, and self-reflection 2. Providing tools and insights for personal growth, self-discovery, and self-actualisation 3. Sharing inspiring stories and experiences that have led to spiritual transformation and awakening 4. Fostering a sense of belonging and community among spiritual seekers and like-minded individuals The key highlights Diverse Perspectives Engagement with renowned spiritual leaders, mindfulness experts, and wellness coaches from various traditions. Interactive Workshops Participation in interactive and practical sessions on mindfulness, meditation, and holistic wellness practices Personal Stories Personal stories of individuals who have embarked on transformative spiritual journeys. The attendees included • Wellness enthusiasts • Spiritual seekers • Individuals on a path of selfdiscovery • Anyone looking to embrace inner peace and harmony The ‘Embracing Inner Harmony’ Spirituality Conclave was an opportunity to step away from the chaos of everyday life, to pause, reflect, and reconnect with your inner self. The highly evolved and important people who spoke at the conclave included 1. Sister Jayanti, Additional Administrative Head of The Brahma Kumaris 2. Sadhvi Bhagawati Saraswati Ji, President - Divine Shakti Foundation (India) 3. Swami Mukundananda, Global Spiritual Leader & Founder of JK Yog 4. Acharya Dr. Lokesh Muni, Founder President at Ahimsa Vishwa Bharti In a transformative exploration of ‘Soulful Living: A Multifaceted Dialogue on Spirituality and Its Key Role in Life and Work,’ the BW Wellbeing World’s Spirituality Conclave brought together luminaries whose real-life journeys embody the essence of embracing spirituality in daily existence. Overall, the Festival of Spirituality was a great success, with people having key takeaways in terms of deep wisdom and a new perspective. This was not just an event or endeavour, it was a celebration of some of the most highly evolved people under one roof. From soulful living to the difference between religion and spirituality, the conclave covered all aspects of spirituality. It also included keynote addresses and panel discussions on various topics, such as living with purpose and the true essence of spirituality. The significance of Shakti energy in shaping culture, society, and governance was also revealed in the conclave, which shed light on nurturing compassion and building stronger connections in a world full of chaos. As the BW Spirituality Conclave 2023 concluded, a resounding call to spiritual integration echoed through the insightful discussions. The panelists concurred that spirituality is not an archaic relic but a dynamic force. When seamlessly woven into contemporary life, it fosters empathy, trust, and a profound connection with oneself and others. Pause, reflect and reconnect with your inner self : The ‘Embracing Inner Harmony’ Spirituality Conclave was an opportunity to step away from the chaos of everyday life


66 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM FESTIVAL OF SPIRITUALITY Sister Jayanti, Additional Administrative Head of The Brahma Kumaris Sister Jayanti embodies a unique blend of Eastern wisdom and Western education and culture, imparting the deepest spiritual truths with the utmost clarity. She talked about leadership, environment and climate change, women empowerment, health and well-being, racial harmony, interreligious friendships, and global peace. Nurturing Compassion: Building Stronger Connections in a Chaotic World In this chaotic world, our connection with every single creature, nature, and ourselves is gradually fading. “When I look at someone’s skin, it can be darker or fairer than others, but when I go beyond the skin, the colour of our sweat, tears, and blood is identical. This represents oneness. Through the inner journey, we are awakening the highest within ourselves,” said Sister Jayanti. She said that first-world countries are particularly struggling with various crises, including political, economic, social among others. On the other hand, India is moving ahead of countries like the UK in terms of economic properties; GDP is moving. It is because India still has the root of spirituality. She further added that at present people are trying to buy love, signing treaties to attain peace, and spending mindlessly to seek happiness only to discover that these qualities exist within instead of finding them in an outer materialistic world, which is what she also feels. She highlights the interdependence of personal strength and faith in a higher power. She believes that this connection acts as a guiding force and proves it by stating that “It enables us to draw power and strength. This connection ensures that there is always help, and it is like a parent who will help me get through the rocky paths of life.” Sister Jayanti concluded by sharing her vision for a better world, relationships in a better world, and ourselves in a better world. Her insights at the BW Wellbeing World’s Festival of Spirituality highlight the significance of a spiritual connection in navigating life’s challenges. Festival of Spirituality, one-of-a-kind event, celebrates the timeless wisdom of spiritual traditions from around the world, as well as contemporary practices for holistic well-being Exploring Your Inner Radiance Sister Jayanti


