WireFlyer__July

THE MFHIOKEERAMDAVGSAUIWRCEEA-SNYTY

INAUGURAL HWEYHDAUTD’ES!
ON YOUR
ISSUE
DESK?
Minneapolis’

SWEET

New
Suite

INAUGURAL ISSUE

Hello Team:
Welcome to the first edition of the Wire Flyer, your Business
Wire employee newsletter. For those who have been here a
while, you’ll remember this as The Inside Line.
So why are we re-launching? We want to help bridge the
gap that’s created as a result of being a global company.
The Wire Flyer also seeks to break down the silos of different
practice groups. We want to highlight our teammates and
better communicate Business Wire news and goals.
We'd also like to help foster some office pride! We want the
newsletter to be inclusive of everyone, so please help to make
sure your office/team is included. Learn how to contribute on
Pg. 12.
Finally we look forward to hearing from, and learning all
about, you and your team.
Best,
[email protected]

2 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

BW Biz Updates

JUST SO YOU KNOW

We partnered with analytics
company, News Quantified, to
offer the Market Impact Report
to our clients

We hosted the webinar
“How to Work with
Global Newswires: Meet
Agence France-Presse”

We revamped
our Best Practices
for Enhancing Earnings
Release guide

JULY 2015 | 3

BW MINNEAPOLIS

by Jane Cracraft - MN,
Senior client services representative

BW Minneapolis just moved into our 4th Twins crowd roars. What a joy that is! The
(and best!) suite in Butler Square, a fine parking? Not so much!
old building on the National Register for The view from BW Minneapolis' new suite
Historic Places. We’ve been in this building faces one of the Target Center's not so
since first opening the BW Minneapolis attractive walls, but they are renovating
bureau in 1993. within the next couple years. That will
Butler Square was built in 1906 to 1908 improve our view, but may mean the end
on the grounds of a baseball stadium of the secret armchair on the hidden
bordering Minneapolis’ central business deck. We’ve speculated that an arena
and warehouse districts. In the basement employee used it for smoke breaks and
of the warehouse was a horse stable that employee is gone now.
for deliveries and a rail spur for boxcar If the newsroom were a Picture Capsule,
shipping. The features of our suite include we'd certainly have cool Interactive Tags
high ceilings, very cool lancet windows and to show our two disco balls, the Incredible
lots of wood and brick. Hulk walkie-talkies, Paul Peters'- MN,
A few years ago, the Minnesota Twins built senior editor, incredible collection of
Target Field, next door to us and across Business Wire pens, arched windows,
the street from Target Center, where the orange file cabinets, lots of plants, and the
Minnesota Timberwolves and Minnesota Mayoral Proclamation declaring October 2,
Lynx play. Yes, Target Corporation has a 2011, Business Wire Minneapolis Day.
large presence in Minneapolis, and YES, Big shout out to supply group for guiding
they are a Business Wire client! us through the move, especially Billy, Robin
One of the many perks of being wedged in and Nelly. Thank you to Martin Gonzales,
between two sports arenas is the vibrancy Eastern U.S. Technical Supervisor, as well
of our neighborhood. Some of us are for flying out to assist.
lucky enough to step outside just as the

4 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

S MOVES ON UP

Lancet windows Abandoned chair: We are fascinated by this old,
abandoned chair on a hidden balcony of Target Center

34

2 5 9
1 6 8

7

1. Paul Peterson, newsroom supervisor 2. Paul Bowman, senior ediJtUoLrY32.0d1i5sc|o5balls
4. Incredible Hulk 5. Melissa Estlow, newsroom editor 6. Frida Kahlo

7. Ozzy Osbourne 8. Paul Peters, senior editor 9. Mayoral Proclamation

Pets & Babies

WHERE YOU SAY AWW!

Mike Lorah - NY,
senior newsroom
editor and his wife
Cathy gave birth
to Levon Charles
Szumski Lorah on
June 5. Levon is the
couple’s second son
after big brother Joey.

A huge Star Wars fan, Phil Dennision - CL, senior marketing lead, digital content, named two of his cats after characters in the
movie. L - R: Anakin and Obi-Wan.

6 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

BW Networks at Industry Events

MOVING & SHAKING

In Chicago for NIRI 2015, members of the BW team, along with our News Quantified partner, watch the Stanley Cup
Finals. L - R: Karen Reynolds - BO, sales regional manager, Oliver Schmalholz - News Quantified, Michael Becker - NY,
senior vice-president, financial product strategy and Sarah Shepard - NY, regional vice-president, NY region.

Members of the NY BW team, attend the 2015 Silver Anvil awards in New York City. L - R: Amy Cabrera - NY, account
executive, Stephanie Peksen - NY, account executive and Scott Fedonchik - NY, vice-president, marketing.

