Corporate Relations

 

 

Corporate Relations is the portfolio which comprises of communicating, building and developing
relationships with external corporate sponsors. The main goal of the portfolio is to connect the CSS with
corporations seeking to get involved with our events through monetary sponsorships and in-kind donations.
This is not limited to those who are current sponsors but also reaching out and onboarding of new sponsors
throughout the year.
Corporate Relations supports other portfolios such as Events and Engagement helping them in securing
funding, venues, in-kind donations and other forms of sponsorship. Without sponsorship, many of the events
and opportunities provided to the student body would not be possible. Throughout the year we seek to fill all
sponsorship levels at each event, this means that there will be multiple corporate sponsors for each. An
example of this is securing a title, platinum, gold and silver level sponsorships for the Annual Business
Banquet. Corporate relations also manages the Gustavson Discount Card (GDC), which aims to connect
students with local businesses. The main objective of the GDC is to continue to find discounts as well as
maintain current discounts.
As a director of corporate relations, you will be working on a team with 4-5 others on either the Gustavson
Discount Card or event sponsorship. Staying accountable to your team, as well as working efficiently when
given a task objective is key. You make decisions and take actions that will make a difference and build for
the present as well as the future of the CSS. You proactively seek new opportunities, identify and find new
value for sponsorship wherever possible. Having a strong sales technique, interpersonal skills, and the
ability to think dynamically is an asset. The skills you will learn through this position set you apart from the
average business student allowing you to build yourself as an individual as well as a candidate for jobs. An
additional benefit is the connections and relationships built through Corporate Relations will stick with you
and help you the rest of your life. Please do not hesitate to reach out to myself, Ben Shuster at
[email protected]​ or the current VP of Corporate Relations, Chase Kazakoff at
[email protected]​.