Finger Lickin Newsletter Ed.3

FINGER LICKIN' NEWS
3RD VOL | JUL- SEP 2019 KFC PAKISTAN

THE CRISPY RGM CONFERENCE 
BITES SPECIAL EDITION

MORE RESTAURANT ADDITIONS IN 20. This quarter
THE 'BUILD OUT' - 3 IN SPOTLIGHT:
UNLEASHING THE HERO
WITH IN - RGM CONFERENCE STATS - 4 SPECIAL LT MEMBER
INTERVIEW
 THE OPENING PLANERY - 5
KEYNOTE SESSIONS
RGM CONFERENCE DAY I- 6
CONCERT NIGHT - 7
RGM CONFERENCE SCALING UP
WORKSHOP SESSION DAY II - 8

KEY LEARNING FROM THE
WORKSHOP - 9
KFC'S GOT TALENT
PERFORMANCE HIGHLIGHT- 10

QUOTES FROM THE
CONFERENCE ATTENEES - 11
WHO GOT THE AWARD ?
YEAR END RECOGNITIONS - 12
SAY 'ADIOS' TO OUR
INTERNS - 13
OUR ALWAYS ORIGINAL KFC FAMILY 
NEW JOININGS! - 14

TEAM QA TAKING PREVENTIVE MEASURES- 15

KFC NEWSLETTER VOL. 3

EDITOR'S NOTE
Happy October! As always, I’m honored to have the opportunity to
serve as the editor of this newsletter and I could not be successful
without an amazing team behind me. As annual RGM Conference 2019
comes to a close, we have an opportunity to reflect upon some of the
highlights of this year’s conference.

The conference organising committee has outdone themselves once
again! As KFC continues to evolve, keeping pace with the changes can
be quite a challenge. Our conference theme , “Unleashing the Hero
Within”, is indicative of our need to embrace change and meet those
challenges head on. This year's conference was filled with thought
provoking sessions and activities which allowed us to better address
these changes while enhancing our customer experience and figure out
ways to better serve them.

I would like to extend our congratulations to all participants,
especially the award winners, who stood out on the day as being
reflective of the kind of high performers we all aspire to become. 

With the RGM Conference 2019 now behind us we would like to thank
everyone  who attended and those involved with contributing to
another successful conference. Read this month's edition to find out
more on how you can view all the conference sessions.

- SHERYAR ALI

EDITORIAL TEAM

NIDA NASIR SHERYAR ALI
EDITOR IN CHIEF
EDITOR

SPECIAL THANKS
MR. WALID AJAM & MR. ASIF GHAYAS

FOR GRACING THE RGM CONFERENCE 2019 WITH THEIR PRESENCE AND
REPRESENTING YUM BRANDS

ARTICLE CONTRIBUTION

SHOAIB TAHIR NIGAH-E-HASNAIN

KFC NEWSLETTER VOL. 3

THE 'BUILD OUT'

I.I CHUNDRIGARH

Team Development has constructed 2 new aesthetically appealing, modern design outlets in I.I Chundrigarh Road,
Karachi & Z Block, DHA Lahore. which can be put up against any KFC restaurant in the world. These beautiful
restaurants are essential to keep our brand image relevant to the young population and stay on top our game!

DESIGN AND AMBIANCE ENABLING INTERIOR
FLAVOUR
LAHORE, Z
BLOCK

I.I CHUNDRIGARH Building customer loyalty and retention is a huge
part of growing a restaurant business and the
ambiance of a restaurant is a huge part of why
patrons come back, says Suhail Masood Chief
Development Officer KFC PaLkAisHtOanR.EL,AZHORE, Z

BLOCK BLOCK

I.I CHUNDRIGARH 3D IMAGE

KFC NEWSLETTER VOL. 3

RGM CONFERENCE STATS

RGMs STATS 7 SPEAKERS
SOUTH 33
CENTRAL 36 12 SESSIONS

100
NORTH 18 + PLUS PARTICIPANTS

KFC NEWSLETTER VOL. 3

THE

OPENING

PLANERY

Over two days at the Elite Hotel in Nathiagali
(roughly 86 kms up north from Islamabad);
together we experienced
lots of curated programs and events and
literally 100s of performances.