Swami Mukundananda Sadhvi Bhagawati Saraswati WWW. WWW.B WB WHE ALTHCARE WORLD.C OM HE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 67 Sadhvi Bhagawati Saraswati Ji, Ph.D., President, Divine Shakti Foundation (India) A true master of the spiritual world, Sadhvi Bhagawati Saraswati is a source of knowledge and motivation for everyone looking to enlighten their consciousness and improve their quality of life. Her teachings, which are based on extensive per- sonal experience and a profound understanding of the human condition, are a potent synthesis of ancient wisdom and contemporary truths. Shakti: The Divine Feminine Energy Shakti, the divine feminine force, is associated with nurturing transformative qualities and power. Shakti is not limited by gender, and one should recognise and embrace their innate potential. Embracing Shakti helps overcome obstacles and navigate life challenges, promoting wisdom and perfection. Sadhvi Bhagwati Saraswati shared her thoughts on spirituality, the divine feminine, and contemporary truths about one’s life. Shakti is referred to as the divine feminine force or the supreme cosmic energy. Maa Durga is recognised as Shakti, ‘The Divine Force’. For forgiveness of sins, we worship ‘Maa Ganga’. Vasudha, ‘The Goddess of Earth’. One acknowledges that the dynamic interplay of creation, preservation, and destruction is all ‘Shakti’. The divine feminine is associated with nurturing transformative qualities. Shakti, depicted as a goddess, embodies the principles of power, strength, and creativity. Embracing ‘Shakti’ involves recognising and acquiring the innate potential within oneself. Shakti is not limited by gender. One should embrace wisdom, understand the power of creation, and embrace the perfection of creation. ‘As trees live by the light they receive from the sun’, is God’s creation. Every individual lives differently as they have different personalities and appearances, but everyone is perfect as a human. Masculine energy is often associated with traits such as assertiveness, strength, and action; males are also considered active. While feminine energy is associated with qualities like intuition, nurturing, receptivity, and compassion, females are also considered nurturing. Females possess feminine energy; we just need to acknowledge and allow it. At BW Wellbeing World of BW Businessworld’s Festival of Spirituality, Sadhvi Bhagawati Saraswati underscored the need to integrate Shakti beyond religious rituals. “It is reverence, love, and celebration of Shakti that should be included in every form of action we take to make the earth better for every being,” she concluded. Swami Mukundananda, Global Spiritual Leader and founder of JK Yog Swami Mukundananda has devoted his life to assisting individuals in moving forward on the path of Bhakti at a time when spiritual awakening and knowledge have gained significant significance. Devotees, seekers, students, and individuals from all walks of life are particularly interested in his lectures, words of wisdom, advice, and quotes. The Difference between Religion and Spirituality Swami Mukundananda feels that religion is professed by the mass of the population, whereas spirituality refers to the inner core and purification. According to Swami Mukundananda, religion is like a house, and the core of it is spirituality. He said that “spirituality presents you with pearls of wisdom like self-awareness, universal awareness, awareness that universal laws apply to me, and lastly, professional mastery skills.” Swami Mukundananda is the pioneer of the ground-breaking Yogic system, “Jagadguru Kripaluji Yog.” By differentiating religion from spirituality, Swami Ji said that religion is professed by the mass of the population, whereas spirituality refers to the inner core and purification, and it includes divine knowledge that transcends place and circumstance. Swami Ji asserted, “As we embark on this exploration of the duty of the soul, we are reminded of the profound wisdom encapsulated in the Bhakti Shatak scripture by Jagadguru Shree Kripaluji Maharaj. Dharma, derived from the root word dhriya, signifies something worth upholding. Moving on to the BW Wellbeing World of BW Businessworld’s, Festival of Spirituality, he went on to say that “Dharma, as described in Vedic scriptures, encompasses various concepts such as values, principles, attitudes, behaviours, and actions. It evolves with time, place, social caste, and stage of life.” He highlighted facts such as, “Material dharma involves fulfilling duties associated with societal obligations, encompassing family care, career, education,


68 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM societal service, and worldly pursuits. Its goal is material success, family cohesion, and financial well-being, often accompanied by religious rituals aiming for material benefits or averting miseries.” Acharya Dr Lokesh Muni, Founder President at Ahimsa Vishwa Bharti H.H. Acharya Dr Lokesh Muni a versatile thinker, writer, poet, and social reformer, has been continuously making efforts for national character building, the development of human values, and establishing non-violence, peace, and cooperation in society for the last 33 years. Where There Is Stability, Lies The Solution To Every Problem Balance and stability are the first things that have been discussed and elaborated on in Indian culture. “Living with purpose is the reason why I chose the path of renunciation,” said H.H. Acharya Dr Lokesh Muni, while addressing the audience at The Festival of Spirituality of BW Wellbeing World in Mumbai. He said that ethical principles and spirituality are fundamental to human existence. “For living a happy and joyful life, stability is the prerequisite condition,” suggests Muni. Balance and stability are the things that have been widely discussed all across India’s cultural history. “This balance was also discussed by the 24th Jain Teerthankar; he also adopted five principles that are needed to establish a healthy society,” Muni mentioned during his session. He emphasised that “happiness is not a function of material or material circumstances; it is a function of mental health.” He also added that humans want to achieve happiness, but the path they choose will only take them towards grief and sorrow. He recalled one of his discussions with American President Joe Biden, where they were discussing the issue of gun regulations. In the discussion, he made the point that the issue is not with guns. The real issue lies in the minds and mental health of people. Guns are merely a tool to showcase the anxiety, stress, depression, and frustration that are in the minds of people. “You can ban guns, but not on mental problems,” he pointed out. He questioned the current education system, which focuses on physical and mental education but doesn’t focus on spiritual and well-being education. He also delivered a moral lesson while mentioning a story between Dronacharya and Yudhishthira. The point that Muni wanted to make was that there are no values in lessons or words if they are not inculcated into one’s personality. As a concluding remark, he said, “The solution is not medicine but meditation.” Amit Sardana, Founder of Ved Jagat Astrology Should Be Treated As A Part Of Science “Astrology is the science of probability. It can guide you to make the right decisions in life.” Amit Sardana, Founder of VedJagat According to Amit Sardana, astrology should be taken seriously as it can help individuals understand the purpose of life. There were times when the world did not take mental health seriously. “Today, the world believes mental health can be cured with clinical science. Astrology should be treated as the science of probability,” as per his perspective. He added that “the movements of the planets impact the physical and mental well-being of a person by affecting his or her appetite and mental health. Astrology can’t change your faith, but it allows us to approach life in a better manner.” With input from astrology, one can analyse any situation in a better way and make smarter choices, as he also stated. At the BW Wellbeing World’s Festival of Spirituality, Sardana also shared instances from his entrepreneurial journey, highlighting challenges when he faced financial adversities that led to bankruptcy despite reaching unprecedented heights. During this tough phase of his life, Sardana acknowledged the significant role that spirituality, astrology, and modern medical procedures played in his path to recovery and rebuilding his business empire. “It’s all about the choices that we make, not the changes,” he added. He also said that astrology can give people the confidence to face challenges with preparation. He also mentioned that wellness extends beyond the confines of physical well-being, as it is a holistic approach that encompasses lifestyle, healthcare, and, equally importantly, the intangible elements of aspiration and happiness. On a conclusive note, he said, “While the conventional understanding of wellness primarily revolves around maintaining a healthy lifestyle and receiving adequate medical care, it is crucial to recognise and embrace the profound impact of one’s aspirations and emotional well-being on overall health.” FESTIVAL OF SPIRITUALITY Acharya Dr Lokesh Muni Amit Sardana


