KL LUBRICANTS KL Lubricants was founded with the intension to brand and market / distribute Kinetik and Synico lubricants. Our lubricants are formulated from the UAE for industrial and automotive sector. KL Lubricants currently has successfully launched the Kinetik Lubricants brand to the Thai marketplace supplying Industrial lubricants to factories and independent garages. KL has the capability to supply and distribute a wide varied industrial, commercial and automotive lubricants. Plans to construct our own warehouses to store our own stock with the opportunity to rent storage space to our customers. Our head office is located in the heart of EEC we will be supplying to contractors assigned to the construction of the EEC. Synico branded M.O.T / Service centres to be offer to franchisee which offers an excellent opportunity to expand our brands. With excellent logistic infostructure in Chonburi to support exporting opportunities to counties such as: Cambodia, Laos & Vietnam. We provides mid to high performance lubricants positioned in the market to be 10-15% cheaper than our closest competitors. INTRODUCING KL LUBRICANT AND OUR ETHOS
KL BUSINESS STRUCTURE Ice Sirwongpariot Managing Director Nichanan Rithidejphaibun Operations Director Siriyaporn kilsantao Sales Coordinator Peaw Driver Preecha Part-time sales Narongrit Full-time sales Wisanu Chaimanee Office / Admin Manager Wyn Leung Marketing Director Krit Juthamanee Accounts Director Thanasak Rithidejphaibun CEO Jakkapong sukpasert Warehouse Manager Kittisak tiwato Logistic Manager Nicom Part-time sales Lek Warehouse keeper Aod Fork Driver/ Warehouse
KL MANAGEMENT THANAPHORN SIRWONGPARIOT: MANAGING DIRECTOR Responsible for finding and identifying new businesses/clients and maintaining relationship with existing customers. To ensure short & long-term financial goals are met, whilst assessing potential risk and opportunities that may benefits or hinder the business. Implementation on national sales programs by developing field sales action plans. Maintains sales volume by tracking changing trends, economic indicators, competitors and supply and demand. Maintains staff job results by counselling and disciplining employees. Plans, monitors, and appraises job results. THANASAK RITHIDEJPHAIBUN: CEO Serving over 30 years at the Thai police force, rising to the rank of Lieutenant General Thanasak has a huge network of connections all over Thailand and an enormous wealth of knowledge of the Thai economy. Having worked as a security consultant for the industrial sector such as Denso International Asia, TY Steel, C Y C Metal and Hong Tai Steel just to name a few. Thanasak has a deep understanding of our client’s need for affordable high-quality lubricants & grease products, with invaluable connections and access to major oil supplies in Thailand KL lubricants are able to produce extremely competitive products for the demands of our customers. Main responsibilities are to introduce and build relationships with clients with the industrial sector as well as bridging KL lubricants with exporting opportunities.
WYN LEUNG: MARKETING DIRECTOR Responsible for formulating and implementing strategies to grow and expand the business. Brand development and establishing brand guidelines to ensure Kinetik and Synico maintains a consistent and coherent branding. Oversee presentation content for meetings, documentation preparation and product design and branding. Oversee all development for marketing assets such as product catalogues, artwork for ads, brand merchandise, P.O.S, Website & mobile App development, etc. Oversee all development on KL dealerships, outlets, distributors and service garages. KRIT JUTHAMANEE: ACCOUNTING DIRECTOR Responsible for KL’s finances, accountancy, cash flow and tax fillings Oversee budgeting matters, financial projection and forecasting Providing financial data to KL’s marketing and sales team with infographics and charts to illustrate the growth and potential of the business. Identifying financial strengths and weaknesses to ensure constant improvement is to be made by the management. KL MANAGEMENT
KINETIK LUBRICANT BRAND Kinetik Brand ethos is to develop a medium to high performance lubricants, which provides a high-quality product at a cost-effective price range. The lubricants formulation is from the UAE to ensure the high quality of the product. KL Lubricant to position Kinetik as a medium to high grade lubricants brand competing with the likes of Shell, Castrol, Petronas, Sinopec, etc. with the pricing structure to be set around 10-15% cheaper than its direct competitors.