JULY 2015 | 7

New Hires, Promotions

CELEBRATING

Promotions

Min Chen- SF: Senior MySQL Database Administrator
Erin C. Donahue- NY: Newsroom Senior Editor

William L. Russell- PDX Senior Client Services Rep
Jay R. Taylor- SF: Senior Software Engineer (HQ)

Anniversaries

20 YEARS: Richard DeLeo-NY, Senior VP, Business Operations and
Shirley Wade- SF, Receptionist

15 YEARS: Robin Fletcher- SF, Corporate Office Assistant,
Eric Lum- SF, Assistant Newsroom Supervisor, and

Thomas Shelley-DX, Media Relations Database Specialist
10 YEARS: Christine Too- SF, FCS Editor, and Marissa Merrick- SE, Senior Editor

5 YEARS: Thomas O’Connell - CGC, Senior Account Executive

New Hires

Haley Costen- BOS: Newsroom Editor
Samar Ismail - TOR: Newsroom Editor
McKenzie Jackson - LA: Newsroom Editor
Daniel F. Pegg - BOS: Newsroom Editor
Nicholas M. Tabor- NY: Account Executive

Lin A. Xia- SF: Software Engineer

8 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

and Milestone Anniversaries

SUCCESS

Billy Russell - PDX, nabs
promotion

Marissa Merrick - SE, celebrates
10 years with BW!

Brett Mathews - ATL, newsroom JULY 2015 | 9
editor, learns the ropes (May hire)

Vacation Photos

OH THE PLACES

YOU’LL GO

COVER STORY: Mike Maguire - NY, editorial WITH PTO
products integration manager, prepares to Hannah Harried
take on The Narrows. The gorge is world- - NY, media
famous as the narrowest part of the Zion relations specialist,
Canyon. It’s also one of the most popular vacationed in
areas in Zion National Park, UT. Europe this June.
On Mike’s trip to the Left Coast he met up with fellow She visited Iceland
BW teammates and visited Artesa Vineyards & Winery where she strikes a
in Napa, CA. L to R: Cheryl Ferrell - SF, Mike Maguire - NY, pose (left) in front
and Wendy Yip - SF. of the stunning
Skógafoss waterfall.
She traveled to
Praiano, Italy also
known as the Almafi
Coast, where she
got engaged to
boyfriend, Kurt
Maddern (below).
Hannah also visited
Weltenburg
Abbey, the oldest
functioning
brewery in
the world,
situated on
the Danube
river in
Kelheim,
Germany.

10 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

Desk Dwellers

HEY DUDE!

WHAT’S ON YOUR DESK?

Matthew Johnson- ATL, account executive, displays bobblehead characters
from TV shows “Game of Thrones” and “Sons of Anarchy” on his desk. Matt is
a big fan of both shows.

What is your favorite
Summer 2015 TV show?

A. True Detective
B. Orange is the
New Black
C. Hannibal
D. Major Crimes
E. American Idol

Take the quiz here.

If you can’t access the
link, email your vote to
[email protected]

L-R: Sandor Clegane, Tywin Lannister, Clay Morrow and Jaime Lannister

JULY 2015 | 11

HOW TO PA

What to contribute

CELEBRATION PHOTOS OH THE PLACES YOU’LL GO WITH PTO
The Wire Flyer will include milestone BW Vacation photos
anniversaries, promotions and new hires. If Took some cool pictures during vacation?
you all do anything in your local offices to Send us some. Just make sure you’re in
celebrate these occasions (or others- i.e. them.
Birthdays) please send pictures. HEY DUDE! WHAT'S ON YOUR DESK?
MOVING & SHAKING We'll profile the cool stuff people have on
Industry-related events photos their desks.
Includes conferences, professional KUDOS
organization meetings (i.e. PRSA, NIRI), In this section we'll feature brief shot-outs
office or volunteer events from employees about the work of their
OFF THE CLOCK teammates that exceeded expectations.
Non-work related event photos Submit a Kudos here. If you can’t access
If 3 or more Business Wire teammates the link email [email protected]
participate, send tasteful pictures (i.e. a with kudos and the nominee name in the
few folks in the NY office recently ran the subject line i.e. “Kudos - First Last”.
Brooklyn Half Marathon) OPEN TO SUGGESTIONS
IN THE SPOTLIGHT Please let me know of any ideas not
Is someone in your office doing something covered - this is your newsletter!
cool or noteworthy? We would give
examples, but don't want to limit
nominations for this. This could really
be any ongoing project an employee
participates in outside of the office.

12 | WIRE FLYER: BW EMPLOYEE NEWSLETTER

ARTICIPATE

How to contribute

Please email all contributions to [email protected].
Urgent questions or corrections should be directed to Amirah
Bey- NY, Marketing. While we can’t guarantee inclusion, we will
attempt to use all submissions.

When to contribute

DEADLINES
Deadlines for content will be on the last work day of each month:
July 31, August 31, September 30, etc.
PUBLISH
The Wire Flyer will be published on a monthly basis

Best Practices

• Attempt to get the best photo-quality possible
• When sending photos please identify everyone in the pictures

with first name, last name and title
• Please include the 5Ws with all photos: who, what, when,

where & why
• Attempt to submit news as it happens rather than waiting

until the deadline, this will make it easier for us to compile the
newsletter in the time allotted

JULY 2015 | 13

[email protected]