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 69 Rahul Dev , Model and Actor From Chaos to Calm: My Spiritual Awakening with Guruji Rahul Dev shares his journey of spirituality in this materialistic world that has been a source of fulfilling life. Amidst life’s turbulence, which often seemed to be an unending storm, Rahul Dev, a successful model and actor, discovered a guiding light in the name of Shri Tarneiv Ji that turned his chaotic life into a calm haven. His life purpose was illuminated by the wise and compassionate spirit of Guruji, whose guidance came at the darkest hour. Dev belonged to a Punjabi family, and entering the modelling industry was not a difficult path for him. Later, he entered the film industry to take his career forward. His spiritual journey entirely began under the influence of Shri Tarneiv. “Guruji emphasised that life is not just about leaving the material world to reach divine power but, in fact, about accessing life and embracing everything that one chooses to do. With the grace of Guruji, he recognised that work is an integral part of life, and 12 hours of work is the most meditative and best thing you can do in life,” he said. While highlighting the teachings of Guruji, Dev pointed out a few significant learnings from him. “We all hope to get the best of everything, from money and work to opportunities. Under his influence, he laid out the significance of acquiring money and fulfilling materialistic desires,” he stated. He developed an understanding of how acquiring wealth helps to navigate the challenges of everyday life and how people with more wealth can ease the lives of others or people in need. He further stressed the fact that money further encourages creativity to exist in the form of art, poetry, and literature. All these learnings from Guruji made a shift in his mindset towards life. Mugdha Godse, an actress and model, became his companion in the journey of life, and they together started moving forward in this life journey. He followed his passion for fitness and encouraged people to care for their physical health. Soulful Living According to the panel, the soul’s consciousness is transformative This insightful panel discussion uncovered profound insights, weaving together personal experiences and the transformative power of a soulful approach to life. “When we recognise each individual as a soul, it lays the foundation for compassion, empathy, and a deeper understanding of self and others,” remarked Sister Jayanti, Additional Administrative Head of The Brahma Kumaris, setting the stage for discus- sion. Agreeing with Sister Jayanti’s statement and addressing the challenge of imparting spiritual wisdom to the younger generation, Ira Trivedi, author and founder of Yog Love, emphasised the significance of incorporating physical practice into one’s routine. Explaining the levels of spirituality and the journey of spirituality, she compared it with the layers in yoga known as koshas, stating, “To get to your innermost layer, you first need to penetrate your most outer being, and similar is the journey of spiritualism. A physical practice of yoga can be deeply healing, unfolding into a deeper spiritual experience that remains relevant and accessible to today’s youth.” Taking the discussion further and exploring the realm of spirituality and the importance of inculcating spirituality in everyday work, Dr Anjali Malpani, IVF Specialist, Dr Malpani Infertility Clinic, redirected the focus to the evolving dynamics of spirituality and trust in healthcare. With direct insights, she underscored, “There is a need for a return to values and ethical practices in the medical profession, with spirituality playing a vital role in grounding and recalibrating the ethos of healthcare.”Dr Anjali Malpani emphasised that people are realising a world without values is a disaster, emphasising the alignment of the right path with one’s passion. Acknowledging Dr Malpani’s statement and highlighting the importance of harmonising modern lifestyles with spiritual nourishment, Chef RanveerBrar, a food entrepreneur and author, celebrated the enduring essence of spirituality. “Speaking from my journey perspective and how I feel, what has changed for me over time is that spirituality is the journey that you take towards surrender,” he shared. Adding to it, he said, “All you need to do is be present in life. Being a chef is not about being in control; it is about being in the moment, surrendering to the moment in front of you.” As the BW Spirituality Conclave 2023 concluded, a resounding call to spiritual integration echoed through the insightful discussions. (Speakers: Sister Jayanti, Ira Trivedi, Dr Anjali Malpani, Chef Ranveer Brar) Rahul Dev Dr Anjali Malpani Ira Trivedi


70 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM FESTIVAL OF SPIRITUALITY Glimpses of the Festival 1 8 9 5 6 2


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 71 10 7 3 4 1. (L to R) Sister Jayanti, Additional Administrative Head, The Brahma Kumaris, Devika Kundu Sengupta, AGM, Conference Production, BW Businessworld & Harbinder Narula, CEO, BW Wellbeing World & BW Healthcare World 2. Swami Mukundananda, Global Spiritual Leader & Founder of JK Yog H.H. Acharya Dr. Lokesh Muni, Founder President, Ahimsa Vishwa Bharti 3. Dr Anjali Malpani, IVF Specialist, Sister Jayanti, Additional Administrative Head, The Brahma Kumaris, Ira Trivedi, Author & Founder, Yog Love, Harbinder Narula, CEO, BW Wellbeing World & BW Healthcare World & Chef Ranveer Brar, Celebrity Chef, Food Entreprenuer & Author 4. Sister Jayanti, Additional Administrative Head, The Brahma Kumaris & Acharya Dr Lokesh Muni, Founder & President, Ahimsa Vishwa Bharti 5. Ira Trivedi, Author & Founder, Yog Love 6. Dr Anjali Malpani, IVF Specialist 7. Rahul Dev Actor and Model & Mugdha Godse Actress and Model 8. Acharya Dr Lokesh Muni, Founder & President, Ahimsa Vishwa Bharti 9. Sadhvi Bhagawati Saraswati Ji, Ph.D., President, Divine Shakti Foundation (India) 10. Keen audience at the Festival


72 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM EVENT CELEBRATING OUR HEROES The three main healthcare issues in India are diabetes, cardiovascular disease and cancer. Even youngsters are prone to cardiovascular diseases and our nation is burdened by these continuous incidents. The BW Healthcare World Coffee Table Book was made with the sole purpose of celebrating the cardiological experts and doctors and all the impact makers in the cardiology section of healthcare. With the theme as “The Heart of the Matter”, the book signifies how these highly reputed doctors and surgeons in the field of cardiology work tirelessly to prevent and cure heart related problems. The book is a work of inspiration for aspiring cardiologists as it stands apart, by celebrating the success and excellence of the development of cardiology and it’s ever growing development in India especially over the last few years. The book also highlights how the Late Dr Sivaramakrishna Iyer Padmavati, who was the founder of The National Heart Institute, was one of the first women to have made large scale ground-breaking contributions to the field of Indian cardiology by establishing the first cardiac clinic and cardiac catheter lab in India. She was one of the first women cardiologists in India and highly reputed in this field. BW Healthcare World inaugurated the coffee table book on the September 20, 2023 at the 30 under 30 Healthcare excellence awards and summit in Bengaluru. According to the Global Burden of Disease study, 24.8 per cent of all deaths in India are attributable to Cardiovascular Diseases (L to R) Rahul Adakmol, Chief Operating Officer, International Operations & Global BD, Bharat Serums & Vaccines; Lokesh Prasad, Managing Director, AliveCor; Harbinder Narula, CEO BW Healthcare & BW Wellbeing, BW Businessworld; Dr Annurag Batra, Chairman & Editor-in-Chief, BW Businessworld; Sunil Khurana, CEO & MD, BPL Medical Technologies; Dr A Velumani, Founder of Thyrocare Technologies Ltd