HYDRAULIC OIL PRODUCTS HVI 32 HYDRAULIC OIL HVI 68 HYDRAULIC OIL HVI 100 HYDRAULIC OIL HLDP 32 HYDRAULIC OIL HLDP 46 HYDRAULIC OIL HLDP 68 HYDRAULIC OIL HLDP 100 HYDRAULIC OIL AW 32 HYDRAULIC OIL AW 46 HYDRAULIC OIL AW 68 HYDRAULIC OIL KINETIK INDUSTRIAL GEAR OIL PRODUCT RANGE Kinetik Hydraulic Range uses advanced formula, long life, anti-wear fluids designed for high performance hydraulic systems to provide excellent operating and maintenance benefits for increased productivity. Kinetik Hydraulic hydraulic fluids start with the HT purity process to produce 99.9% pure, crystal clear base oils. By removing the impurities that can hinder the performance of competitive conventional oils, and blending in our speciality additives, KINETIK retains its ‘fresh oil’ properties longer providing resistance to oxidative breakdown and outstanding wear protection.
INDUSTRIAL GEAR OIL PRODUCTS SAE 30 INDUSTRIAL GEAR OIL SAE 40 INDUSTRIAL GEAR OIL SAE 150 INDUSTRIAL GEAR OIL SAE 220 INDUSTRIAL GEAR OIL SAE 320 INDUSTRIAL GEAR OIL KINETIK INDUSTRIAL GEAR OIL PRODUCT RANGE KINETIK range of industrial gear oils, of high quality monograde gear oils where EP additives are not required, meeting the GL1 specification. They are manufactured from highly refined paraffinic base oils, they are suitable where a non-additive gear oil is required. Benefits: These oils have long life characteristics and give protection against rust and corrosion, giving efficient lubrication over a wide temperature range.
CUTTING FLUID & OIL PRODUCTS CUT OIL CUTTING FLUID CUTTING OIL KINETIK CUTTING FLUID Cutting fluid, all oil has high level of anti-wear and anti-wear properties chloride-free type helps to extend blade life and give good surface quality of the work piece and has the feature of diffusion of a light yellow mist. Use: Suitable for medium to very heavy work such as turning around, threading or cutting gears, used with high-strength steel, stainless steel, and suitable for aluminum. Should not be used with copper alloys KINETIK CUTTING OIL KINETIK Cutting Oil is an extremely versatile product for medium-cutting operations. Kinetik cutting oil provides all the lubrication and cooling properties necessary to ensurae the quality of the finished workpiece, while at the same time, extending the life of your tool. It is suitable on ferrous and non-ferrous metals in turning, milling, drilling, tapping, threading, and cold sawing operations.
COMPRESSOR OIL PRODUCTS KINETIK COMPRESSOR OIL PRODUCT RANGE Kinetik air compressor oil is a high performance heat resistant grade oil. Good separation from water, Reducing foam formation for screw air compressors Used in industrial plants that work hard. 24 hours With a high operating temperature 100 degrees celsius Helps to reduce heat buildup problems. instruction: Should be changed according to the duration of use. According to general operating conditions, screw air compressor manufacturers recommend should be changed every 1,000-2,000 hours for station type screw air compressors and should be replaced every 500 hours for portable screw air compressors. However, the service life of oil depends on the design of each brand of air pump. Which the machine is large Can hold up to 80 liters of oil Upwards, the change of service life will be longer. 32 COMPRESSED AIR OIL PUMP COMPRESSOR OIL 46 COMPRESSED AIR OIL PUMP COMPRESSOR OIL 68 COMPRESSED AIR OIL PUMP COMPRESSOR OIL
WAY LUBE PRODUCTS WAY LUBE 32 INDUSTRIAL OIL WAY LUBE 68 INDUSTRIAL OIL WAY LUBE 100 INDUSTRIAL OIL WAY LUBE 220 INDUSTRIAL OIL KINETIK WAY LUBE OIL PRODUCT RANGE Kinetik Way Lube Oil Range properties overcome the stick-slip of slower moving parts, while contributing anti-wear and rust-preventative advantages. Coolant-rejecting characteristics let it separate readily from water-based coolants and be easily removed by skimmer or centrifuge. It is recommended when cast iron, steel and non-metal way materials are used in combination.
