CALLASALON

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be a part of

Fastest Growing Venture
in beauty industry

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all a Salon™ tends to bring professional Salon services to our clients at
Cthe comfort and privacy of their home. Our vision is to provide
professional salon services at client's convenience and as easy and

comfortable as shopping online.


We are based in Ahmedabad and looking for Franchise Partners in Tier-II &
Tier-II cities of Gujarat and Madhya Pradesh. We see huge business potential
in these states as people are quiet concerned about pricing and have not
experienced professional salon services at the comfort of their own home.

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Problems




Ÿ Price is an important concern for

clients looking for salon services.



Ÿ Lack of convenience and privacy in
Salon / Beauty Parlours.




Ÿ Lack of Quality Services specially in
Tier-II and Tier-III cities.



Ÿ Less number of Certified

professionals in the industry.

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Solution



An Easy to use App and Web platform where clients
can book Professional Salon Services on

fingertips and avail them at the convenience,
comfort and privacy of their home.

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We are Call a Salon



Call a Salon tends to bring professional Salon services
to ourclients at the comfort and privacy of their home.
Our vision is to provide professional salon services at
client’s convenience and as easy and comfortable as

shopping online.







Technology

Easy to use web and App based online platform
to provide salon services at client’s doorstep.


Strength

Huge pool of certified talented salon
professionals available in multiple cities.


Advantage


Highly competitive rates & offers in all services
related with Beauty, Hair & Make-up.

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Market Validation


Existing leading players in same domain.























All companies operating in Metro Cities. No presence in Tier II & Tier III Cities.

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Market Size






“Beauty & Wellness business has market potential of Rs 80,000 crore in India”
- MN Pandey, Skill Development Minister














2013 2014 2015 2016 2017









5124 Cr 6251 Cr 7000 Cr 8540 Cr 10419 Cr






Growth VanityCube “Vyomo” Quickr VLCC
in 2013 stars its backed by launched Acquires

1300 operations cricketer Home VanityCube
in Delhi Yuvraj Singh Beauty To
Crores starts its

operation services Strengthen
called On Demand
“AtHomeDiva” Beauty
Segment”
















Figure Source
*2018 Data not Available NSDC Report

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Competitive Advantage











Pricing Doorstep Services

Our pricing will be Professional Home Salon
services are rare to find
competitive pricing with in these cities.

regular offers




Technology

Talent Pool Easy to use Mobile App
we have a huge pool of & Web platform to book
talented certified salon the services.
professionals.






Service Quality

Since the professionals
have been trained by us,
we assure quality services.




Location

We are initially targeting
Tier-II & III cities where
service quality is a big issue.

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Services



Bunch of on demand services for women of all ages





































Expected Average ticket size INR 800 per visit









Hair Beauty
Hair Spa, Hair Cuts, Facials, Manicure,
Hair Color, Rebonding, Pedicure, Waxing,

Styling, Head massage. Threading, Bleaching.





Makeup Wellness

Party make ups, Bridals, Spa, Reflexology, Foot
Groom & fantasy, looks Spa, Massages, Body
for theme parties Nail Art Polishing, Body Wraps,
& Nail extensions etc Weight Loss Management.

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Business Model



Business Projection for 1st year of Business









Booking Expected Average Fees Total Revenue (INR )

5288 800 4230400






*Since we charge 50% of the Billed amount, the net revenue is
expected to be around 2115200 excluding taxes.



















We will charge 50% of the
billed amount on every visit.


Average fee is expected
around Rs.800 per visit.



Projected growth in every

quarter is 25%.


We project to start with 10

bookings a day in 1st Qtr.

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Franchise




We’ve started operations in Ahmedabad & Bhopal
Now looking for Franchise Partners for Indore, Vadodara and Surat


We see huge business potential in these cities as people are quiet concerned
about pricing and have not experienced professional salon services at the
comfort of their own home. .

















Vadodara
Surat



Indore









Ahmedabad
















Bhopal

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Financials


Investment Required: 12 -18 Lacs(Depends on City)










Fixed Infra





Ÿ Every city initially will require a service bay (500-700 sq. ft. office

for operations) includes landing of calls, training, transit bay for
therapists, where they can wait during services n refresh their kits.



Ÿ A complete beauty kit with all possible equipment's/ materials

(initially 25-25 for Hair n beauty 5 for Make up).



Ÿ Uniform for Therapists (2 sets/each)



Ÿ Minimum 2 data operators for back end.

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Office Rent
50,000/month






Salaries- Backend Staff

40000/ month (Office boy
included)






Electricity

10000/ month








Advertisement

100000/ month for
minimum 6 months.






Product Expenses

15-20 % of billing cost








Misc. Expenses
20000/month

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Beauty & Wellness


- An Industry with


A Strong Future






As per a recent KPMG report, The beauty and wellness industry in India
is growing at a CAGR of 18.6 %. The sector is thriving on the increasing
section of affluent and middle-class population that has started

considering beauty and wellness as a necessity.


Increased emphasis on a holistic wellbeing with people's desire to look
good and young are other motivators for the industry. The rejuvenation
segment is no longer perceived as a mere luxury service but it is now
acknowledged as an essential tool to de-stress.


Customers are now willing to pay a premium for a beauty and wellness
'experience at the comfort of their home'. Spending on beauty and
wellness is no longer considered a luxury.







Requirements

Initial Investment: 10 to 18 Lac
Space Requirement: 500-700 Sq Ft








Through intensive, hands-on training and support programs, Call a
Salon™ helps its Franchise owners build successful businesses and
Support bright futures.

to · Support in Site Selection.
Franchise · Support in Hiring Staff.
· Trainingof all staff necessary to run the business.

· IT Infrastructure and software support.
· Help inmultiple offline and digitalmarketing activities to attract
customers and increase brand awareness in the locality.

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How Do You Become A Franchisee?




Step 1: Apply - Complete our franchise form then we will review your information and
contact you for a follow-up meeting.

Step 2: Research - Review our franchise disclosure document and our franchise
agreement. Learn more about our business by meeting with our team and
visiting a centre.

Step 3: Join us- Once you have been approved, you will have to sign an agreement
with us and submit the Franchise fee.
Step 4: Site Selection- We help you to find the right location and we will coordinate
and supervise the renovation.

Step 5: Training- We offer a full training program for your staff. They will learn all the
operating procedures including use of various equipment's to be used in
services.
Step 6: Grand Launch- We will be present for your grand opening and we will assist
you in promoting this amazing milestone! Your success is our success so we will
make sure that this day is special and marks the beginning of a long and
successful story.
























· Lead generation through Multiple App and Web platforms.
· Launch Support.

· Standard Operating Procedures Manual.
· Periodic evaluations and ongoing support
· Products and Staff kits procurement support.
If you wish to become a Call a Salon™franchisee, please email: [email protected] &
we will send you our enquiry form.


Because your success is also our success!

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Contact: +91 98880 56789 | Email: [email protected]