DR. ANNURAG BATRA Chairman & Editor-in-Chief BW Businessworld & Founder, exchange4media SALIL KAPOOR CEO Hindware Home Innovation Limited PROF. HIMANSHU RAI Director Indian Institute of Management Indore DR. BHIMARAYA METRI Director IIM Nagpur TALEES RIZVI Director BW People & BW CFO World DR. SY SIDDIQUI Former Executive Advisor Maruti Suzuki VARADARAJAN S (RAJA) Board Advisor, Start up Partner, Leadership Coach & Former CHRO & Head of Corporate Affairs of Vistara (Tata & SIA JV) EVENT PARTNERS FOR REGISTRATION QUERY: Ashish Kumar | +91 97179 22747 [email protected] Aditi Rawat | +91 9873431912 [email protected] FOR COMMUNITY COLLABORATION: Talees Rizvi | +91 93106 34007 [email protected] FOR SPEAKING OPPORTUNITY: Reeti Gupta | +91 98996 10630 [email protected] FOR SPONSORSHIP: Aparna Sengupta | [email protected] | +91 9958000128 Anjeet Trivedi | [email protected] | +91 9818122217 CS Rajaraman | [email protected] | +91 9342262859 Deepak Bhatt | [email protected] | +91 9429423232 Kiran Dedhia | [email protected] | +91 9833399009 Rajeev Chauhan | [email protected] | +91 9811820301 Ravi Khatri | [email protected] | +91 9891315715 Sajjad Mohammad | [email protected] | +91 9911855935 Shruti Arora | [email protected] | +91 79826 28913 Somyajit Sengupta | [email protected] | +91 9818247444 Faizuz Ahamed | [email protected] | +91 98206 68333 Santosh B Singh | [email protected] | +91 9820129879 SCAN TO NOMINATE 9th 2024 NOMINATE NOW #HRExcellenceAwards JURY MEMBERS


74 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM IN-DEPTH By Arya Rakshita


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 75 I ndia has emerged as a frontrunner in the thriving medical tourism industry in an era defined by globalisation. The Medical Tourism Index 2023-24 highlights India’s prominent position, projecting a remarkable revenue surge in the healthcare sector, with a compound annual growth rate (CAGR) of approximately 34.92 per cent from 2023 to 2027. Medical tourism in India accounts for approximately 6.5 per cent of the global tourism market. The current market size of the medical tourism industry is approximately $ 31.91 billion, according to Global Data. NITI Ayog estimates the Indian economy could earn an additional $9 billion by 2026 from medical value travel (MVT) and wellness tourism. India’s Unique Healthcare Landscape According to FICCI, the MVT industry is expected to have a market size of Rs 3.9 lakh crore (approximately $49.6 billion) in 2021 and to grow at a CAGR of 29.3 per cent to a market size of 15 lakh crore (approximately $192.9 billion) by 2026. India offers over 200 different types of medical services and has over 40 healthcare facilities accredited by the Joint Commission International (JCI) and 1,400 hospitals accredited by the National Accreditation Board for Hospitals and Healthcare Providers (NABH). India’s healthcare industry, which is ranked 10th globally, 12th in wellness tourism markets, and 5th in Asia-Pacific, seamlessly integrates modern medical practices with traditional systems such as Ayurveda and Yoga. According to industry experts, the availability of world-class healthcare infrastructure, a pool of well-trained medical experts, and cost-effective treatment options make India an appealing destination for those seeking high-quality healthcare services. Anas Abdul Wajid, Senior Director and Chief Sales and Marketing Officer at Max Healthcare, says, “India has become a popular choice for medical value travel in recent times. In the first year after Covid the business recovered completely and grew by 10 per cent as compared to the pre-Covid levels.” Medical treatments that garner maximum footfall Medical procedures such as heart surgery, knee transplants, cosmetic surgery, and dental care are popular among medical tourists because the cost of treatment in India is the lowest in Asia, much lower than Thailand, Indonesia, Singapore, and Hong Kong, according to FICCI data. According to HFS Research and Medi Connect India findings for 2023, the cost of dental implants in India is $1,000, a significant difference from the United States, where it is $ 2800, and Thailand, where it is $3636. Furthermore, the cost of a knee transplant in India is Medical tourism in India accounts for approximately 6.5 per cent of the global tourism market India Set To Become Healing Powerhouse


76 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM IN-DEPTH $6200, which is significantly less than the $50,000 cost in the United States and the $12,297 cost in Thailand. Similarly, the cost of angioplasty in India is $3300, which is significantly less than the cost in the United States ($5,700) and Thailand ($3,788). Leading Players and Specialised Services Catering to diverse medical needs major players in the Indian healthcare landscape, including Max Healthcare, Apollo Hospitals, Fortis Healthcare and Manipal, attract medical tourists for specialised treatments like transplants, cardiac surgeries, oncology, orthopaedics, and neurosciences. Harinder Singh Sidhu, Senior Vice President of Corporate Development, Head of international Business at Apollo Hospitals, says, “Orthopaedic procedures are another cornerstone of our services, drawing medical tourists with the promise of top-tier care and cost-effectiveness.” He added that Apollo Hospitals alone performs approximately 30 per cent of its 23,000 transplants for international patients from over 50 countries. “Global patients choose Manipal Hospitals for cutting-edge medical procedures, including oncology services such as bone marrow transplants, advanced radiation therapy, chemotherapy, and stateof-the-art robotic surgery. Additionally, the hospital is renowned for its expertise in cardiology and spine surgery,” says Vikas Tayer, Head of International Healthcare Services at Manipal Health Enterprises. “The top specialties at our hospital that attract the most medical tourists are transplants (liver, bone marrow, and kidney), cardiac surgery (including pediatric cardiac surgery), oncology and orthopaedics, and neurosciences,” says Wajid. Challenges and Opportunities on the Horizon While navigating the future of medical tourism, challenges such as visa issues persist, and India sees tremendous opportunities in the industry. The country’s reputation as the “hospital capital of the world” is growing because of low-cost healthcare and short treatment wait times. According to industry insiders, the government’s upcoming initiatives, such as ‘Heal in India’, will accelerate the growth of medical tourism. “Visas from countries such as Afghanistan, Pakistan, and others are not issued,” says Anil Vinayak, GCOO at Fortis Healthcare. “Political unrest in many countries (Sudan, Ethiopia, Afghanistan, Yemen, and others) is a India’s healthcare industry, which is ranked 10th globally, 12th in wellness tourism markets, and 5th in AsiaPacific, seamlessly integrates modern medical practices with traditional systems such as Ayurveda and Yoga