KINETIK GEAR OIL EP PRODUCTS KINETIK OFFERS A COMPREHENSIVE RANGE OF GEAR OIL EP PRODUCTS KINETIK range of industrial gear oil EP products for general gear type spur gear and oblique gear Produced from high quality base oil mixed with high pressure additives Helps to protect gear teeth from heavy working conditions as well. Viscosity number : Usage: • Suitable for use in industrial gear. Spur gear type and helical gear type that requires high pressure properties. • Can be used in gears and bearings in both circulating and crankcase lubricated, splash-lubricated systems. • This product is not recommended for worm type industrial gears. Special feature: • Good wear, corrosion and pressure resistance. • Good protection against micropitting. ISO VG 68 Industrial Gear Oil EP ISO VG 100 Industrial Gear Oil EP ISO VG 150 Industrial Gear Oil EP ISO VG 220 Industrial Gear Oil EP ISO VG 320 Industrial Gear Oil EP ISO VG 460 Industrial Gear Oil EP ISO VG 680 Industrial Gear Oil EP
METAL FORMING OILS PRODUCTS KINETIK OFFERS A COMPREHENSIVE RANGE OF FORMING FLUIDS Metal Forming traditionally plays a major role in many metalworking industries and has also become increasingly important as an alternative to certain metal removal technologies, especially when higher efficiency can be achieved by reducing manufacturing steps or lowering scrap rates. KINETIK Metal Forming oils offers you a comprehensive range of high performance forming fluids that can help you to achieve: • Enhanced component quality with high quality surface finish • Improved health, safety and environmental (HSE) performance • Increased productivity • Lower your overall operational expenditure, such as tooling costs To give you complete confidence that Kibetik can provide the right product for your specific application we have grouped our portfolio according to their main area of application: • Sheet metal stamping • Drawing and deep drawing • Fineblanking • Seamless tube pilgering • Welded tube rolling • Tubular Hydroforming • Cold rolling
KINETIK EDM OIL PRODUCTS KINETIK OFFERS A COMPREHENSIVE RANGE OF EDM OIL PRODUCTS KINETIK range of EDM fluids are manufactured using high quality, low viscosity hydrocarbon base oils. They are virtually colourless and their low aromatic content promotes low odour and low fume generation. They offer long fluid life and have good operator acceptability. Product Description: EDM fluids are low viscosity spark erosion oils. Kinetik range of EDM fluids are manufactured using high quality, low viscosity hydrocarbon base oils. They are virtually colourless and their low aromatic content promotes low odour and low fume generation. They offer long fluid life and have good operator acceptability. Benefits: - Low fuming and low odour - Non staining - Good corrosion protection - Excellent oxidation stability Application: EDM1 is designed for very fine spark erosion machining operations, particularly in small EDM machines. EDM2 is designed for spark erosion machines of all sizes. It is suitable for roughing and finishing operations.