We are very happy about the conference.
So far, we received extremely positive

feedback from our RGMs – Humayun Sajid
(Chief Operations Officer).

Behind the scene, everything went well, too.
That’s not self-evident for an event of 100+
participants – Thank you all for your
contribution!

We would like to say again THANK YOU for
your attendance – It was a huge pleasure to
see so much energy and passion within the
team – Nida Nasir General Manager Human

Resources

KFC NEWSLETTER VOL. 3

This year’s RGM Conference broke
attendance records for the fourth straight year
as we celebrated the conference with the
theme titled “Unleashing the Hero Within”.

With over 100 participants (including 5 first-
timers!) from 4 region, our event continues to
be the largest restaurant family gathering in
Pakistan, no other food brand does this
activity at this scale.

One week after the conference the various hymns
from the music concert are still echoing in our ears
and on the streets of Nathiagali we still find some
desperately lost bill boards (welcoming RGMs) –
or at least pieces of them.
RGM conference with the theme titled
‘UNLEASHING THE HERO WITHIN’ has been a
huge success and the conference feedback is
very positive. A big thank you to all the LT
members, our partners in the industry, and the
RGMs of course; our Super Hero’s for making it
such a memorable conference.

KFC NEWSLETTER VOL. 3

The success of this conference is largely thanks to our dedicated sponsors.
Many of our sponsors attend the conference and participated in the sessions. A

huge thank you to each one. We hope to continue and build on all of these
partnerships in the future.

OUR PROUD SPONSORS

KFC NEWSLETTER VOL. 3

CONFERENCE DAY 1

The keynote address by Humayun Sajid
kicked off the conference with an
engaging and interactive session. The
Chief Operation Officer thanked everyone
for joining the conference where he dived
deep into last year’s performance.
Humayun also talked about the
importance running great restaurant and
executing World Class Operations; talked
about maintaining a good culture in our
restaurants and going forward what steps
needs to be taken to scale up the
business.

Raza Pirbhai, Chief Executive Officer spoke candidly about navigating difficult conditions in
the past and the business realities coming forth; he also shared how despite it all, we still find
joy and connection in the creative process of making KFC Pakistan a Great Place to work.

KFC NEWSLETTER VOL. 3

Farhan Hussain, Head of Restaurant Nida Nasir General Manager Human
Excellence presented his departmental Resources presented her keynote on
and team goals and initiatives for the some exciting HR Initiatives like the

current and upcoming era of KFC RGM Mentoring Program and the
Pakistan. He spoke about delivery Launch of new learning platform Skill Pill
optimization strategy, dine in experience
enhancement and training structuring on Learning Zone

KAHOOT ENGAGEMENT ACTIVITY

KFC NEWSLETTER VOL. 3

CONCERT NIGHT

KFC NEWSLETTER VOL. 3

SCALING UP WORKSHOP

CONFERENCE DAY 2

The day kicked off with an energizer exercise to up the
blood running by Manager Learning and OD, Sheryar

Ali.
Scaling up the business in today’s business
environment is hard — and often counterproductive. It
makes it even more frustrating to do it without
professional guidance and support, but not every
business can afford established trainers and
consultants. Believing in our core value of “Believe in all
People”. KFC Pakistan brought a renowned leadership
coach and author Mr. Sohail Zindani to conduct a
workshop on Scaling up and taking the business

further.

KFC NEWSLETTER VOL. 3

SOHAIL TA·LKED ABOUT

Alignment: how to get faster results with less
effort when you can inspire your entire team to

follow your rock-solid plan.
·

Accountability: See KFC’s reputation (and
revenues) soar as employees fulfill 100% of all

promises with no more excuses.
·

Acceleration: Light your revenue records on fire
and gear up for a legendary year of business
growth.

KFC NEWSLETTER VOL. 3

RGMs BRAIN STORMING ON PRESENTING BRUTAL FACTS
(FEEDBACK) TO THE LEADERSHIP TEAM

LEADERSHIP TEAM RECEVIING FEEDBACK FROM RGMs

KFC NEWSLETTER VOL. 3

KEY TAKE AWAYS FROM SCALING UP TRAINING

Strategize Develop organizational
Your Quarterly Goals: Strategize clarity and accountability
that fuels everyone in your
your most critical short-term company to drive business
decisions for your 13-week race
growth.
with quality priorities and
metrics on a quarterly and

personal level.