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 77 major concern that has a negative impact on MVT. Despite the challenges, there are significant opportunities for growth,”addsVinayak. Projections and Revenue Growth The medical tourism industry has a bright future. According to industry experts, revenue from medical tourism in India has steadily increased, reaching $7.4 billion in 2022, with projections indicating a staggering $43.5 billion by 2032. According to industry experts, including Tayer, robust growth in international business is a reflection of India’s demand for high-quality medical services. Wajid, another industry expert, says, “In the first year after Covid, the business recovered completely and grew by 10 per cent compared to pre-Covid days. International trade is up more than 27 per cent this year compared to last.” “As per Apollo Group, international medical travel revenue has increased by 18 per cent in FY23-24 compared to last financial year,”says Sidhu. “Fortis has a consistent increase in revenues from medical travel. Vinayak, says, “International patient revenues stood at Rs 126.7 crore, a growth of 15.6 per cent over Q2 FY23 and 10.6 per cent over Q1 FY24. International patient revenue contribution increased to 8.3 per cent of hospital revenues versus 8.0 in Q2 FY23 and Q1 FY24. Post-covid revenues have witnessed an average increase of 15 per cent from precovid days.” According to industry experts, the Indian government has prioritised three key areas to boost medical tourism, with a threefold increase in revenue to $13 billion in four years. Among these priorities are developing a distinct brand for India as a wellness destination, improving medical and wellness tourism infrastructure, and launching an online medical tourism portal. The government works with ministries, the private sector, and healthcare stakeholders to overcome challenges such as awareness and infrastructure. Initiatives like the Heal in India campaign and the Marketing Development Assistance Scheme help. The government encourages collaboration with the private sector by relaxing medical visa requirements and investing in infrastructure in key cities. Rajeev Taneja, Founder and CEO of Global Care, says, “The One Earth, One Health initiative and the 6th International Summit on MVT underscored the commitment to sustainable medical tourism. The goal is to position India globally, with the government aiming for $53.51 billion in the sector by 2028.” This growth is fostered through collaborations between the public and private sectors, allowing for 100 per cent foreign direct investment in medical infrastructure and offering fiscal incentives, he adds. Efforts include developing a comprehensive digital portal for streamlined patient journeys and promoting India as a medical value travel and wellness tourism destination. The government envisions India as a sustainable and responsible medical and wellness tourism destination, with dedicated agencies, governance structures, and institutional frameworks aiming to build a strong foundation. Partnerships with source markets, according to experts, should also be considered for effective medical care arrangements. As India’s medical tourism industry charts its course for the next five years, challenges such as visa issues, global competition, and geopolitical disruptions loom. Opportunities, however, abound, and India can capitalise on its dynamic market by identifying emerging regions with healthcare needs, embracing cutting-edge healthcare solutions, and improving accessibility through improved connectivity.


78 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM EVENT India’s Robotic Advancement with SSi Mantra A new thing is happening in Indian operating rooms—the sound of gentle robot arms that bring hope to healthcare. This effort is led by skilled surgeons and it is not just happening locally; India has had a huge influence globally on the shift to robotic surgery. Right now, India has over 500 trained surgeons as well as more than 110 robotic systems. There have been over 4 million robotic procedures done globally in past four years. According to Statista and Insight Partners, the global robotic surgery industry is growing at a consistent rate and is expected to reach a significant $15 billion mark by 2028. At present, North America leads the pack; however, India is fast emerging as a front-runner in the Asia-Pacific region, outperforming even developed countries like China and Thailand. The country continues to move forward by concentrating on reducing costs, expanding access, and creating cutting-edge medical technology domestically. SS Innovations started it all with their first surgical robotic system, SSI MANTRA, in India, thereby redefining what surgical excellence means in the ever-changing field of healthcare. Dr Sudhir Srivastava, Founder, Chairman, and CEO of SS Innovations, sharing his journey at the Global Multi-Speciality Robotic Surgery Conference, said, “Serving as a robotic cardiac surgeon, my journey from Ajmer Medical College to the US and eventually to India has been driven by a passion for innovative healthcare. In 2002, a pivotal moment occurred when, inspired by a patient’s financial struggles, I committed to creating an advanced yet cost-effective solution. Investing $4.5 million of my savings, we developed the indigenous Mantra 2 system, now operational and commercial. This made-in-India product, with over 600 cases, stands as a beacon of success.” Transforming Robotic Surgery in India “The global robotic market, valued at $ 5.4 billion in 2020, is expected Dr Sudhir Srivastava’s visionary leap transforms surgical landscape, making robotic surgery accessible and affordable (L-R) Dr Vishwa Srivastava, Dr Sudhir Srivastava, Dr Naresh Trehan, Dr Mylswamy Annadurai, Dr Phillipe Abreu and Dr C Palanivelu


