EUA Outpatient Experience

EUA OUTPATIENT EXPERIENCE 1

July 2019

Design to elevate people’s potential | EUA

We believe at its core, architecture is not about bricks, mortar, wood, glass and steel.
It’s not really even about plans or aesthetics. Sure, these are all important but anyone
can give you these things.
We believe at its heart, architecture is about people.
We believe architecture has the power to unleash true human potential. The power to
enable people to be their best. The power to inspire people to be better human beings.
This is a big promise.
We don’t make it alone. Our team includes our clients. It includes everyone who uses
and enjoys the spaces we create. Delivering on the promise requires dedication,
listening closely, working diligently, collaborating relentlessly and executing brilliantly.
It’s no small task; we can only accomplish it together.
We believe that when we create a school that people love to be in, instructors are
inspired and students stay engaged. When we create a welcoming caring environment
where family actually enjoys visiting, then families strengthen. When we design
workplaces that empower people to do their best, then organizations can thrive and
grow in previously unimagined new ways.
We believe great architecture is about more than elevating the environment.
We believe great architecture is about elevating people’s potential.

Cover: Orthopaedic Associates of Wisconsin

Froedtert & the Medical College of Wisconsin Drexel Town Square Health Center | Oak Creek, WI

one:

FIRM
OVERVIEW

Design to elevate people’s potential | EUA 3

EUA BY THE NUMBERS

112 230+ 80+ 45+ 5 4

Years in Talented Registered LEED® Accredited Client Office
Business Employees Architects Professionals Markets Locations

Since our 1907 inception, EUA has actively worked to retain the core values of “doing the right thing,” treating clients
and partners with respect, ensuring a quality product and delivering proactive planning and design solutions. Our
employees demonstrate unparalleled commitment to the markets, communities and clients they serve. Our multi-
faceted architectural firm specializes in several markets including Healthcare, Science + Technology, Learning,
Living and Workplace.

We believe that informed and effective design has the ability to elevate people’s potential.

To make sure this happens, we bring a fierce curiosity so we thoroughly understand the needs of the people who live
and work in the environments we create, conduct our work in a way that encourages clients to share their thoughts and
ideas and use a design philosophy that puts our clients’ visions first.

eua.com

milwaukee : madison : denver : des moines

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HEALTH + WELLNESS STUDIO

EUA’s dedicated healthcare team consists of architects and interior designers with a variety of health and wellness
experience. From campus-wide facility master planning to new construction and renovation projects, to ambulatory
care centers and specialized clinics for cancer care and women’s health, our staff has dedicated significant time to the
pursuit of advancing health and wellness environments across the country. With diverse backgrounds and a wealth of
experience, our team has the knowledge, design expertise and technical skills to develop spaces for the future.

38 DEDICATED HEALTHCARE EXPERTS 3,100+ HEALTHCARE PROJECTS IN 10 YEARS

Our clients hire us for our expert advice, problem-solving skills and creative planning and design solutions. We are
strategic business partners with our clients, focusing exclusively on architecture and using consultants for engineering and
specialty design needs. We offer a comprehensive range of design-focused services:

• ADA / accessibility studies • Historic tax credit submissions
• Architectural design • Interior design
• Building code + life safety reviews • Master facility planning
• Building systems coordination • Programming
• Change management support • Project management
• Computer animation + visualization • Community engagement + outreach, referendum
• Construction administration • Re-zoning
• Construction delivery analysis + • Site planning
• Site selection
contractor selection • Space planning
• Corporate branding • Strategic planning, marketing + graphic design
• Existing facility surveys + field verification • Sustainable design
• Feasibility studies • Workplace + corporate design standards
• Furniture selection

Design to elevate people’s potential | EUA 5

6Image Caption Here Outpatient Experience

Wisconsin Institute of Urology | Neenah, WI

two:

PROJECT
EXPERIENCE

Design to elevate people’s potential | EUA 7

ORTHOPAEDIC
ASSOCIATES
OF WISCONSIN

OUTPATIENT + NEW CONSTRUCTION

Consolidate practices to
create a warm + inviting
healing destination

Positioned alongside Interstate 94 for maximum visibility
and access, Orthopaedic Associates of Wisconsin,
combines two autonomous operations into a single
location for maximum patient and staff efficiency.

With an intent to create a community destination for
health and wellness and increase patient referral
numbers, the patient experience was improved by
offering a variety of personalized spaces. Quiet zones,
open seating, hospitality lounges, clear wayfinding
and abundant daylighting contribute to the serene,
welcoming environment. To support workflow and allow
increased caregiver access to patients, staff efficiency
is optimized by clustering private exam pods around a
central workstation, with centrally-placed exam tables to
allow access from all sides and support varying patient
acuity. Moving away from private offices at the previous
locations, physicians utilize pod-style work zones with a
high-end physician retreat.

