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Published by EUA Marketing, 2018-09-05 10:45:29

EUA - The Engaged Workplace

June 2022


aligning people, place + technology

Design to elevate people’s potential | EUA

We believe at its core, architecture is not about bricks, mortar, wood, glass and
steel. It’s not really even about plans or aesthetics. Sure, these are all important
but anyone can give you these things.

We believe at its heart, architecture is about people.

We believe architecture has the power to unleash true human potential.
The power to enable people to be their best.The power to inspire people to be
better human beings.

This is a big promise.

We don’t make it alone. Our team includes our clients. It includes everyone who
uses and enjoys the spaces we create. Delivering on the promise requires
dedication, listening closely, working diligently, collaborating relentlessly and
executing brilliantly. It’s no small task; we can only accomplish it together.

When we design a space that expresses a company’s values and reflects
cultural authenticity, it sets them apart, creating a magnetic energy to attract
and retain the best talent. Engaged employees feel empowered to do their
best, making them feel like valued contributors to the culture and brand of the
company. In turn the company can thrive and grow in previously unimagined
new ways.

We believe great architecture is about more than elevating the environment.
We believe great architecture is about elevating people’s potential.


114 190+ 110+ 3 7

Years in Employees Registered Locations Markets
Business Architects

denver : milwaukee : madison

Design to elevate people’s potential | EUA 3

4 The Engaged Workplace | Workplace Strategy


In today’s environment, creating an engaged workplace is critical for organizations to attract,
engage and retain the best and brightest talent to maintain a competitive edge in a rapidly
changing marketplace.

People are at the core of a company’s culture and ultimately its success. As employee engagement remains
reportedly low across the country, businesses are in search of opportunities that will elevate engagement thereby
increasing opportunities for higher profitability, higher productivity, decreased absenteeism and lower turnover rates,
to name a few.

We define this environment as The Engaged Workplace –the alignment of your people with the right place and
technology solutions that allow them to bring their best and whole selves to work. We believe the engaged workplace
can move the needle to elevate your people’s potential.

Through our experience and research we have found five key drivers to an engaged workplace that have the
opportunity to elevate the potential for team and individual performance. One size does not fit all and each of these
drivers, supported by design elements, are a direct response to our client’s unique culture and business objectives.
Every organization, their people and its culture is unique and by incorporating these elements, we are able to
respond with custom design strategies that support the work of individuals and teams.

Variety, Choice + Control, Flexibility

Mobility, Proximity, Interaction + Retreat

Access to Nature, Enclosure, Amenities + Support

Experiential, Display, Personalization

Personal Comfort, Security, Acoustics

Design to elevate people’s potential | EUA 5


Creating a safe and secure work environment can improve employee comfort, in turn enhancing
focus and productivity. Safety and security can translate to multiple areas beyond a secured
entrance to a building. The pandemic further elevated the need to address employee’s overall
health safety through environmental enhancements, capacity planning for visitors and employee
designated zones. Providing spaces that minimize distractions and enhance focus can minimize
overall employee stress levels. Lighting levels and thermal comfort also support employees by
addressing the essential needs of individuals within an effective work environment.

6 The Engaged Workplace | Workplace Strategy


According to the American Psychological Association, 60% of employees report
that work is a significant source of stress. Workplace design can play a significant
role in helping decrease environmental stress for an employee.

American Psychological Association

Supporting an office culture shift, the design of M3’s
new space focuses on creating an enjoyable work
environment. Various meeting spaces throughout the
departmental areas allow teams to take conversations into
these areas, minimizing noise distraction. Natural light fills
the space and the environment’s HVAC systems are zoned
to provide comfort for all employees.

M3 Insurance Solutions

By offering three layers of security−a check-in point, turn
styles and card access at the elevators−Northwestern
Mutual provided their downtown location with a safe and
secure environment for employees and visitors.

Northwestern Mutual

Due to the confidential nature of the client’s business,
acoustical solutions address privacy needs with sound
proofing and private offices each equipped with
sit-to-stand workstations. Custom partition systems
maximize daylight through floor-to-ceiling transparent
glass paneling throughout the space.

Financial Industry Client 7
Design to elevate people’s potential | EUA


A company’s identity is intangible and hard to measure, yet instantly sensed when you walk
into a space. Promoting your brand throughout the workplace, purposefully and authentically,
involves infusing brand values into the design to reflect your company’s story and culture.
By encouraging teams and individuals to personalize space and display work product or
success, the environment created can invoke pride and develop purpose and connection points
between teams. Employees take more ownership in a company when their sense of place is
enhanced through the physical environment.

8 The Engaged Workplace | Workplace Strategy


Research shows that 60% of 16-19 year olds want a future job
where they can impact the world.