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 79 to reach $15 billion by 2028. India, Indonesia, China, and Thailand are the fastest-growing markets,” said Dr Husam Balkhy of University of Chicago Medicine and Biological Sciences. Dr Bharati Pravin Pawar, Union MoS for Health and Family Welfare and Tribal Affairs, said, “The Global Multi-Specialty Robotic Surgery Conference organised by SS Innovations is a commendable step towards shaping the future of robotic surgery.” SS Innovations Global MultiSpecialty Robotic Surgery Conference The two-day conference showcased live surgeries from renowned institutions like Rajiv Gandhi Cancer Institute, New Delhi; Aster CM Hospital, Bengaluru; Apex Hospital, Moradabad; Medanta—The Medicity, Gurugram; and Apollo Hospital, Bengaluru. SSi Mantra Robotic Surgical System The SSI Mantra Surgical Robotic System, with its modular multi-arm design and advanced features, has completed over 550 multispecialty robotic surgeries, including cardiac procedures. Dr Sudhir Srivastava said, “The SSi Mantra Surgical Robotic System isn’t just a machine; it’s a bridge connecting hope and healing.” The company’s journey, however, hasn’t been paved with rose petals. Initial investments, consumable costs, and limited availability in smaller cities remain hurdles to cross. Yet, the spirit of collaboration fostered by events like the Global Multi-Specialty Robotic Surgery Conference shines bright, uniting thought leaders and industry experts to brainstorm solutions and chart a future where quality healthcare isn’t a privilege but a right. Dr Bharati Pravin Pawar, Union MoS for Health & Family Welfare and Tribal Affairs, resonates with this sentiment, applauding Dr Srivastava’s “Make-in-India” initiative. And it is not just lip service; Bandaru Dattatreya, Governor of Haryana, echoes the support, stating, “SSI has given a wonderful innovation to the nation, and we will give necessary support to this initiative.” But technology needs a human touch to truly heal. Experts like Dr Manjiri Somashekhar shed light on the challenges of paediatric robotic surgery, highlighting the need for smaller instruments tailored for tiny bodies. She remarked, “Paediatric surgeries are hindered by adultsized instruments, causing prolonged and complex procedures. Innovations in smaller or more flexible instruments are needed for faster healing and efficiency in children’s surgeries.” Not just for India, but for the entire world, robotic surgery is a revolution, demonstrating that creativity can arise even in the most unlikely locations. As Dr Sudhir Srivastava said, “We are rewriting the future of healthcare, one stitch, one byte, one robotic arm at a time.” Adoption Challenges in India India’s large patient base and expanding economy are the main reasons for the country’s quick adoption of robotics in healthcare. Industry insiders note that the decentralisation of institutions and economic growth drove India’s healthcare sector’s threefold growth in 2022. According to experts, the number of institutions performing robotic procedures has decreased the cost of care. Nonetheless, obstacles such as the initial capital outlay, ongoing consumable expenses, and the technology’s nonaccessibility in Tier-2 and Tier-3 cities continue to exist. Dr Sudhir Srivastava presenting a memento to Governor of Haryana Bandaru Dattatreya Dr Sudhir Srivastava at the Global MultiSpecialty Robotic Surgery Conference


80 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM COLUMN Palak Mehta One of the easiest ways to stay healthy is through a wholesome plantbased diet. A plantbased diet consists of clean food products devoid of any animal ingredients such as meat, eggs, or any form of dairy product, including paneer, cheese, butter or ice cream. A whole-food, plant-based diet goes a step further by ensuring food is consumed in its natural form—in layman’s terms: unrefined, unprocessed and whole. For instance, instead of just eating rice, opt for unpolished varieties like brown or black rice, which contain all the nutrients. Rather than consuming refined sugar, opt for sugar in its whole form through sugarcane and fruits. Another example would be eating whole fruits instead of fruit juices. Imagine eating a handful of peanuts; you would feel quite satiated. Even if you consumed double the quantity, it would be enough. You’ll get the healthy fats, fibres, and essential nutrients all together in moderate amounts. It’s how nature intended the body to consume food—everything in balance. However, if you were to extract peanut oil and use it for deep-frying, your body would be exposed to an extreme amount of oil at once, putting it under attack. Anything refined does exactly this to our system. The emphasis is on consuming foods that are as close to their original state as possible, retaining their natural fibre, nutrients, and phytochemicals. Embracing Plant Based Food For Healthy Living A whole-food, plant-based diet goes a step further by ensuring food is consumed in its natural form


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 81 The author is founder and CEO, veganfirst.com WHOLE-FOOD, PLANT-BASED DIETS OFFER NUMEROUS BENEFITS: Healthier Nutritional Profile: Rich in essential nutrients, vitamins, and minerals, these diets are associated with lower risks of heart disease, diabetes, and certain cancers. Improved Digestion: High fibre content in plant-based foods can contribute to better digestion and a healthier gut microbiome. Weight Management: Often linked to easier weight management due to the high fibre content and lower calorie density of plant-based foods. Reduced Risk of Chronic Diseases: Studies suggest that these diets may lower the risk of various chronic diseases, including hypertension, certain cancers, and type 2 diabetes. Environmental Impact: Plantbased diets have a lower environmental impact, requiring fewer resources like water and land and producing fewer greenhouse gases compared to animal-based diets. Ethical Considerations: Many choose this diet for ethical reasons, such as reducing animal suffering and promoting more sustainable food systems. It is important to note that all plant-based foods or vegan foods are not whole foods. They encompass a broader category, including anything derived from plants that might or might not be in their original, whole state. While they originate from plants, some might contain added sugars, oils, or preservatives, and they might lack the full spectrum of nutrients found in whole, unprocessed plant foods. For instance, French fries are plant-based but cannot be considered whole food plant-based due to their high quantity of refined oil and salt. In essence, the key distinction is that whole food plant-based foods prioritise natural, unprocessed plant sources, while plant-based foods encompass a wider range, including processed items that might contain plant-derived ingredients but are not necessarily in their whole, unprocessed form. What Should You Choose? I always recommend that anyone fall in love with plant-based foods instead of resisting animal-based products. Although plant-based alternatives might not always be unrefined, most of them are healthier than animal-based products. Look for easy substitutes and practical ways to stay healthy: • Start with small steps towards a whole-food, plant-based lifestyle • Switch your regular chai with almond milk chai or your hot chocolate with oats milk. Don’t be scared to experiment • Include natural plant-based meat alternatives such as jackfruit- the good old kathal • Use fermented foods like kimchi, kombucha, and dosas in your diet if you are quitting dairy-based curds • Make fresh fermented cashew cheese instead of dairy-based cheese, which could cause indigestion or bloating • Embrace the world of fruits and vegetables; you’d be surprised to discover so many options and varieties • Try adding coconut sugar or dates instead of regular sugar to your desserts • Use an air fryer and enjoy oil-free pakoras and even puris! • Get your vitamin B12 and vitamin D3 levels tested. And if they are low, take supplements. This is essential for a vegan, vegetarian, or non-vegetarian person PA L A K M E H TA It is important to note that all plantbased foods or vegan foods are not whole foods


82 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM AFTER HOURS By Suzy Singh It takes courage, contemplation and commitment to be steadfast in one’s faith through life’s undulations HOW STRONG IS YOUR FAITH?