DETAILS 86,000 sq ft

Pewaukee, WI
• Orthopaedic physician clinic
• 48 clinic exam rooms
• Physical therapy center
• Ambulatory surgery center
• 4 operating rooms
• MRI imaging suite
• General radiology

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“EUA WAS ALWAYS CARING, PROFESSIONAL, AVAILABLE Mark Smith
AND ACCESSIBLE.” Chief Administrative Officer
Orthopaedic Associates
Design to elevate people’s potential | EUA of Wisconsin

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WISCONSIN
INSTITUTE OF
UROLOGY

AMBULATORY SURGERY CENTER +
NEW CONSTRUCTION

Focus on providing exceptional
patient care to deliver a comfortable
+ high-quality patient experience

EUA and Miron Construction worked to design a new
urology clinic and ambulatory surgery center that delivers
a comfortable and high-quality experience for patients.
The team equipped the client with options for efficient
design and long-term maintainability strategies. To
minimize patient steps and reduce anxiety, care was
placed in streamlining patient flow and separating pre-op
and post-op traffic. Analyzing procedures done at four
different facilities and appointments at two, the team
developed a facility that could meet and flex to future
demand for the combined practices.

The design concept, inspired by a “Respite in the Woods”
theme, offers a calming and serene environment for
patients. Natural elements are incorporated through
the use of wood and organic patterns and large
back-lit art bring light into the space. This intentional
use of materials and lighting creates clearly identifiable
areas and points of reference for patient wayfinding.
Large canopies create a visually appealing entrance while
assisting in easily navigable areas. The reception areas
are designed with flexibility for advances in patient care
and future technology.

DETAILS 35,000 sq ft
Neenah, WI
AWARDS • Ambulatory surgery center
• Clinic
10 • Imaging
• Corporate offices

• Best New Development or Renovation -
Healthcare - InBusiness Magazine

Outpatient Experience

“EUA HAS BEEN AN INCREDIBLE PARTNER. THEY WERE Omar Atassi, MD
PASSIONATE ABOUT UNDERSTANDING OUR VISION AND Wisconsin Institute
BRINGING IT TO LIFE IN BOTH STRUCTURE AND AESTHETIC.” of Urology

Design to elevate people’s potential | EUA 11

FROEDTERT + MEDICAL COLLEGE OF WI

MEQUON
HEALTH CENTER

OUTPATIENT + NEW CONSTRUCTION

Provide expanded services that
enhance the community

Working closely with a developer, Ryan Companies,
and Froedtert & the Medical College of Wisconsin,
EUA built a new, highly visible three-story health center
with a wellness and sports medicine focus. Specialty
services offered in this facility are the first of its kind
in Milwaukee’s North Shore communities, making it a
destination for patients and athletes alike.

A particular draw for local high school and college
athletes, the facility is home to a two-story performance
gym and rehabilitation space, including a 60-yard
football field, sand pit, batting cage, weight training and
cardio area. Athletes train with the convenience and
security of knowing medical needs can be met on-site,
including physical therapy, primary and urgent care,
orthopaedics, imaging and spine care. An on-site lab and
retail pharmacy provide additional convenience.

DETAILS 80,000 sq ft

Mequon, WI
• Primary care
• Orthopaedic care
• Spine care
• Urgent care
• Imaging
• Performance training
• Physical therapy
• Lab
• Retail pharmacy

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“IT WAS A FANTASTIC EXPERIENCE WORKING WITH THE EUA TEAM. Gregory Nelson
THEY WERE ALL CONSISTENTLY PROFESSIONAL AND EXCEEDED Team Leader
ALL EXPECTATIONS. THEY WORKED WITH FROEDTERT TO CREATE A
GREAT DESIGN.” Ryan Companies

Design to elevate people’s potential | EUA 13

FROEDTERT + MEDICAL COLLEGE OF WI

ORTHOPAEDIC, SPORTS
AND SPINE CENTER

OUTPATIENT + NEW CONSTRUCTION

Design a purposeful flow to improve
staff + patient movement

Froedtert & the Medical College of Wisconsin
consolidated three existing clinics into one new state-of-
the-art orthopaedic and sports medicine facility to serve
Menomonee Falls and the surrounding communities.
As a result of EUA’s Lean-led design process that began
with a stakeholder visioning session, followed by existing
clinic tours to observe processes and flows, new patient
referrals have increased by 56% and monthly rehab visits
by 48%.

The design supports strategic operational processes
featuring shared registration and exam pods with central
team work areas to support a team-based approach.
Exam rooms have separate patient and staff entries and
feature a standardized layout to improve staff efficiency
and patient movement.

The building includes a two-story sports simulation space,
therapy pool, physical therapy / rehabilitation gym and
treatment rooms and radiology.