Entrepreneur,“5 Truths About Gen Z Businesses That Want a Future Need to Know.” 2016

Gates Corporation EXPERIENTIAL
Gates Corporation was seeking a headquarters
Charter Communications showcasing their global brand and products while
maintaining their Denver roots. By incorporating local and
Delve rare artwork, the space honors the company’s locations
Design to elevate people’s potential | EUA across the globe. A creative use of both Gates products
and materials replicating the products weaves the brand
and story throughout the design. By placing the showcase
adjacent to the lobby space, both visitors and employees
have access to interact with the Gates products and brand.

Charter Communication’s engineering facility and R+D
labs have several locations throughout their space where
teams can, in essence, takeover the space for short and
long term project needs. They leverage this space as both
meeting and idea generating space. These unique spaces
are one of their many tools within the built environment
that support solution refinement through product
development and ultimately the launch of new cable
telecommunications technologies.

Delve (formerly Design Concepts), an established leader
in product design and strategic innovation, wanted their
new office to convey their corporate brand as well as
their employees individual expressions throughout the
space. This provides visitors a clear understanding of
what they do and showcases employee pride. From a first
impression branded foyer to the rooftop tree house, to an
expression wall and display cubes throughout the open
workstations, employees are encouraged to personalize
their work environment and showcase their creativity.



In today’s competitive environment for top talent recruitment and retention, organizations are
taking a closer look at how they can best support current employee health and wellness and
showcase to prospective employees the amenities available to them beyond the traditional
salary and benefits. This can result in increased productivity, job satisfaction and engagement
−and make the difference in recruitment efforts. Businesses who make purposeful decisions
around ways to support an employee’s well-being through the built environment, can have
significant positive impacts on an individuals’ physical and mental health.

10 The Engaged Workplace | Workplace Strategy


For every $1 invested in worksite wellness programs, companies experienced
an average savings of $5.82 in reduced absenteeism.

American Institute for Preventive Medicine

Gauthier Biomedical ACCESS TO NATURE
Access to nature, natural light and views to the outside have
a very positive impact on people’s well-being. Gauthier
Biomedical responded to this correlation by incorporating
various outdoor retreat areas on their campus that are
visible and accessible to both the manufacturing and
office employees. Employees can take in fresh air, relax
outside or go for a walk to reset during the day. In addition,
strategically placed windows allow employees ample access
to daylight and views of the campus.

A key component to well-being is the ability to work in a
comfortable environment. Sometimes, this means being
able to focus on a task without distractions. At Rockwell
Automation, incorporating a range of translucent,
enclosed workspaces allow employees a degree of
privacy while maintaining elements of visual connectivity
to their coworkers.

Rockwell Automation AMENITIES + SUPPORT
A focus on well-being includes spaces to decompress and
Confidential Client socialize with coworkers. This client added a centrally
Design to elevate people’s potential | EUA located kitchenette featuring a coffee and snack bar where
visitors and employees alike are welcome to relax or hold
casual meetings. Other amenity spaces such as wellness
rooms, outdoor meeting areas, a community connection
room and training facilities have been strategically placed
throughout the building.



As some clients are forecasting a startling 50% retirement of their workforce in the next
three to five years, there is a need for increased knowledge sharing. Providing a variety of
spaces where collaboration can occur across multiple generations and throughout different
work groups within an organization not only aids in knowledge sharing but also increases
opportunities for innovation. Adjacency and connectivity of teams and individuals supported
for mobility can enhance opportunities for these interactions to occur.

12 The Engaged Workplace | Workplace Strategy


Companies in the Fortune 500 lose a combined $31.5 billion per year from
employees failing to share knowledge effectively.

Harvard Business Review, 2017

Johnson Controls MOBILITY
Superior team performance requires the ability for
Hanson Dodge employees to connect with one another in a wide range
of contexts. Johnson Controls emphasized the partnership
CSG International between technology and physical space to support the
Design to elevate people’s potential | EUA needs of their employees. Team members are able to take
mobile tools to a variety of locations to suit the needs of
their day-to-day work, fostering innovation and connection.

Proximity is key in promoting teamwork. Through an
addition and renovation, Hanson Dodge, previously
divided on two floors, was able to allow the entire firm to
work on one floor. Private offices were moved to the center
and departments were relocated to improve work flow.
Prioritizing employee efficiency in the design helped make
this office layout an ideal space for employees to work.

Many collaborate best when they have the freedom to
connect and retreat as needed. By offering multiple
areas for interaction, such as open seating areas, social
stairwells, central gathering spaces as well as private
spaces to retreat to, CSG provides its employees ample
opportunities to work together when and where it best
suits them. There are a variety of semi-private locations,
such as centralized glass meeting rooms, that provide
a less distracting collaboration space while maintaining
connection to the rest of the office.



Trust and empowerment is foundational to information exchange and creating forward
momentum around shared goals of an organization. Culturally, trust can be a game changer
for organizations. Organizations with high levels of trust among its employees will often
demonstrate increased levels of innovation, productivity, profitability, employee engagement
and growth. Technologically enabled workplace environments provide employees variety,
choice and control to how, when and where they work. Workspaces that allow for flexibility
with short and long term growth enable teams and individuals autonomy over their space,
empowering them to evolve as necessary.