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 83 The author is an acclaimed mental health therapist, relationship counsellor, grief expert & international author I t is amazing how in the face of fear, faith morphs into the hero of hope, but in loss, it is easily villainised and discarded. The Feebleness of Faith I’m sure you’ve all seen young ones switch seductive screensavers on their mobiles with godly images around exam time. Some will even scribble Om symbols on their answer sheets to consecrate their faith. Similarly, hospital waiting rooms resound with bhajan ringtones and chants, in the hope for divine intervention. An exacting holiness descends upon the otherwise indifferent attitude to faith in perilous circumstances. On the flip side, when results are not as one desires, or when doctors fail to deliver good news, faith can quite quickly disintegrate into anger and atheism. This is routinely experienced in grief circles I facilitate, where some men and women of faith, depedestalise and abandon God, feeling deeply betrayed when a loved one dies. When God, Force, Source or whatever name we call it by is defined by the fulfillment of our wishes, it most certainly isn’t the creator of all things we are investing our trust in, but more likely, an infantile imagination that James Fowler calls ‘intuitive projection’ in the primary stages of faith. Strengthening Faith In my work with understanding and development of faith, I have found that it requires deliberate effort and inner work, particularly in the face of adversity. Suffering compels us to examine our lives, urging us to seek the true purpose of incarnating. In doing so, we are faced, quite unexpectedly, with philosophical questions and truths that we otherwise tend to avoid, such as the finiteness of life, having and losing people and things, and the role of faith in helping us live meaningfully. When lightning strikes, people of unshakeable faith don’t question ‘why me’, for they trust in divine intelligence and universal laws. Instead, they pray for strength to accept their suffering whilst firmly believing that whatsoever has befallen them was meant to be. Even though they may not comprehend the woeful experience, and may actually be deeply aggrieved, they are still able to lean quite spontaneously into something bigger, from which they derive hope and strength. Such a temple of faith, in my view, is built on three limbs, prodigality, neutrality and intentional suffering. Three Limbs of Faith Limb 1: Prodigality When bad things happen to good people, it is important not to waste time in negative ruminations, questioning why God has allowed such a terrible thing to happen. This merely nourishes the need to blame and discredit God because fear has arisen in your heart. When fear is met with more fear, its strength is doubled, making you feel terrified and out of control. But when a frequency diametrically opposite to fear, namely faith, meets with it, the fear wave collapses and suddenly, you feel calmer and more able to bear your discomfort. This is why the pain of loss is made much harder when one free falls through the rabbit hole of violent emotions without reining them in by a deeper understanding about one’s unconscious fears and the wisdom of life itself. Prodigality SUZY SINGH


84 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM urges you not to waste your time and energy trying to fight, resist or blame God for what has happened but instead to trust deeply. By resisting the instinctive tendency to become despondent and hopeless, you intuitively and naturally begin to build faith in a greater power. This is no easy task and takes a lot of inner work and effort, but it brings rich rewards because in choosing to bear your troubles with fortitude, faith is automatically made stronger. Limb 2: Neutrality When bad things happen, those of limited faith react violently to the tragedies of life. But when you become aware of these habitual and instinctive reactions, and train yourself to disengage consciously from them, the mind remains anchored in faith and seeks better, more useful ways of dealing with adversity. Neutrality requires you to embrace the wisdom that whatever has happened is okay, and was meant to be. This of course is easier said than done, but if you can view misfortune through this lens, you are more likely to access logic over emotion to make sense of your situation and move towards acceptance. By approaching adverse situations with the attitude of acceptance, without wasting much time resisting what has happened or asking ‘why me’ questions, you can move to the next empowering step of ‘what should I do now, and allow faith to guide you towards rehabilitating your broken self. However, when the bridge between yourself and the higher self is broken, and faith is too weak, recovery can take very long because people whose faith is damaged, do not heal spontaneously. Call it radical acceptance or surrender, arriving at the point of neutrality requires that you accept what has happened in the quickest possible way by sacrificing all resistance and animosity of the ego mind. In this way, faith is intrinsically fortified for you have learnt to surrender personal will in favour of the higher will. The Sufi mystics called this tawakkul, a trust so entrenched in the Divine that no matter what happens you know that it is just how it’s meant to be. Limb 3: Suffering Intentionally Acceptance does not imply that you are relieved of your pain, it simply indicates that you are willing to suffer consciously without resistance. Even though this may sound counterintuitive to many who feel ‘who the hell wants to suffer at all’, scientific wisdom says that by reducing emotional resistance you reduce fear and the intensity of suffering. For example, if you are very tense about an impending surgery, the body will release more cortisol into your bloodstream hampering the process of healing. But if you accept that there will be some discomfort and pray for the strength to bear it gracefully, the body will relax and allow healing to occur more easily. Most of us are terrified of suffering, which makes the experience even harder. But when you understand that suffering is a catalyst for growth, an evolutionary impulse that allows you to access hidden wisdom through lived experience, you can embrace suffering more willingly. The ability to embrace your discomfort without escaping it or pretending to be strong, is exactly what suffering intentionally entails. When you trust in this evolutionary impulse, mysteries of life begin to reveal themselves, and many of life’s complexities and paradoxes suddenly seem to make sense. Faith Strength Test Using a five point scale to rank your authentic response to adversity, ask yourself the following questions to evaluate the strength of your faith. 1. Prodigality: Do I waste a lot of time and energy worrying, venting and brooding when bad things happen? 2. Neutrality: Is it difficult or easy for me to remain neutral and accept difficult circumstances with an attitude of surrender, trusting that whatever has happened was meant to be? 3. Intentional Suffering: Am I able to embrace discomfort, by processing my reactions and working through them rather than avoiding, escaping, denying or repressing the uneasiness by distracting my mind or powering through it? Regardless of what your current score is, you can choose to start building or fortifying your temple of faith by practicing the three limbs described above. By mastering these practices, you shall someday transcend the self, becoming impervious to suffering and perhaps, even witness the truth about all things. If faith is lost when things don’t go our way, it only proves that the God we believe in is a false God whose purpose is simply to fulfill our desires and expectations AFTER HOURS