RUST PREVENTION PRODUCTS Kinetik Anti Rust Oil Keeps workpieces free from rust, Kinetik Anti-Rust Oil has excellent water repellent properties and provides a high flash point. Specially designed with a mild odor with “ANTI-HYDRATE FERRIC OXIDE” technology to prevent rust caused by water, salt and oxygen. Suitable for rust prevention applications metal parts during processing and finished work Unique features: • Film thickness : 3.5 Micron • Drying time: 60 minutes • Indoor protection against rust : 3 months • Outdoor protection against rust : 1 month Rust Preventive Oil Kinetik Rust Preventive Oil powerful solvent deposited corrosion preventive with good de-watering properties which creates a firm greasy protective film once evaporated. Suitable for medium to long term use in severe conditions. Features and Benefits • Mild odour for user friendly use • High mechanical film strength & finger-print suppressing properties to protect from handing damage • Easy removal with use of a petroleum solvent or alkaline process cleaner • Contains no heavy metals, reducing waste costs and improves environmental profile • Strong corrosion inhibitor package to protect components in severe conditions • Great penetrating & water displacement properties • Good stability against alkaline and acidic contaminates that increase bath-life and reduce operational cost Typical Applications • Machined components prior to storage or transportation • Do not expose to hot sun or cold temperatures
KINETIK PRECAST OIL PRODUCTS KINETIK PRECAST CONCRETE OIL KINETIK Concrete Oil is suitable for the clear impregnation of nearly all types of concrete (exposed concrete), artificial stone, screed as well as microporous natural stone with a polished, sanded or break surface as well as for unglazed tiles. Samples available. Especially suited as wall panelling and flooring in the kitchen and bath as well as for tabletops, windows sills and kitchen worktops. Clear, satin impregnation oil, which uniquely combines the advantages of natural oils and waxes in one product, does not form a film on the surface, instead it penetrates the surface. Through the impregnation with KINETIK Concrete Oil, the microporous surface becomes water and dirt repellent as well as stain-resistant. Dust resulting from screed and concrete surfaces is greatly reduced. • Microporous, breathable finish which does not crack, peel, flake or blister • Highly water repellent - Protects against dirt and wear • Seals porous tile material ready for grouting – Always Trial Apply! Suitable for: • All types of interior concrete (exposed concrete) • Absorbent artificial Stone • Screed • Microporous, Natural Stone with a polished, sanded or break surface • Unglazed tiles • Made from natural oils and waxes
SYNICO BUDGET BRAND KL has developed Synico as a budget branded product line, Synico will service and cover customers that requires low to medium grade lubricants. Synico will be competing with brands: PPT, PT, BCP, Ballube, Zic, Yukon, etc. The pricing structure is to be set around 5-10% cheaper than its direct competitors.
BRAND POSITIONING HIGH PRICE LOW PRICE LOW QUALITY HIGH QUALITY SYNICO LUBRICANTS BRAND POSITIONING It is the intension of KL Lubricant to position Kinetik as a medium to high grade lubricants brand competing with the likes of Shell, Castrol, Petronas, Sinopec, etc. with the pricing structure to be set around 10-15% cheaper than its direct competitors. Synico branded products will service the low to medium grade market competing with the likes of PPT, PT, BCP, Ballube, Zic, Yukon, etc. with the pricing structure to be set around 5-10% cheaper than its direct competitors.
FOCUSLAB CERT
KINETIK API & ISO CERTIFICATES
UAE FACTORY
We have our own inhouse storage facilities, our warehouse situated behind our office, the warehouse has the capacity to store up to 600 drums . In addition we have trucks and fork lift vehicles to load and transport our products all over Thailand. KL LUBRICANT WAREHOUSE FACILITY
2019-MARCH 2020 CUSTOMERS
บริษัทของเรามี รถขนส่งสินค้าเองสามารถขนส่งสินค้าถึงv ลูกค้าภาย24ชั่วโมง หลักจากการสั่งซื้อสินค้า รถส่ง สินค้าและทีมงานขนส่งของเราสามารถขนส่งได้100ถัง ต่อวัน VIP CLIENTS
บริษัทเรามีโอกาส ได้ดูแลลูกค้าทั้งขนาดใหญ่ ขนาดกลาง และขนาดย่อม VIP CLIENTS
ลูกค้าโรงชุปที่บริษัทของทางเราได้ดูแล มาเป็นเวลานานเรามีทีมงานซัพพอร์ต ลูกค้าที่มีความชำนาญโดยตรง เรามีรถ ขนส่งน้ำมันชุปแข็งที่สามารถบรรจุน้ำมัน ได้มากถึง15,000 ลิตร VIP CLIENTS
ระบบขนส่งรวดเร็ว มีบริการขนส่งทั่วไทย การันตีคุณภาพ ด้วยการบริการของเรา VIP CLIENT
Company address: 21/3M. 1 Nongsomsak, Banbung District, Chonburi Province, 20130 Company Register: 0105561182390