Attract & Retain “A- Get A 10-Fold “X-Factor”
Player” Talent: Competitive Advantage: Positioning the KFC

Become a magnet for brand as a market leader in its
A Players who are niche with the X-Factor process that develops a
dedicated to
accelerating your 10x advantage over your
growth. No more competitors.
excuses and unmet
goals. Create Consistent Success:
follow Sohail's Business

Success Checklist to
flawlessly achieve
consistent, precise and
predictable execution as you

scale.

Create an Irresistible        PROFITABLE
Brand Promise: GROWTH using the SZ Business Success Checklist:

Intimately understand The Three
your target customer Decisions™ refer to the critical decisions that KFC
and how your brand
promise is the unique MUST GET RIGHT to maximize their revenue,
solution they’ve been profit and time.

waiting for.

KFC NEWSLETTER VOL. 3

KfC's GOt
TAleNt

TALENT FROM EVERY PART OF PAKISTAN

CAME UNDER THE ROOF

TO PUT THE STAGE ON FIRE

KFC NEWSLETTER VOL. 3

WITH MESMERISING PERFORMANCES

COLLECTING AWARDS
AND APPRECIATION FOR

THE PERFORMANCES THAT GOT EVERYONE EMOTIONAL

HAPPY AND ECSTATIC

KFC NEWSLETTER VOL. 3

ANNUAL AWARD WINNERS &
CELEBRATIONS

SHAHRIZ NASIM RECEIVING RGM OF THE
YEAR 2019 AWARD

MR. LALIT RECEIVING REGIONAL
ROCKSTAR OF THE YEAR 2019 AWARD

ASHFAQUE AHMED RECEIVING AREA
COACH OF THE YEAR 2019 AWARD

KFC NEWSLETTER VOL. 3

LT SHINING LIKE A STAR

MR. NOOR ALAM RECEVING "CRUSING MR. HUMAYUN SAJID RECEVING "MOVING
AND CRUSHING IT" AWARD MOUNTAINS" AWARD

KFC NEWSLETTER VOL. 3

QUOTES

We couldn’t be happier with the It’s the rst time I’m coming here to attend It gave me a lot of new energy, and
attendance, entire program, the conference. Something which amazed especially what I found this year was
and our response to the 4th the variety of ideas that came working
RGM conference. Our goals me is the diversity of people who come
was to honor the past, here: I was sitting at a lunch table with three with this dynamic group so
celebrate the present, and you have personalized learning,
other people, and all four of us were from music, fun and people speaking on
firmly set course for the future; different diverse professional background! - business and scaling up: it was this
Onward to the conference in Walid Ajam Senior HR Generalist - YUM
2020 - Raza Pirbhai Cheif combination and variety of
Executive Officer performances that were interesting. -
Ashfaque Ahmed, Area Coach Central
I really liked it – First time "Keep up this inspiring
attending the conference. I met energy, spread the word Our eld changes so dramatically
a lot of people dealing with the its tough getting a chance to talk
and let us build the to people about what they’re doing,
same issues and problems, bridge towards SCALING what’s happening, and what’s causing
and we worked out some UP" ! – Farhan Qureshi, problems – that’s the best part about
Regional Coach - Central this conference this year. The three
practical ideas that are really words that come to mind for me when
inspiring us to steer the "Honestly, we didn’t believe I think about KFC are INCLUSIVE,
that there will be so much GLOBAL and CONGENIAL. - Faisal
business ahead! Asif Ghayas energy and enthusiasm, but
YUM wow – It was an incredible Ghulam, Area Coach South
ending" – Farhan Hussain
I’ve never been to such an The conference was amazing! Very well
intriguing conference to be Head of Restaurant organised, amazing line of key note sessions
really involved in this kind of Excellence from top LT member of KFC. 2nd day training
group itself a great feeling
you get to give and take with by Sohail Zindani brought all the pieces
a lot of brilliant minds in the together, it made so much sense to all of us. I
industry - Bilal Khan RGM am so glad that i was the part of this conference

North - Sohail Ahmed RGM South

KFC NEWSLETTER VOL. 2

THIS QUARTER ON:

SPOTLIGHT

NOOR ALAM

WI SHTEANRTDEIDDBCMYAAYOCRMKUEAISENRTRK9AE?8RT-ITN99GYOCUARREER NOOR is one of the few
marketers, who not just
achieve our topline targets ifIWAyhMoauLtIcAViwoLIlNHuooGUluvdwMelMdDodYUwrobDLlhdeRLaa?EInyAtayHoimt!udshroiAndLgrReEianAmDtYhj.eob
but also the botton one

- Raza Pirbhai

IF YOU WERE TO HAVE
ONE SUPER POWER WHAT

THAT COULD BE?