WWW.B WHE ALTHCARE WORLD.C OM BW HE ALTHCARE FEBRUARY 2024 85 Book Review by Kavi Bhandari BOOK REVIEW S tarting with a reality check and shattering various myths, the book sets the perfect tone for an excellent beginning. This work of extremely well-curated content and deep research, portrays the author’s powerful intent to create positive awareness about our holistic health. Monique Jhingon has made an extremely powerful impact on many minds to the extent of turning them to think in the right manner, i.e., in the right direction. The book is divided into two major parts and twelve chapters. Each of these chapters offers information that is, to some extent, critical for humanity in today’s day and age. The author shares her decades of experience and her roadmap for resolving chronic health issues in a unique manner. This book offers simple yet powerful insights and strategies in the areas of diet and lifestyle, root cause testing, biohacking, and more, which can help the reader decode the simple way of healthy nutrition. As the reader learns the basics of eating a healthy diet, they will undoubtedly become fascinated with this kind of information. When it comes to lifestyle factors and food principles, Jhingon has hit the mark. The book describes the guidelines to be followed for a healthy body and even a healthy mind and raises a great deal of awareness about our diet. Setting the stage for understanding who we are through our habits, the author clearly shows that a great deal of research has been done. The book continues by outlining the kind of lifestyle we should lead, which includes cutting calories and getting enough sleep. Reading this book has been a terrific learning experience, covering everything from cutting out processed foods to eating a healthier diet. Unlock Your Health The key steps to a healthy body and mind are: 1. Elimination of unhealthy food 2. Boosting nutrient density 3. Consuming supplements 4. Gut barrier healing 5. Lifestyle practices 6. Tuning in, tracking and reintroductions The root cause of the testing of foods can be done by the following examples: 1. Blood chemistry analysis 2. GI and microbiome tests 3. Food-sensitivity test 4. Organic acid test 5. DUTCH (Dried Urine Test for Comprehensive Hormones) 6. Nutri-genetic test 7. HTMA (Hair Tissue Mineral Analysis) To slow down our biological clock, we need the following therapies: 1. Sound therapy 2. Touch therapy 3. Heat therapy 4. Light therapy 5. Cold therapy 6. Sleep therapy 7. Breath therapy 8. Removing environmental stressors 9. Aromatherapy 10. Sublime emotions On a conclusive note, it is safe to say that the author covers the subject of health in a completely holistic manner, which can lead to saving lives. ABOUT THE BOOK Title: Unlock Your Health Author: By Monique Jhingon Publisher: AuthorsUpFront Number of pages: 151 Price: Rs 495


86 BW HE ALTHCARE FEBRUARY 2024 WWW.B WHE ALTHCARE WORLD.C OM The healthcare system in India is experiencing a revolutionary shift that is characterised by digitisation, innovation, and patient-centricity, which means quality and holistic healthcare will be easily accessible and affordable to all the citizens of India. In this direction, the Ayushman Bharat Digital Mission (ABDM) is helping India leapfrog technologically in its health sector to provide a seamless, interoperable, and efficient digital healthcare infrastructure. Going Digital The future of Indian healthcare is envisioned to make the entire healthcare system citizen-centric rather than disease-centric. With ABDM, citizens are empowered to access information related to their health, healthcare professionals, health facilities, and health insurance claims. With the Ayushman Bharat Health Account (ABHA), citizens will have access to their health records digitally. Hence, citizens do not have to worry about carrying medical records in physical form. Further, the longitudinal health history will also increase the effectiveness of medical care by focusing on evidence-based treatment. Keeping in mind the vulnerabilities of ubiquitous cyberspace, India is designing the entire digital health ecosystem by keeping the security and privacy of patients at the forefront. People-centric Revolution In Indian Healthcare LAST WORD By Dr Basant Garg Empowerment, not just treatment, defines the future of Indian healthcare ABDM is helping India leapfrog technologically in its health sector to provide a seamless, interoperable and efficient digital healthcare infrastructure Telemedicine, focused preventive care, data-driven decision-making, and a collaborative digital health ecosystem will become the cornerstones of a healthy future for Indians. Curative Healthcare While the Digital Health Mission is laying its emphasis on preventive healthcare, curative healthcare is being taken care of by the Ayushman Bharat Pradhan Mantri Jan Arogya Yojana (AB PM-JAY). With our Prime Minister Narendra Modi’s vision and Union Health Minister Mansukh Mandaviya’s direction, the National Health Authority is implementing the ABDM and AB PM-JAY at a steadfast pace to reach beneficiaries at the last mile. AB PM-JAY is the world’s largest public health assurance scheme that aims to cover over 55 crore beneficiaries. Currently, AB PM-JAY provides a health cover of Rs 5 lakh per family per year for secondary and tertiary care hospitalisation. To reach the person at the last mile, states and UTs have been given the flexibility to expand the beneficiary base at their own cost. Accordingly, the beneficiary base of the scheme, which was 12 crore, has been expanded to 17.3 crore families. Every beneficiary has been given an Ayushman card as a token of guarantee of health cover worth Rs 5 lakh. Good Health For All Further, the process of Ayushman card creation has been simplified with the Ayushman application to reach the beneficiaries at their homes. So far, 27.8 Ayushman cards have been created by the beneficiaries; the total number of treatments availed is 6 crore worth Rs 77,298 crore. We will continue our commitment to collaborating and innovating for ensuring a healthier future for all Indians. The author is Addl. CEO, National Health Authority and Mission Director, Ayushman Bharat Digital Mission


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