14 The Engaged Workplace | Workplace Strategy


Compared with people at low-trust companies, people at high-trust
companies report: 74 percent less stress, 13 percent fewer sick days
and 76 percent more engagement.

The Neuroscience of Trust | Harvard Business Review

Adding a rooftop terrace created the ideal multi-purpose
area for work and social functions year-round. The terrace
offers a central gathering space creating opportunities for
multi-generational and cross-functional socialization that
helps foster EUA’s culture. By providing a flexible work
environment located away from the core floors, it supports
employee choice and speaks to the trust the organization
has in their work.

EUA Headquarters

American Family Insurance’s downtown Madison
office location boasts views of the Capitol building and
offers employees a variety of options in which to work.
Employees are empowered to work throughout the office
in technology infused spaces that best enable their current
work requirements. A variety of amenities such as a
rooftop terrace, co-working space or conferencing areas
are offered as options to employees.

American Family Insurance FLEXIBILITY
With a focus on creating a flexible, highly interactive
Briggs & Stratton workspace, Briggs & Stratton’s corporate office features
Design to elevate people’s potential | EUA mobile benches and a centrally-located core designed
for maximum knowledge sharing. Employees now
have multiple settings within the workplace to choose
where to work and how they engage with one another.
This open and collaborative core will help frame future
work environments and styles within the executive and
administration areas



Over 70+ people in EUA’s Workplace Studio specialize in workplace design providing our clients with research-based
knowledge and an understanding of the best practices in today’s workplace environments for tomorrow’s workers. We
design workplace environments that empower people to do their best and allow organizations to thrive and grow.

• ABB • Effectv • MGIC
• Accenture • Epsilon • Milwaukee Bucks
• Acuity Insurance • Filament Games • NCR
• Air Methods • Foley & Lardner • Northwestern Mutual
• American Family Insurance • Froedtert • Norton Rose Fulbright
• Ascension • GE Healthcare • Paradigm
• Baird • Godfrey & Kahn SC • Red Robin
• Bartlit Beck • Harley-Davidson • Rexnord Corporation
• BMO Harris • Holland & Hart LLP • RiteHite
• Briggs & Stratton Corporation • Hy Cite Enterprises • Rockwell Automation
• Broadcom • JDA Software • SECURA Insurance Co.
• Charter Communications • Johnson Controls • SC Johnson & Son
• CliftonLarsonAllen LLP • KOHLER • Sierra Nevada Corporation
• Clorox • Landmark Credit Union • Spectrum
• Comcast • Leprino Foods • Uline
• CSG International • Liberty Global Inc. • United Properties
• CUNA Mutual Group • Lockheed Martin • Workiva
• Dish Network • M3 Insurance Solutions • Zund America, Inc.
• DPC Companies • ManpowerGroup • Zurn

16 The Engaged Workplace | Workplace Strategy


Our clients hire us for our expert advice, problem-solving skills and creative planning and design solutions. We
are strategic business partners with our clients, focusing exclusively on architecture and using consultants for
engineering and specialty design needs. We offer a comprehensive range of design-focused services:

• ADA / accessibility studies • Historic preservation
• Architectural design • Interior design
• Building code reviews • Lab planning
• Building systems coordination • Master planning
• Change management assistance • Programming
• Community engagement + outreach • Project management
• Computer animation + visualization • Re-zoning
• Construction administration • Site planning
• Contractor selection • Site selection
• Environmental branding • Space planning
• Exhibit + interactives design • Strategic planning, marketing + graphic design
• Existing facility surveys + field verification • Sustainable design
• Facility assessments • Workplace + corporate design standards
• Feasibility studies • Workplace strategy
• Furniture selection

Design to elevate people’s potential | EUA “OUR PEOPLE ARE OUR GREATEST ASSET.”

Greg Uhen, CEO, EUA





1. American Family Insurance 2. Godfrey & Kahn 3. Rockwell San Jose 4.Workiva 5. Global Building Technology Firm 6. Effectv - Walnut Creek
7. Confidential Client 8. Acuity Insurance 9. Rockwell Automation Customer Experience Center
18 The Engaged Workplace | Workplace Strategy




1. Financial Industry Client 2. Delve 3. Menasha Corporation 4. ABB Regional Headquarters 5. Milwaukee Bucks 6. Paradigm 7. Gauthier
Biomedical 8. Zund America 9. Northwestern Mutual Wealth Management Company

Design to elevate people’s potential | EUA 19

HEATHER TURNER LOTH milwaukee : madison : denver
National Workplace Strategy Leader
[email protected] | 414.291.8143

20 The Engaged Workplace | Workplace Strategy

SECURA Insurance | Appleton, WI

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