DETAILS 42,500 sq ft
AWARDS Menomonee Falls, WI
• Orthopaedics
• Spine care physical medicine
• Rehabilitation services
• Sports medicine
• Imaging

• Top Project Award + Best Healthcare
Development Real Estate Award - Business
Journal

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HEART AND
VASCULAR INSTITUTE
OF WISCONSIN

OUTPATIENT + RENOVATION

Create an efficient and community-
focused clinic to provide a high level
of care to patients

Starting their own private practice, this group of
physicians wanted to transform a former veterinary
college on a tight schedule. With various satellite clinics
throughout the area, their new clinic serves as a central
location to offer heart and vascular services and provide
exceptional patient care. From a welcoming reception
area to comfortable exam rooms and simple circulation,
this transformed clinic focuses on the patient experience
and staff efficiency.

In the center of the exam rooms are collaborative staff
workstations with glass fronts to provide transparency and
ease-of-access to patients. An open office area and staff
break areas allows physicians and staff to interact and
share knowledge throughout the day.

With a tight timeline, EUA worked with the Owners and
Construction Manager to ensure constant communication
and allow for flexibility throughout design and
construction to create a facility that realizes the vision and
goals of the clinic. A future-focused design, this space
allows for potential expansion and incorporates state-of-
the-art technology while maintaining adaptable spaces as
technology advances.

DETAILS 31,000 sq ft

Appleton, WI
• Cardiology clinic
• CT scan
• X-ray
• Lab
• Stress test
• Staff break rooms

Design to elevate people’s potential | EUA 15

NEIGHBORHOOD CLINICS

ASCENSION WISCONSIN FROEDTERT AND THE MEDICAL
Multiple Locations COLLEGE OF WISCONSIN
• Wauwatosa Outpatient Center, 237,000 sq ft Multiple Locations
• Drexel Town Square Health Center, 110,000 sq ft
ambulatory care center + medical offices • Greendale Health Center, 8,800 sq ft
• Racine Medical Center, 72,000 sq ft, currently • McKinley Health Center, 41,300 sq ft
• Mequon Health Center, 80,000 sq ft
under construction • Orthopaedic, Sports and Spine Center, 42,500 sq ft
• Shorewood Clinic, 15,000 sq ft, currently • Springdale Clinic, 21,000 sq ft
• Sunnyslope Health Center, 16,500 sq ft
under construction • West Bend Health Center, 99,600 sq ft
• Westbrook Clinic, 29,500 sq ft
BRADLEY SQUARE CLINIC, WHEATON
FRANCISCAN MEDICAL GROUP KENOSHA COMMUNITY HEALTH
Milwaukee, WI Kenosha, WI
• 5,200 sq ft clinic including exam, minor procedure, • 21,000 sq ft medical, dental + patient education facility

x-ray, lab + support MADISON WOMEN’S HEALTH CLINIC
Madison, WI
FINANCIAL COMPANY CLINICS • 16,000 sq ft women’s health clinic + procedure
Milwaukee, WI + Franklin, WI
• 5,400 sq ft employee clinic
• 4,100 sq ft employee clinic

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WIU Staff Lounge | Neenah, WI

three:

REFERENCES

Design to elevate people’s potential | EUA 17

REFERENCES Outpatient Experience

ORTHOPAEDIC ASSOCIATES OF WISCONSIN
Mark Smith
Chief Administrative Officer
262.650.7406
[email protected]

FROEDTERT & THE MEDICAL COLLEGE OF WISCONSIN
John Balzer
Vice President, Facility Planning and Development
414.805.2649
[email protected]

HEART AND VASCULAR INSTITUTE OF WISCONSIN
Larry Sobal
Chief Executive Officer
920.886.9380
[email protected]

WISCONSIN INSTITUTE OF UROLOGY
Angela Gilfillan
Administrator
920.722.7747
[email protected]

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BUILDING PARTNERSHIPS

EUA has strong relationships with the construction community. Our inclusive approach extends throughout the project
and into construction. We are natural problem solvers and will work jointly with the construction team and ensure
that our quality control procedures and sophisticated use of technology assists the team in meeting the overall project
objectives with a common goal of exceeding client expectations.

WE DEVELOP STRONG RELATIONSHIPS WITH OUR PARTNERS

Shady Lane Assisted Living | Manitowoc, WI in partnership with A.C.E. Building Service

“I APPRECIATE EVERYONE ON THE TEAM.
GOOD PEOPLE WITH A COMMON GOAL
OF A SUCCESSFUL PROJECT.”

Craig Southorn
MA Mortensen Company

Fiserv Forum | Milwaukee, WI in partnership with Mortenson

SECURA Insurance | Appleton, WI in partnership with C.D. Smith “I APPRECIATE THE COOPERATIVE,
Design to elevate people’s potential | EUA TEAMWORK ORIENTED APPROACH,
PARTICULARLY IN LIGHT OF EVOLVING
REQUIREMENTS AND OPINIONS FROM
THE OWNERSHIP TEAM.”

Chris Meyer
C.D. Smith Construction

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Ascension All Saints Cancer Center | Racine, WI

RICH TENNESSEN milwaukee : madison : denver : des moines eua.com
President
[email protected] | 414.291.8111
333 E Chicago Street | Milwaukee, WI 53202

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