THEALMIGHTY HAS GIVEN US ALL
THE SUPOER POWERS; WE JUST
NEED TO IDENTIFY THOSE
POWERS AND USE THEM

WHAT IS YOUR
FAVORITE SONG

YAD KARNA
- BY VITAL SIGNS

HOW MANY KIDS DO What advice would
YOU HAVE? you give to the

I HAVE 3. aspiring new talent
a BOY AND TWO GIRLS in KFC?

ALWAYS LISTEN TO
OTHERS.

DON'T FEEL SHY TO
ASK FOR HELP!

YOU GROW
EXPONENTIALLY
WHEN ASK OTHERS

FOR HELP

KFC NEWSLETTER VOL. 3

Say 'ADIOS' to our Interns
You all know our three incredible originals who joined us as interns to experience the

exciting world of QSR. Sualeha in the Marketing Team , Shah Alam in Supply Chain

and Hazique Iqbal in Finance. Their internship jounrey has ended. Here's a quick look

into the 6 weeks internship program.

START DATE: 15 WORK
JUNE 2019

FUN

PROJECT PRESENTATION

FINISH DATE: 29TH
JULY 2019

KFC NEWSLETTER VOL. 2

TEAM QA TAKING PREVENTIVE MEASURES 

Integrated pest management

session conducted by pest control

service providers in central, north

and south region to create

mindfulness among RGMs

regarding effective pest

management at stores including

Yum escalation protocol, how to

handle with emergency situations,

Introduction of basic pests EFFECTIVE PEST
MANAGEMENT TRAINING
including preventive measure
- LAHORE
techniques and effective utilization
TRAINING ON EFFECTIVE
of pest control service visits. CHEMICAL USAGE - ISB

Participants learned:

Brief review of IPM Implementation BRAND PROTECTION FIVE FACTORS CLEANING
at Stores
Effective utilization of Service
provider visit
Yum escalation protocol
Introduction to seasonal pests
including preventive measures
techniques

Training AWARENESS SESSION ON
session has been lead by QA Assurance PUNJAB FOOD AUTHORITY
Manager regarding brief introduction of
Punjab food authority operations team

and their protocol of working ,
Importance of FFA and TPM in oil quality,
How to use TPM meter during visit and
basic points to be considered during the

visit of PFA team to save restaurants
from heavy fines.

KFC NEWSLETTER VOL. 2

OPENEING NEW EVER HIGHEST
DOORS - ORIGNALLY YOURS
WSPA TX. IN
BEST SELLER AUG 2019

ZINGER TRIO

DEAL

ACHIEVED EVER HIGHEST ACHIEVED EVER HIGHEST

SALES IN ONLINE SALES

AUG 2019 IN AUG 2019

WE need to constantly innovate the menu to keep the customers hitched, Younger
generations have less BUYING CAPACITY. To attract these customers, WE ARE
COMING UP WITH SOME AMAZING OFFERS". - Noor Alam, Chief Marketing Officer, KFC
Pakistan

NEW PROMOTIONS AND PRODUCTS

NEW PROJECTS AND COLLABS!

KFC NEWSLETTER VOL. 2

JOININGS Hi, my name is Abdul Mannan and
I am your Senior HR Executive. I
have a robust work expereince
of 5 years in diversified
businesses. I was working with

Dawn Foods, before joining KFC.

Hi, my name is Adnan Ibrahim and I
am your Senior HR Business Partner
for Central Region. I have strong
business acumen of 20 years . I have

also worked in YUM Canada

BULLETIN BOARD

ON RGM PROMOTIONS!

NOMAN ASLAM MEHVISH SHAHEEN
RGM SOUTH RGM NORTH